HomeMy WebLinkAboutAGENDA REPORT 2019 0605 REG CCSA ITEM 10ECITY OF MOORPARK,
CALIFORNIA
City Council Meeting
of June 5, 2019
ACTION Approved Staff
Recommendation, Including
Adoption of Resolution No.
2019-3818.
BY B.Garza
E. Consider Agreement with Arts Orange County for Arts Master Plan Consulting
Services, and Consider a Resolution Amending Fiscal Year 2018/2019 Budget.
Staff Recommendation: 1) Approve Agreement with Arts Orange County for Arts
Master Plan consulting services, subject to final language approval of the City
Manager; and 2) Adopt Resolution No. 2019-_____ amending the FY 2018/2019
budget to fund Arts Master Plan consulting services. ROLL CALL VOTE (Staff:
Jeremy Laurentowski)
Item: 10.E.
MOORPARK CITY COUNCIL
AGENDA REPORT
TO: Honorable City Council
FROM: Jeremy Laurentowski, Parks and Recreation Director
BY: Chris Ball, Management Analyst
DATE: 06/05/2019 Regular Meeting
SUBJECT: Consider Agreement with Arts Orange County for Arts Master Plan
Consulting Services, and Consider a Resolution Amending Fiscal
Year 2018/2019 Budget
BACKGROUND
In 2005 the City Council adopted City Ordinance 321, which formally established the Art
in Public Places program. This program requires certain residential, commercial and
industrial development projects to either install public artwork or pay an in lieu fee. The
in lieu fee is established by City Council resolution, and is currently set at one percent of
the project valuation (excluding land value and off-site improvement costs). Ordinance
321 also established the Art in Public Places Fund (Fund 2007) to collect and maintain
these in lieu fees for use exclusively for the Art in Public Places Program.
On June 20, 2018 the Moorpark City Council approved the Operating and Capital
Improvement Budget for Fiscal Year (FY) 2018/2019. The budget includes investments
in long-term planning relative to a number of initiatives facing the City, including the
development of an Arts Master Plan (Master Plan). The goal of the Master Plan is to
establish a communitywide vision for the City’s public art program and to establish
feasible priorities and programs that will serve to guide public and private efforts over
the coming decade.
A key aspect of the development of the Master Plan will be to evaluate the community’s
attitudes and interests regarding art. It is anticipated that this will include input from the
City Council, Arts Commission, staff and stakeholders throughout the community. To
guide this process, and the preparation of the Arts Master Plan, staff desires to bring in
a qualified consultant with arts master planning experience and an understanding of the
best practices in the public art arena.
Item: 10.E.
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06/05/2019 Regular Meeting
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On March 6, 2019 the City Council approved a Request for Proposals (RFP) for arts
master plan consulting services, which was released on March 8, 2019, with a closing
date of April 12, 2019.
DISCUSSION
Responsive proposals were received from two consulting groups: Arts Orange County
(Arts OC) and The Cultural Planning Group (CPG). A review committee consisting of
staff and the Arts Commission’s Arts Master Plan Ad Hoc Committee (Commissioners
Blaugrund and Roullard), ranked the proposals based on the criteria noted in the RFP,
which include:
• Qualifications and experience
• Thoroughness of response, approach to providing sound services, and ability to
provide services to meet objectives
• Strength of examples of previous projects (with emphasis on projects of similar
scope and scale to Moorpark)
• Cost
The RFP did not provide a budget for the project, but instead asked proposers to
provide a not-to-exceed price to meet the scope of work. The proposed costs were as
follows:
• Arts OC $39,000
• CPG $112,865
In reviewing the proposal details, the cost differential was attributed to CPG’s higher
hourly rate, higher anticipated work hours, and travel costs for personnel flying in from
out of the area.
After careful consideration by the review committee, the proposal presented by Arts OC
was ranked as the top proposal. Although both firms possess excellent qualifications
and experience, Arts OC stood out in terms of project approach, strength of the
submitted examples of prior work, and cost. Arts OC has a strong background in
providing arts related programs and cultural planning services to public agencies in the
Southern California area. Although based in Orange County, the project team proposed
by Arts OC includes a well-regarded Ventura County based arts consultant / facilitator
who will be a key project leader. The project team also includes an experienced
diversity specialist to guide outreach efforts to the Hispanic community.
The methodology proposed by Arts OC to develop the Master Plan includes numerous
stakeholder interviews and community forums to assess the current status of the arts
and culture community in Moorpark and collect input regarding public interest in and
opinions about arts and culture programs and services in the City. A bilingual online
survey will also be employed to collect community input. The proposed work schedule
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Honorable City Council
06/05/2019 Regular Meeting
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anticipates a project duration of approximately ten months, culminating with the
completed Arts Master Plan.
On May 10, 2019 staff interviewed the principal project coordinators for Arts OC to
review details of the proposal and confirm the understanding of the project deliverables.
On May 21, 2019 the Arts Commission reviewed the proposals and recommended Arts
OC for City Council consideration. Staff concurs with the Arts Commission
recommendation and feels that Arts OC possesses qualifications and experience
needed to complete the work.
FISCAL IMPACT
The FY 2018/19 budget includes $30,000 for Arts Master Plan consulting services. Arts
OC’s not-to-exceed cost is $39,000. With the addition of a standard 15% contingency,
the total contract cost would be $44,850, requiring an additional $14,850 to fund the
contract. A Budget Amendment in the amount of $14,850 from Fund 2007 is requested,
as detailed in Attachment 2.
STAFF RECOMMENDATION: ROLL CALL VOTE
1. Approve Agreement with Arts Orange County for Arts Master Plan consulting
services, subject to final language approval of the City Manager.
2. Adopt Resolution No. 2019-_____ amending the FY 2018/2019 budget to fund
Arts Master Plan consulting services.
