HomeMy WebLinkAboutAGENDA REPORT 2002 0306 CC REG ITEM 10CMOORPARK CITY COUNCIL
AGENDA REPORT
To: Honorable City Council
ITEM / 'D ' C -
CITY OF MOORFARR, CALIFORNIA
City Council Meeting
ACTION: C�•N �Ns�s_
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From: Deborah S. Traffenstedt, Acting Director of Community
Development �7
Prepared by: Paul Porter, Principal Planner
Date: February 28, 2002 (CC Meeting of 3/6/02)
Subject: Consider Minor Modification No. 3 to Amended Carlsberg
Specific Plan dated September 7, 1994 (SP92 -1) to
Allow Pylon Signs for the Proposed Commercial Shopping
Center Located South of New Los Angeles Avenue and
East of Miller Parkway and West of the SR -23 Freeway
(Assessors Parcel Nos. 512 -0- 260 -015, 085, and 105)
SUMMARY
Minor Modification No. 3 to the Carlsberg Specific Plan is
proposed to modify the written text of the Amended Carlsberg
Specific Plan to allow Pylon Shopping Center Identification
Signs for Commercial Planned Development (CPD) No. 2001 -01 for
construction of a 357,621 square foot commercial center. On
February 11, 2002, the Planning Commission recommended
conditional approval of CPD - 2001 -01 to the City Council. As
part of the recommendation to the City Council, the Planning
Commission recommended that the Carlsberg Specific Plan be
amended to allow pylon signs for the proposed commercial center.
BACKGROUND
Modifications to the Zoning designation of the property
described in the Amended Carlsberg Specific Plan (Specific Plan
92 -1) dated September 7, 1994, were approved and the Subsequent
Environmental Impact Report was certified by the City Council on
September 7, 1994. On September 21, 1994, the City Council
adopted Ordinance No. 195, approving land use regulations
(development standards) for the amended Carlsberg Specific Plan.
Ordinance No. 195 states that in any areas of conflict between
the City's zoning ordinance and /or subdivision ordinance and
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Honorable City Council
March 6, 2002
Page No. 2
these provisions, the Specific Plan shall control. Ordinance No.
195 also states that any details or issues not specifically
covered in these regulations shall be subject to the regulations
of the City of Moorpark Zoning Code.
DISCUSSION
Signage within the Carlsberg Specific Planning area is regulated
pursuant to Chapter 17.40 of the Municipal Code (Sign
Regulations) and the Community Design Plan of the Carlsberg
Specific Plan. Section 17.40.050 of the Municipal Code addresses
Master Sign Programs and generally states that should a Master
Sign Program be determined to be required, the Master Sign
Program shall constitute the sign requirements for the project.
The Community Design Plan of the Carlsberg Specific Plan
requires a Master Sign Plan for all new developments. A
condition of approval has been added to CPD- 2001 -01 requiring a
Master Sign Program for the commercial center, consistent with
the requirements of the Carlsberg Specific Plan Community Design
Plan. As part of the submittal process, the applicant has
submitted a Conceptual Master Sign Program (reference CPD No.
2001 -01 staff report for the Conceptual Master Sign Program).
Although the submitted sign program is not being approved as
part of the Commercial Planned Development Permit, the applicant
indicated a desire to have conceptual approval of Signage by the
City Council in conjunction with Commercial Planned Development
Permit approval. The Conceptual Master Sign Program was provided
to the City Council with the staff report for CPD - 2001 -01. The
Sign Program indicated the general location and style of
monument and identification signs to be located both on and
offsite.
The Conceptual Master Sign Program proposes the general
location, size and general style of two proposed, onsite,
twenty -four (24) foot high internally illuminated shopping
center identification signs, one along Miller Parkway and a
second located along New Los Angeles Avenue. A thirty -five (35)
foot high offsite sign is also proposed. The shopping center
identification signs are consistent with the definition of a
pylon sign in Chapter 17.40 of the Municipal Code (Sign
Regulations), but pylon signs are specifically prohibited by the
Signage Plan (page 23) in the Carlsberg Community Design Plan.
As proposed, the identification signs incorporate material and
common architectural design elements of the building structures.
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Honorable City Council
March 6, 2002
Page No. 3
An amendment of the Carlsberg Specific Plan (page 23) to allow
pylon signs for the Sub - Regional Retail /Commercial (SR /C /BP)
overlay zone is required prior to approval of the CPD 2001 -01
Master Sign Program as currently proposed.