Attachments:
1. Agreement with Arts Orange County
2. Resolution No. 2019-_____
309
Attachment 1
AGREEMENT BETWEEN THE CITY OF MOORPARK AND
ARTS ORANGE COUNTY, FOR
ARTS MASTER PLAN CONSULTING SERVICES
THIS AGREEMENT, made and effective as of this _________ day of
________________________, 2019, between the City of Moorpark, a municipal
corporation (“City”) and Arts Orange County, a domestic nonprofit (“Consultant”). In
consideration of the mutual covenants and conditions set forth herein, the parties agree
as follows:
WHEREAS, City has the need for arts master plan consulting services; and
WHEREAS, Consultant specializes in providing such services and has the proper
work experience, certifications, and background to carry out the duties involved; and
WHEREAS, Consultant has submitted to City a Proposal dated April 12, 2019,
which is attached hereto as Exhibit B.
NOW, THEREFORE, in consideration of the mutual covenants, benefits, and
premises herein stated, the parties hereto agree as follows:
1. TERM
The term of this Agreement shall be from the date of execution to completion of
the work identified in the Scope of Services and in conformance with Exhibit B and
Exhibit C, unless this Agreement is terminated or suspended pursuant to this
Agreement.
2. SCOPE OF SERVICES
City does hereby retain Consultant, as an independent contractor, in a
contractual capacity to provide arts master plan consulting services, as set forth in
Exhibit B: Scope of Services/Request for Proposals and Exhibit C: Consultant Proposal.
In the event there is a conflict between the provisions of Exhibit B, Exhibit C, and this
Agreement, the language contained in this Agreement shall take precedence.
Consultant shall perform the tasks described and set forth in Exhibit B.
Consultant shall complete the tasks according to the schedule of performance, which is
set forth in Exhibit C.
Compensation for the services to be performed by Consultant shall be in
accordance with Exhibit C. Compensation shall not exceed the rates or total contract
value of thirty-nine thousand dollars ($39,000) as stated in Exhibit C, plus a contingency
in the amount of five thousand eight hundred fifty dollars ($5,850), for a total contract
value of forty-four thousand eight hundred fifty dollars ($44,850), without a written
amendment to the Agreement executed by both parties. Payment by City to Consultant
shall be in accordance with the provisions of this Agreement.
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3. PERFORMANCE
Consultant shall at all times faithfully, competently and to the best of their ability,
experience, standard of care, and talent, perform all tasks described herein. Consultant
shall employ, at a minimum, generally accepted standards and practices utilized by
persons engaged in providing similar services as are required of Consultant hereunder
in meeting its obligations under this Agreement.
4. MANAGEMENT
The individual directly responsible for Consultant’s overall performance of the
Agreement provisions herein above set forth and to serve as principal liaison between
City and Consultant shall be Richard Stein, and no other individual may be substituted
without the prior written approval of the City Manager.
The City’s contact person in charge of administration of this Agreement, and to
serve as principal liaison between Consultant and City, shall be the City Manager or the
City Manager’s designee.
5. PAYMENT
Taxpayer ID or Social Security numbers must be provided, on an IRS W-9 form,
before payments may be made to vendors.
The City agrees to pay Consultant monthly, in accordance with the payment
rates as set forth in Exhibit C, based upon actual time spent on the above tasks. This
amount shall not exceed thirty-nine thousand dollars ($39,000), plus a contingency in
the amount of five thousand eight hundred fifty dollars ($5,850), for a total contract
value of forty-four thousand eight hundred fifty dollars ($44,850), for the total term of the
Agreement unless additional payment is approved as provided in this Agreement.
Consultant shall not be compensated for additional services rendered in
connection with its performance of this Agreement, unless such additional services and
compensation are authorized, in advance, in a written amendment to the agreement
executed by both parties.
Consultant shall submit invoices monthly for actual services performed. Invoices
shall be submitted on or about the first business day of each month, or as soon
thereafter as practical, for services provided in the previous month. Payment shall be
made within thirty (30) days of receipt of each invoice as to all non-disputed fees. Any
expense or reimbursable cost appearing on any invoice shall be accompanied by a
receipt or other documentation subject to approval of the City Manager. If the City
disputes any of Consultant’s fees or expenses it shall give written notice to Consultant
within thirty (30) days of receipt of any disputed fees set forth on the invoice.
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6. TERMINATION OR SUSPENSION WITHOUT CAUSE
The City may at any time, for any reason, with or without cause, suspend or
terminate this Agreement, or any portion hereof, by serving upon the Consultant at least
ten (10) days prior written notice. Upon receipt of said notice, the Consultant shall
immediately cease all work under this Agreement, unless the notice provides otherwise.
If the City suspends or terminates a portion of this Agreement such suspension or
termination shall not make void or invalidate the remainder of this Agreement.
The Consultant may terminate this Agreement only by providing City with written
notice no less than thirty (30) days in advance of such termination.
In the event this Agreement is terminated or suspended pursuant to this Section,
the City shall pay to Consultant the actual value of the work performed up to the time of
termination or suspension, provided that the work performed is of value to the City.
Upon termination or suspension of the Agreement pursuant to this Section, the
Consultant will submit an invoice to the City pursuant to this Agreement.
7. DEFAULT OF CONSULTANT
The Consultant’s failure to comply with the provisions of this Agreement shall
constitute a default. In the event that Consultant is in default for cause under the terms
of this Agreement, City shall have no obligation or duty to continue compensating
Consultant for any work performed after the date of default and can terminate or
suspend this Agreement immediately by written notice to the Consultant. If such failure
by the Consultant to make progress in the performance of work hereunder arises out of
causes beyond the Consultant’s control, and without fault or negligence of the
Consultant, it shall not be considered a default.
If the City Manager or the City Manager’s designee determines that the
Consultant is in default in the performance of any of the terms or conditions of this
Agreement, designee shall cause to be served upon the Consultant a written notice of
the default. The Consultant shall have ten (10) days after service upon it of said notice
in which to cure the default by rendering a satisfactory performance. In the event that
the Consultant fails to cure its default within such period of time, the City shall have the
right, notwithstanding any other provision of this Agreement, to terminate this
Agreement without further notice and without prejudice to any other remedy to which it
may be entitled at law, in equity or under this Agreement.
8. LIQUIDATED DAMAGES
If the Consultant fails to complete the work, or any portion thereof, within the time
period required by this Agreement, or as duly extended in writing by the City Manager,
Consultant shall forfeit and pay to the City, as liquidated damages, the sum of twenty-
five dollars ($25) per day for each calendar day the work, or portion thereof, remains
uncompleted after the above specified completion date. Liquidated damages shall be
deducted from any payments due or to become due to the Consultant under the terms
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of this Agreement. Progress payments made by the City after the above specified
completion date shall not constitute a waiver of liquidated damages by the City.
9. OWNERSHIP OF DOCUMENTS
Consultant shall maintain complete and accurate records with respect to sales,
costs, expenses, receipts, and other such information required by City that relate to the
performance of services under this Agreement. Consultant shall maintain adequate
records of services provided in sufficient detail to permit an evaluation of services. All
such records shall be maintained in accordance with generally accepted accounting
principles and shall be clearly identified and readily accessible. Consultant shall provide
free access to the representatives of City or the City’s designees at reasonable times to
such books and records; shall give the City the right to examine and audit said books
and records; shall permit City to make transcripts therefrom as necessary; and shall
allow inspection of all work, data, documents, proceedings, and activities related to this
Agreement. Notification of audit shall be provided at least thirty (30) days before any
such audit is conducted. Such records, together with supporting documents, shall be
maintained for a period of ten (10) years after receipt of final payment.
Upon completion of, or in the event of termination or suspension without cause of
this Agreement, all original documents, designs, drawings, maps, models, computer
files, surveys, notes, and other documents prepared in the course of providing the
services to be performed pursuant to this Agreement shall become the sole property of
the City and may be used, reused, or otherwise disposed of by the City without the
permission of the Consultant. With respect to computer files, Consultant shall make
available to the City, at the Consultant’s office and upon reasonable written request by
the City, the necessary computer software and hardware for purposes of accessing,
compiling, transferring, and printing computer files.
10. INDEMNIFICATION AND HOLD HARMLESS
Consultant shall indemnify, defend and hold harmless City, and any and all of its
officers, employees, and agents (“City Indemnitees”) from and against any and all
causes of action, claims, liabilities, obligations, judgments, or damages, including
reasonable legal counsels’ fees and costs of litigation (“claims”), arising out of the
Consultant’s performance of its obligations under this Agreement or out of the
operations conducted by Consultant, including the City’s active or passive negligence,
except for such loss or damage arising from the sole negligence or willful misconduct of
the City. In the event the City Indemnitees are made a party to any action, lawsuit, or
other adversarial proceeding arising from Consultant’s performance of this Agreement,
the Consultant shall provide a defense to the City Indemnitees or at the City’s option
reimburse the City Indemnitees their costs of defense, including reasonable legal
counsels’ fees incurred in defense of such claims.
Consultant agrees to obtain executed indemnity agreements with provisions
identical to those set forth in this Section from each and every subcontractor, or any
other person or entity involved by, for, with, or on behalf of Consultant in the
performance of this Agreement. In the event Consultant fails to obtain such indemnity
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obligations from others as required here, Consultant agrees to be fully responsible
according to the terms of this Section. Failure of City to monitor compliance with these
requirements imposes no additional obligations on City and will in no way act as a
waiver of any rights hereunder. This obligation to indemnify and defend City as set forth
here is binding on the successors, assigns, or heirs of Consultant and shall survive the
termination of this Agreement or this Section.
City does not and shall not waive any rights that it may have against Consultant
by reason of this Section, because of the acceptance by City, or the deposit with City, of
any insurance policy or certificate required pursuant to this Agreement. The hold
harmless and indemnification provisions shall apply regardless of whether or not said
insurance policies are determined to be applicable to any losses, liabilities, damages,
costs, and expenses described in this Section.
11. INSURANCE
Consultant shall maintain prior to the beginning of and for the duration of this
Agreement insurance coverage as specified in Exhibit A attached hereto and
incorporated herein by this reference as though set forth in full.
12. INDEPENDENT CONSULTANT
Consultant is and shall at all times remain as to the City a wholly independent
Contractor. The personnel performing the services under this Agreement on behalf of
Consultant shall at all times be under Consultant’s exclusive direction and control.
Neither City nor any of its officers, employees, or agents shall have control over the
conduct of Consultant or any of Consultant’s officers, employees, or agents, except as
set forth in this Agreement. Consultant shall not at any time or in any manner represent
that it or any of its officers, employees, or agents are in any manner officers,
employees, or agents of the City. Consultant shall not incur or have the power to incur
any debt, obligation, or liability against City, or bind City in any manner.
No employee benefits shall be available to Consultant in connection with the
performance of this Agreement. Except for the fees paid to Consultant as provided in
the Agreement, City shall not pay salaries, wages, or other compensation to Consultant
for performing services hereunder for City. City shall not be liable for compensation or
indemnification to Consultant for injury or sickness arising out of performing services
hereunder.
13. LEGAL RESPONSIBILITIES
The Consultant shall keep itself informed of local, state and federal laws and
regulations which in any manner affect those employed by it or in any way affect the
performance of its service pursuant to this Agreement. The Consultant shall at all times
observe and comply with all such laws and regulations, including but not limited to the
Americans with Disabilities Act and Occupational Safety and Health Administration laws
and regulations. The City, and its officers and employees, shall not be liable at law or in
equity occasioned by failure of the Consultant to comply with this Section.