Planninq Commission Recommendation
The Planning Commission recommended approval to incorporate the
two proposed 24 -foot high internally illuminated shopping center
identification signs, one along Miller Parkway and a second
along New Los Angeles Avenue. These signs are similar to that
approved for Mission Bell Plaza. The proposed 35 -foot high
offsite sign has no precedent in Moorpark and would need to be
considered and approved by the City Council as a separate action
in relation to the benefits that the proposed commercial center
would bring to the City. The Planning Commission did recommend
approval of the proposed 35 -foot high offsite pylon sign.
Proposed Amendment to Specific Plan Text
Staff is recommending that the Prohibited Signs section of the
Signage Plan language in the Amended Carlsberg Specific Plan be
revised to read as follows:
3. Signage Plan
8) All signs shall conform with provisions contained
in the Moorpark sign code unless otherwise noted
in this section. The actual color, location,
height, size, style, lighting and color of signs
shall be determined by the City as a condition of
subdivision and /or permit approval.
Prohibited Signs:
- Pole or pylon signs, with the exception of pylon signs
for a commercial shopping center located south of New
Los Angeles Avenue, east of Miller Parkway, and west
of State Route 23 in the SR /C /BP Zone.
Staff Recommendation:
1. Adopt Resolution No. 2002- approving Minor Modification
No. 3 to the Amended Carlsberg Specific Plan.
Honorable City Council
March 6, 2002
Page No. 4
Attachments:
1. Pages 22 to 24 of Amended Carlsberg Specific Plan dated
September 27, 1994.
2. Draft Resolution.
V VL��JV
d. The horizontal form of
screened and softened
Trees /shrubs and vines
plant palettes included
3. Signage Plan
walls and fences should be
by landscape planting.
should be selected from the
herein.
The purpose of this section is to provide guidelines and
standards for project identification signage throughout
the Specific Plan Area to achieve a visually coordinated,
balanced and appealing signage system particularly one
which promotes compatibility with the architectural
design concept, the circulation plan and the landscape
concept plan.
The following general provisions will apply:
a. Prior to painting, erecting, constructing,
altering, rebuilding, replacing or moving any sign,
approval by the Community Development Department is
required.
b. Applications for sign permits shall be accompanied
by information as required for a standard sign plan
pursuant to the Moorpark City Code. A master sign
plan is required for all new developments and is
subject to approval of the Community Development
Department. In addition to requirements for stan-
dard sign plans, a master sign plan submittal shall
include the following information on the proposed
signage program for the site:
1) Plan specifications including the type of
texture of materials and colors proposed for
the signs and the building facade.
2) A colored elevation of the proposed signs and
the building facade.
3) Drawings illustrating the lettering styles and
sizes proposed and the use of logos, if any.
4) Photographs of buildings and signs on adjacent
sites.
C. General criteria applicable to all signs, proposed
signs and their materials, size, color, lettering,
location and arrangement shall conform to the
following criteria:
1) Signs shall be consistent throughout a devel-
opment site by incorporating common design
elements such as quality of materials, letter
style, colors (not more than three excluding
black and white per individual sign), external
22
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illumination, sign type or sign shape. All
signs and letter colors are subject to the
City's design review procedures.
2) Signs shall be compatible with, and bear a
harmonious relationship to the visual image
and architectural design of the buildings they
identify in terms of materials, colors, and
design motif within the Specific Plan Area.
3) Signs shall relate to a human scale, and shall
be directed toward pedestrians as well as
motorists. Monument signs are preferred.
4) Signs shall contain only that information
necessary to identify the businesses or uses
of the property on which the sign is located.
5) Signs shall be appropriately visible, legible,
as far as spacing and proportion of letters
and details, and shall not dominate the visual
quality of the site or obscure from view
existing or adjacent signs.
6) Signs shall be compatible with the visual
characteristics of the development and signs
in the surrounding area and shall not detract
from, or cause depreciation of the value of
adjacent developed properties.
7) Monument signs may be located in required
setback areas provided the following criteria
are met:
a) Said location is not within a required
visual clearance area as identified by
the City Engineer.
b) Said location in the event of a lighted
sign will not cause negative light and
glare impacts on adjacent sensitive land
uses.
8) All signs shall conform with provisions con-
tained in the Moorpark sign code unless oth-
erwise noted in this section. The actual
location, height, size, style, lighting and
color of signs shall be determined by the City
as a condition of subdivision and /or permit
approval.