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14. ANTI DISCRIMINATION
Neither the Consultant, nor any subconsultant under the Consultant, shall
discriminate in employment of persons upon the work because of race, religious creed,
color, national origin, ancestry, physical disability, mental disability, medical condition,
genetic information, marital status, sex, gender, gender identity, gender expression,
age, sexual orientation, or military and veteran status of such person; or any other basis
protected by applicable federal, state, or local law, except as provided in Section 12940
of the Government Code. The Consultant shall have responsibility for compliance with
this Section, if applicable [Labor Code Sec. 1735].
15. UNDUE INFLUENCE
Consultant declares and warrants that no undue influence or pressure is used
against or in concert with any officer or employee of the City in connection with the
award, terms or implementation of this Agreement, including any method of coercion,
confidential financial arrangement, or financial inducement. No officer or employee of
the City will receive compensation, directly or indirectly from Consultant, or any officer,
employee or agent of Consultant, in connection with the award of this Agreement or any
work to be conducted as a result of this Agreement. Violation of this Section shall be a
material breach of this Agreement entitling the City to any and all remedies at law or in
equity.
16. NO BENEFIT TO ARISE TO LOCAL EMPLOYEES
No member, officer, or employee of the City, or their designees or agents, and no
public official who exercises authority over or responsibilities with respect to the
Services during his/her tenure or for one (1) year thereafter, shall have any interest,
direct or indirect, in any agreement or sub-agreement, or the proceeds thereof, for work
to be performed in connection with the Services performed under this Agreement.
17. CONFLICT OF INTEREST
Consultant covenants that neither they nor any officer or principal of their firm
have any interests, nor shall they acquire any interest, directly or indirectly, which will
conflict in any manner or degree with the performance of their services hereunder.
Consultant further covenants that in the performance of this Agreement, they shall
employ no person having such interest as an officer, employee, agent, or subconsultant.
Consultant further covenants that Consultant has not contracted with nor is performing
any services directly or indirectly, with the developer(s) and/or property owner(s) and/or
firm(s) and/or partnership(s) and/or public agency(ies) owning property and/or
processing an entitlement application for property in the City or its Area of Interest, now
or within the past one (1) year, and further covenants and agrees that Consultant and/or
its subconsultants shall provide no service or enter into any contract with any
developer(s) and/or property owner(s) and/or firm(s) and/or partnership(s) and/or public
agency(ies) owning property and/or processing an entitlement application for property in
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the City or its Area of Interest, while under contract with the City and for a one (1) year
time period following termination of this Agreement.
18. NOTICE
Any notice to be given pursuant to this Agreement shall be in writing, and all such
notices and any other document to be delivered shall be delivered by personal service
or by deposit in the United States mail, certified or registered, return receipt requested,
with postage prepaid, and addressed to the party for whom intended as follows:
To: City Manager
City of Moorpark
799 Moorpark Ave.
Moorpark, CA 93021
To: Arts Orange County
Richard Stein, President & CEO
17620 Fitch Avenue, Suite 255
Irvine, CA 92614
Either party may, from time to time, by written notice to the other, designate a
different address or contact person, which shall be substituted for the one above
specified. Notices, payments and other documents shall be deemed delivered upon
receipt by personal service or as of the third (3rd) day after deposit in the United States
mail.
19. CHANGE IN NAME
Should a change be contemplated in the name or nature of the Consultant’s legal
entity, the Consultant shall first notify the City in order that proper steps may be taken to
have the change reflected in the Agreement documents.
20. ASSIGNMENT
Consultant shall not assign this Agreement or any of the rights, duties or
obligations hereunder. It is understood and acknowledged by the parties that Consultant
is uniquely qualified to perform the services provided for in this Agreement.
21. LICENSES
At all times during the term of this Agreement, Consultant shall have in full force
and effect, all licenses required of it by law for the performance of the services in this
Agreement.
22. VENUE AND GOVERNING LAW
This Agreement is made, entered into, and executed in Ventura County,
California, and any action filed in any court or for arbitration for the interpretation,
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enforcement or other action of the terms, conditions, or covenants referred to herein
shall be filed in the applicable court in Ventura County, California. The City and
Consultant understand and agree that the laws of the State of California shall govern
the rights, obligations, duties, and liabilities of the parties to this Agreement and also
govern the interpretation of this Agreement.
23. COST RECOVERY
In the event any action, suit or proceeding is brought for the enforcement of, or
the declaration of any right or obligation pursuant to this Agreement or as a result of any
alleged breach of any provision of this Agreement, the prevailing party shall be entitled
to recover its costs and expenses from the losing party, and any judgment or decree
rendered in such a proceeding shall include an award thereof.
24. ARBITRATION
Cases involving a dispute between City and Consultant may be decided by an
arbitrator if both sides agree in writing, with costs proportional to the judgment of the
arbitrator.
25. ENTIRE AGREEMENT
This Agreement and the Exhibits attached hereto contain the entire
understanding between the parties relating to the obligations of the parties described in
this Agreement. All prior or contemporaneous agreements, understandings,
representations, and statements, oral or written, are merged into this Agreement and
shall be of no further force or effect. Each party is entering into this Agreement based
solely upon the representations set forth herein and upon each party’s own independent
investigation of any and all facts such party deems material.
26. CAPTIONS OR HEADINGS
The captions and headings of the various Articles, Paragraphs, and Exhibits of
this Agreement are for convenience and identification only and shall not be deemed to
limit or define the content of the respective Articles, Paragraphs, and Exhibits hereof.
27. AMENDMENTS
Any amendment, modification, or variation from the terms of this Agreement shall
be in writing and shall be effective only upon approval by both parties to this Agreement.
28. PRECEDENCE
In the event of conflict, the requirements of the City’s Request for Proposal, if
any, and this Agreement shall take precedence over those contained in the Consultant’s
Proposal.
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29. INTERPRETATION OF AGREEMENT
Should interpretation of this Agreement, or any portion thereof, be necessary, it is
deemed that this Agreement was prepared by the parties jointly and equally, and shall
not be interpreted against either party on the ground that the party prepared the
Agreement or caused it to be prepared.
30. WAIVER
No waiver of any provision of this Agreement shall be deemed, or shall
constitute, a waiver of any other provision, whether or not similar, nor shall any such
waiver constitute a continuing or subsequent waiver of the same provision. No waiver
shall be binding unless executed in writing by the party making the waiver.
31. AUTHORITY TO EXECUTE
The person or persons executing this Agreement on behalf of the Consultant
warrants and represents that he/she has the authority to execute this Agreement on
behalf of the Consultant and has the authority to bind Consultant to the performance of
obligations hereunder.
IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be
executed the day and year first above written.
CITY OF MOORPARK ARTS ORANGE COUNTY
__________________________________ __________________________________
Troy Brown, City Manager Richard Stein, President
Attest:
__________________________________
Deborah Traffenstedt,
Assistant City Manager/City Clerk
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Exhibit A
INSURANCE REQUIREMENTS
Prior to the beginning of and throughout the duration of Work, Consultant will maintain
insurance in conformance with the requirements set forth below. Consultant will use
existing coverage to comply with these requirements. If that existing coverage does not
meet requirements set forth here, Consultant agrees to amend, supplement or endorse
the existing coverage to do so. Consultant acknowledges that the insurance coverage
and policy limits set forth in this section constitute the minimum amount of coverage
required. Any insurance proceeds available to the City in excess of the limits and
coverage required in this Agreement and which is applicable to a given loss, will be
available to the City.
Consultant shall provide the following types and amounts of insurance:
Commercial General Liability Insurance using Insurance Services Office (ISO)
“Commercial General Liability” policy form CG 00 01 or the exact equivalent. Defense
costs must be paid in addition to limits. There shall be no cross liability exclusion for
claims or suits by one insured against another. Limits are subject to review but in no
event less than $1,000,000 per occurrence for all covered losses and no less than
$2,000,000 general aggregate.
Business Auto Coverage on ISO Business Auto Coverage form CA 00 01 including
symbol 1 (Any Auto) or the exact equivalent. Limits are subject to review, but in no
event to be less than $1,000,000 per accident. If Consultant owns no vehicles, this
requirement may be satisfied by a non-owned auto endorsement to the general liability
policy described above. If Consultant or Consultant’s employees will use personal autos
in any way on this project, Consultant shall provide evidence of personal auto liability for
each such person.
Workers’ Compensation on a state-approved policy form providing statutory benefits as
required by law with employer’s liability limits no less than $1,000,000 per accident or
disease.
Excess or Umbrella Liability Insurance (Over Primary) if used to meet limit
requirements, shall provide coverage at least as broad as specified for the underlying
coverages. Coverage shall be provided on a “pay on behalf” basis, with defense costs
payable in addition to policy limits. Policy shall contain a provision obligating insurer at
the time insured’s liability is determined, not requiring actual payment by the insured
first. There shall be no cross liability exclusion precluding coverage for claims or suits by
one insured against another. Coverage shall be applicable to the City for injury to
employees of Consultant, subconsultants or others involved in the Work. The scope of
coverage provided is subject to approval by the City following receipt of proof of
insurance as required herein. Limits are subject to review.
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Insurance procured pursuant to these requirements shall be written by insurers that are
admitted carriers in the State of California and with an A.M. Bests rating of A- or better
and a minimum financial size of VII.
General conditions pertaining to provision of insurance coverage by Consultant.
Consultant and the City agree to the following with respect to insurance provided by
Consultant:
1. Consultant agrees to have its insurer endorse the third party general liability
coverage required herein to include as additional insureds the City, its officials,
employees, and agents, using standard ISO endorsement CG 2010 with an
edition prior to 1992. Consultant also agrees to require all contractors and
subcontractors to do likewise.
2. No liability insurance coverage provided to comply with this Agreement shall
prohibit Consultant, or Consultant’s employees, or agents, from waiving the right
to subrogation prior to a loss. Consultant agrees to waive subrogation rights
against the City regardless of the applicability of any insurance proceeds, and to
require all contractors and subcontractors to do likewise.
3. All insurance coverage and limits provided by Consultant and available or
applicable to this Agreement are intended to apply to the full extent of the
policies. Nothing contained in this Agreement or any other agreement relating to
the City or its operation limits the application of such insurance coverage.
4. None of the coverages required herein will be in compliance with these
requirements if they include limiting endorsement of any kind that has not been
first submitted to the City and approved in writing.
5. No liability policy shall contain any provision or definition that would serve to
eliminate so-called “third party action over” claims, including any exclusion for
bodily injury to an employee of the insured or of any contractor or subcontractor.
6. All coverage types and limits required are subject to approval, modification, and
additional requirements by the City, as the need arises. Consultant shall not
make any reductions in scope of coverage (e.g. elimination of contractual liability
or reduction of discovery period) that may affect the City’s protection without the
City’s prior written consent.
7. Proof of compliance with these insurance requirements, consisting of certificates
of insurance evidencing all of the coverages required and an additional insured
endorsement to Consultant’s general liability policy, shall be delivered to city at or
prior to the execution of this Agreement. In the event such proof of any insurance
is not delivered as required, or in the event such insurance is canceled or
reduced at any time and no replacement coverage is provided, the City has the
right, but not the duty, to obtain any insurance it deems necessary to protect its
interests under this or any other Agreement and to pay the premium. Any
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premium so paid by the City shall be charged to and promptly paid by Consultant
or deducted from sums due Consultant, at the City’s option.