Prohibited Signs:
Pole or pylon signs IA1�1 -1Pr.()
23
4.
Any sign mounted onto a roof, or project-
ing above the roof or top of parapet
Temporary or permanent advertising de-
vices or displays, except temporary real
estate sale or leasing signs
Rotating, revolving, flashing or moving
signs
Signs that project vertically or horizon-
tally from the building face
Time /temperature signs
Any permanent banner, or other device
designed to wave, flap, rotate or other-
wise move with the wind, except U.S. and
State flags flown from flag poles
- Sign painted directly on building
No junction boxes or exposed conduit on
the exterior of a sign
No signs are to be located within public
rights -of -way
Streetscapes (see Exhibits 22 -27)
The design of streetscapes will provide a sense of
continuity and relationship between various uses and
locations within the community. The following objectives
formed the basis for the design of the streetscapes:
View windows to special use areas such as parks,
schools, commercial areas and open space will be
incorporated into the overall concept.
Special intersection treatment should include
variations in paving material and plantings where
major pedestrian and vehicular circulation elements
intersect.
Special accent areas should be used as transitional
elements where open space, local parks, and /or
community trails intersect streetscape themes.
These accents may include plant materials, special
paving or signage. They may also be accented with
street furniture or major monumentation elements.
Plant selections are to emphasize native southern
California varieties which blend well in to the
natural open space surroundings. Drought
tolerant or low water requirements are to be
24
C��lb e'T�^
RESOLUTION NO. 2002-
A RESOLUTION OF THE CITY COUNCIL OF THE
CITY OF MOORPARK, CALIFORNIA, APPROVING
MINOR MODIFICATION NO. 3 TO THE AMENDED
CARLSBERG SPECIFIC PLAN DATED SEPTEMBER
7, 1994, FOR MODIFICATION TO TEXT
LANGUAGE ON PAGE 23, SIGNAGE PLAN TO
ALLOW PYLON SIGNS FOR COMMERCIAL CENTER
LOCATED SOUTH OF NEW LOS ANGELES AVENUE
AND EAST OF MILLER PARKWAY (ASSESSOR
PARCEL NOS. 512 -0- 260 -015, 085 AND 105)
WHEREAS, on March 6,
Minor Modification No. 3
Plan dated September 7,
Plan) to allow pylon sigr
located south of New Los
Parkway (Assessor Parcel
and
2002, the City Council considered
to the Amended Carlsberg Specific
1994 amending page 23 (Signage
s for a commercial shopping center
Angeles Avenue and east of Miller
Nos. 512 -0- 260 -015, 085 and 105);
WHEREAS, the City Council after review and
consideration of the Planning Commission recommendation in
Resolution No. PC- 2002 -420 and the information contained in
the staff report has reached a decision on this matter.
NOW, THEREFORE, THE CITY COUNCIL OF THE CITY OF
MOORPARK DOES HEREBY RESOLVE AS FOLLOWS:
SECTION 1. The City Council hereby adopts the
following findings:
1. The modification to the specific plan text to allow
pylon signs for property designated as
Subregional /Commercial /Business Park overlay zone and
located south of New Los Angeles Avenue, east of
Miller Parkway, and west of State Route 23 within the
Carlsberg Specific Plan will not materially affect the
overall purpose and intent of the specific plan.
2. The proposed change in language text is not extensive
enough to be considered a substantial or fundamental
change in land use, would not have a substantial
adverse impact on the surroundings, and would not
change any of the findings contained in the
environmental document prepared for the Carlsberg
Specific Plan.
Vv,L�
Resolution No. 2002 -
Page No. 2
SECTION 2. The City Council approves the following
text change to page 23 of the Carlsberg Specific Plan dated
September 7, 1994:
3. Signage Plan
8) All signs shall conform with provisions
contained in the Moorpark sign code unless
otherwise noted in this section. The actual
color, location, height, size, style,
lighting and color of signs shall be
determined by the City as a condition of
subdivision and /or permit approval.
Prohibited Siqns:
- Pole or pylon signs, with the exception
of pylon signs for a commercial
shopping center located south of New
Los Angeles Avenue, east of Miller
Parkway, and west of State Route 23 in
the SR /C /BP Zone
SECTION 3. The City Clerk shall certify to the
adoption of this resolution and shall cause a certified
resolution to be filed in the book of original resolutions.
PASSED AND ADOPTED this 6th day of March, 2002.
Patrick Hunter, Mayor
ATTEST:
Deborah S. Traffenstedt, City Clerk
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