8. Certificate(s) are to reflect that the insurer will provide 30 days notice to the City
of any cancellation or reduction of coverage. Consultant agrees to require its
insurer to modify such certificates to delete any exculpatory wording stating that
failure of the insurer to mail written notice of cancellation or reduction of coverage
imposes no obligation, or that any party will “endeavor” (as opposed to being
required) to comply with the requirements of the certificate.
9. It is acknowledged by the parties of this Agreement that all insurance coverage
required to be provided by Consultant or any subcontractor, is intended to apply
first and on a primary, non-contributing basis in relation to any other insurance or
self-insurance available to the City.
10. Consultant agrees to ensure that subcontractors, and any other party involved
with the Work who is brought onto or involved in the Work by Consultant, provide
the same minimum insurance required of Consultant. Consultant agrees to
monitor and review all such coverage and assumes all responsibility for ensuring
that such coverage is provided in conformity with the requirements of this
section. Consultant agrees that upon request, all agreements with subcontractors
and others engaged in the Work will be submitted to the City for review.
11. Consultant agrees not to self-insure or to use any self-insured retentions or
deductibles on any portion of the insurance required herein and further agrees
that it will not allow any contractor, subcontractor, Architect, Engineer, or other
entity or person in any way involved in the performance of Work contemplated by
this Agreement to self-insure its obligations to the City. If Consultant’s existing
coverage includes a deductible or self-insured retention, the deductible or self-
insured retention must be declared to the City. At that time, the City shall review
options with the Consultant, which may include reduction or elimination of the
deductible or self-insured retention, substitution of other coverage, or other
solutions.
12. The City reserves the right at any time during the term of the Agreement to
change the amounts and types of insurance required by giving the Consultant 90
days advance written notice of such change. If such change results in substantial
additional cost to the Consultant, the City will negotiate additional compensation
proportional to the increased benefit to the City.
13. For purposes of applying insurance coverage only, this Agreement will be
deemed to have been executed immediately upon any party hereto taking any
steps that can be deemed to be in furtherance of or towards performance of this
Agreement.
14. Consultant acknowledges and agrees that any actual or alleged failure on the
part of the City to inform Consultant of non-compliance with an insurance
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requirement in no way imposes any additional obligations to the City nor does it
waive any rights hereunder in this or any other regard.
15. Consultant will renew the required coverage annually as long as the City, or its
employees or agents face an exposure from operations of any type pursuant to
this Agreement. This obligation applies whether or not the Agreement is canceled
or terminated for any reason. Termination of this obligation is not effective until
the City executes a written statement to that effect.
16. Consultant shall provide proof that policies of insurance required herein expiring
during the term of this Agreement have been renewed or replaced with other
policies providing at least the same coverage. Proof that such coverage has
been ordered shall be submitted prior to expiration. A coverage binder or letter
from Consultant’s insurance agent to this effect is acceptable. A certificate of
insurance and/or additional insured endorsement as required in these
specifications applicable to the renewing or new coverage must be provided to
the City within five days of the expiration of coverage.
17. The provisions of any Workers’ Compensation or similar act will not limit the
obligations of Consultant under this Agreement. Consultant expressly agrees not
to use any statutory immunity defenses under such laws with respect to the City,
its employees, officials, and agents.
18. Requirements of specific coverage features or limits contained in this section are
not intended as limitations on coverage, limits, or other requirements nor as a
waiver of any coverage normally provided by any given policy. Specific reference
to a given coverage feature is for purposes of clarification only as it pertains to a
given issue, and is not intended by any party or insured to be limiting or all-
inclusive.
19. These insurance requirements are intended to be separate and distinct from any
other provision in this Agreement and are intended by the parties here to be
interpreted as such.
20. The requirements in this section supersede all other sections and provisions of
this Agreement to the extent that any other section or provision conflicts or
impairs the provisions of this section.
21. Consultant agrees to be responsible for ensuring that no contract used by any
party involved in any way with the Work reserves the right to charge the City or
Consultant for the cost of additional insurance coverage required by this
Agreement. Any such provisions are to be deleted with reference to the City. It is
not the intent of the City to reimburse any third party for the cost of complying
with these requirements. There shall be no recourse against the City for payment
of premiums or other amounts with respect thereto.
22. Consultant agrees to provide immediate notice to City of any claim or loss
against Consultant arising out of the work performed under this Agreement. The
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City assumes no obligation or liability by such notice, but has the right (but not
the duty) to monitor the handling of any such claim or claims if they are likely to
involve the City.
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CITY OF MOORPARK
REQUEST FOR PROPOSAL
FOR
ARTS MASTER PLAN
RFP Submittals Due By:
April 12, 2019
AT 4:00 P.M. (PT)
Parks Recreation and Community Services Department
799 Moorpark Avenue
Moorpark, California 93021
Attn: Chris Ball, Management Analyst
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OVERVIEW
The City of Moorpark (City) is requesting proposals from qualified firms, consultants or
consultant teams (Proposers) with arts master planning experience to evaluate the
City’s existing public art policies and programs, assess the community’s attitudes and
interests regarding art, and create the City’s first Arts Master Plan (Master Plan). The
goal of the Master Plan is to establish a communitywide vision for the City’s public art
program, update existing policies and identify resources and partnerships to achieve
that vision, and set feasible priorities and programs that align with the vision and will
serve to guide public and private efforts over the next ten years. The Master Plan, and
ancillary deliverables, will also provide direction to City Council, the Arts Commission,
and City staff on the planning and processes necessary to effectively administer and
maintain the City’s public art program.
BACKGROUND
The City of Moorpark was incorporated in 1983, and is located at the intersection of SR
23 and SR 118 in southeastern Ventura County, approximately 50 miles northwest of
downtown Los Angeles. The City has a population of approximately 37,000 residents
and covers approximately 12.5 square miles. U.S. Census Bureau data suggests the
City’s racial make-up is approximately 56% White, 32% Hispanic or Latino, and 7%
Asian. The City is governed by a Council/City Manager form of government. Moorpark
is recognized for having the lowest number of serious crimes committed in Ventura
County and is one of the safest cities of its size in the United States.
In recognition of the fact that public art improves the character of the community and
enhances the quality of life for individuals living in, working in, and visiting the City, the
City Council adopted City Ordinance 321 in 2005, which formally established the Art In
Public Places program. This program requires certain residential, commercial and
industrial development projects to either install public artwork or pay an in lieu fee. The
in lieu fee is established by City Council resolution, and is currently set at one percent of
the project valuation (excluding land value and off-site improvement costs). Ordinance
321 also established the Art In Public Places Fund to collect and maintain these in lieu
fees for use exclusively for the Art In Public Places Program. Currently the Art In Public
Places Fund has a balance of approximately 4.5 million dollars.
In addition to establishing the Art In Public Places program, Ordinance 321 established
a Public Art Advisory Committee to review proposed art installations and make
recommendations to the City Council. In 2005 the City acquired the High Street Arts
Center (HSAC), a 260-seat performing arts venue located at 45 High Street, in order to
preserve a venue for live performances in the downtown area. The following year the
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Public Art Advisory Committee was dissolved and the Moorpark Arts Commission
(Commission) was established, consisting of five members of the community appointed
by City Council. The role of the Commission included not only making
recommendations regarding proposed Art In Public Places projects, but also acting in
an advisory capacity regarding all HSAC operational and programming matters. In 2009
the Moorpark Foundation for the Arts (Foundation) was established as an independent
non-profit organization to support and promote HSAC activities, and in 2012 the
Foundation assumed full responsibility for operating the facility. Since that time
Foundation has expanded the profile and popularity of the venue. The ongoing mission
of the Foundation is to provide support for and promote the arts, specifically the HSAC,
in the City.
After the Foundation assumed operations of the HSAC, the role of the Commission was
refocused on reviewing Art In Public Places projects, with the additional role of
considering matters related to the HSAC and other art activities only when requested by
the City Council. This remains the role of the Commission today, which meets quarterly
to review and recommend both City sponsored art projects, and private art installations
required under the Art In Public Places program. Commission recommendations are
forwarded to the City Council, who has approval authority for art installations in the City.
Examples of art installations in private developments that went through this approval
process include the stone sculpture in the Patriot Commerce Center on Miller Parkway
and the bronze sculpture in Campus Plaza on Campus Park Drive.
Activities of the Commission fall under the oversight of the City’s Parks, Recreation and
Community Services Department (PRCS). The PRCS also plans and implements new
Art In Public Places projects throughout the City. Since establishing the Art In Public
Places Fund, the City has sponsored a modest collection of public art installations
throughout the City including Veteran’s Memorial Park; an interactive Mammoth Bone
Sculpture at Mammoth Highlands Park; the “We Are One Family” sculpture at the
Ruben Castro Human Service Center; and the lithomosaic art at Arroyo Vista
Community Park. Most recently the City commissioned a sculpture titled “Thin Blue
Line” at the Police Services Center. The PRCS, in collaboration with the Arts
Commission, continues to actively seek out opportunities to expand the City’s public art
offerings to the community.
Additionally, the PRCS organizes and presents a number of annual community events,
including the Moorpark Multicultural Arts Festival (Arts Festival). The history of the Arts
Festival pre-dates available records, however it is clear that the event was established
well before the City’s incorporation in 1983. Over the years the event has experienced
variable success and been organized by various organizations. In the early 2000’s local
volunteer organizations coordinated the event. In 2007 the City assumed responsibility
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for coordinating and promoting the event. The Arts Festival included art exhibitions,
craft fair, interactive art activities, food booths and live performances. The event was
discontinued in 2016 for a variety of reasons including declining attendance and
difficulties attracting artists to participate. In 2018, at the direction of the City Council,
the event was re-envisioned and brought back as a multicultural event with an emphasis
on presenting events and activities that showcased various cultural elements of the
community.
SCOPE OF WORK
The selected Proposer shall complete execution of the items listed below, and as
described throughout this RFP. This effort involves the creation of an Arts Master Plan,
the process and product of which is to include, but not be limited to the following:
Perform an assessment of the City’s assets and opportunities for public art,
including potential locations. This is to include reviewing and becoming familiar
with existing policies, documents and local codes, as well as planned future
developments.
Plan, develop, and lead efforts to evaluate the community’s attitudes and
interests regarding art. Identify and engage key stakeholders in input sessions to
influence the creation of the Master Plan. Develop surveys and other tools to
gather data; tools and responses will be provided as an appendix to the final
Master Plan document. It is anticipated that an inclusive, multi-lingual (English
and Spanish) outreach campaign will be required in order to fully engage the
community.
Facilitate and manage activities and communications with designated City staff
including, but not limited to, meeting schedules, agendas and material
preparation for planning purposes and progress updates.
Recommend formal policy guidelines and procedures for the Art In Public Places
program based on industry best practices, that incorporate existing policies and
any recommended policy updates and cover the following elements:
o Criteria for the siting of public art projects;
o Guidelines for inclusion of public art in public and private development
projects;
o A general process by which artists are commissioned and selected;
o Policies for the management of commissioned art projects including, but
not limited to, City/artist/stakeholder roles and responsibilities, contracting
requirements, and any applicable regulatory requirements;
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o Standards for maintenance funding and managing public art inventory;
o Policies for acceptance of donated/gifted artwork;
o Policies and procedures for deaccession of artwork
Produce a written Arts Master Plan that is a detailed narrative and illustrative
document that includes:
o Vision and mission statements for the City’s public art program;
o Summary of research, findings and community input results;
o Discussion of existing programs, policies and resources;
o Recommended changes to the City’s public art policies and processes,
including proposed changes to the Art In Public Places ordinance;
o Recommended programs and initiatives that align with the established
vision for the City’s public art program;
o Opportunities and strategies for partnering with key community
stakeholders to further the vision for the public art program;
o Analysis of current public art funding sources and recommended
additional models and opportunities for arts funding;
o Recommendations for documenting and archiving existing public art
inventory, including private art installations installed under the Art In Public
Places program;
o Strategies for the preservation of accessible space in private and public
developments for public art installations;
o Identification of sites for future permanent and/or temporary public art
projects;
o Strategies for ongoing community engagement and outreach, taking into
account the City’s limited resources;
o Clear and feasible goals and implementation strategies that take into
account the City’s available resources, and include short and long-term
initiatives, estimated budget and costs, and implementation dates;
Provide print and electronic copies of the completed Master Plan, as well as
electronic copies of all accompanying supplemental materials in a format to be
determined by the City.
Present the completed Master Plan to the Arts Commission and the Moorpark
City Council, including preparation of presentation materials (PowerPoint
presentation, information boards, handouts, etc.).
PROPOSAL CONTENT
Proposals are to include the following elements:
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Introduction:
Present general introductory comments, including a purpose statement
describing your understanding of the proposed project and required services.
Work Plan and Project Schedule:
Provide a detailed description of your approach to designing, managing and
coordinating the project including:
o Project Objectives: Describe your understanding of the project objectives
and how these will be achieved.
o Work Plan: Clearly identify and describe all tasks and subtasks you will
undertake to accomplish the requirements set forth in the Scope of Work
o Schedule: Prepare a project schedule that shows how tasks fit within the
project timeline and relate to appropriate milestones and project
deliverables.
o City Resources: Identify the types of information, data and assistance
expected from the City.
Consultant Qualifications and References:
o Provide a brief profile outlining company/consultant history and
philosophy.
o Team Composition and Experience: List all key personnel who will be
assigned to this project, including their roles and responsibilities and
relevant experience and qualifications. Include any subconsultants that
will work on the project.
o Provide references for at least three (3) past projects similar in size and
scope to this project. The projects should have been completed by
substantially the same project team within the last five years. Include
project description, project budget, project start and completion dates,
description of staffing resources dedicated to the project, and client name
and contact information (including email address).
Cost Proposal:
The cost proposal should include the following:
o A detailed itemization of project costs. At a minimum the costs for each
task and subtask identified in the work plan should be included, as well as
any other costs to be charged by the Proposer to complete the Scope of
Work.
o A total not-to-exceed price for the project.
o A listing of Proposer’s hourly rates by classification as well as other cost
factors which would be needed to price extra work.
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Additional Information:
Include any other essential information that may assist in the evaluation of the
proposal.
Signature(s): Proposals must be signed by an individual or individuals
authorized to bind the firm, consultant or consultant team. Unsigned proposals
may be rejected.
PROPOSAL EVALUATION AND SELECTION
The City will develop and oversee the process for the evaluation of the proposals
received. It is anticipated that evaluation of proposals will be conducted by a panel
consisting of City staff and Commission members.
All proposals properly received before the submission deadline will be evaluated based
on the criteria below, listed in relative order of importance:
1. Qualifications and experience of the Proposer
2. Thoroughness of response, approach to providing sound services, and ability to
provide services to meet objectives
3. Strength of examples of previous projects (with emphasis on projects of similar
scope and scale to Moorpark)
4. Cost to the City
The City may elect to conduct interviews of the top rated Proposers. The Proposer
whose overall proposal is rated the highest will be invited for an interview to negotiate a
final contract. If an agreement is not reached, negotiations may be terminated and
commenced with the next highest rated Proposer.
The award of the contract will be based on a combination of all of the above factors.
The City is not bound to select any of the Proposers submitting proposals, may waive
any irregularities in proposals and their submittal which may be advantageous to the
City, and is not liable for any costs of preparation and submittal of proposals, including
any presentations made to the City.
SUBMITTAL INFORMATION
Proposers interested in submitting a proposal for this project should register by e-
mailing Kimberly Sexton, Administrative Assistant, at ksexton@moorparkca.gov.
Proposals must be received at the address below no later than 4 p.m. (PT), Friday, April
12, 2019. Any proposals received after this date and time may be considered non-
responsive, in which case the City will return the proposal, unopened. Proposals must
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be in writing and may be delivered by hand, mail or courier . Oral, telephonic, facsimile,
telegraphic, or electronically transmitted proposals will not be considered or accepted.
One (1) original and three (3) printed copies, plus a digital version (thumb drive) of the
proposal must be submitted.
Direct proposals to:
City of Moorpark
Parks, Recreation and Community Services Department
799 Moorpark Avenue
Moorpark, CA 93021
Attn: Chris Ball, Management Analyst
Please clearly mark the envelope with the following: RFP – Arts Master Plan
Submitted proposals may be withdrawn at any time prior to the submission deadline
specified in the RFP, provided notification is received in writing before the submittal
deadline. Proposals cannot be changed or withdrawn after the submittal deadline.
INQUIRIES / ADDENDA
If a Proposer has any questions about this RFP or the proposed scope of work, or if a
Proposer finds any error, inconsistency or ambiguity in the RFP, the Proposer must
submit a request for clarification or correction by email to the City’s project manager,
Chris Ball at cball@moorparkca.gov. Requests for clarification or correction must be
received no later than April 5, 2019 at 5 p.m. (PT).
Interpretation or correction of the RFP will be made by addendum posted on the City bid
webpage (available at http://www.moorparkca.gov/bids.aspx), and any addendum will
be considered a part of the RFP and will be incorporated therein. It is incumbent on the
Proposer to review and address any addenda posted on the City bid webpage prior to
submission of the final proposal. Registration for bid notifications on the City webpage
does not relieve the Proposer of the responsibility for ensuring that posted addenda
have been received and addressed. Telephone communication with City staff is not
encouraged, and the City is not bound by any clarifications, interpretations, corrections
or changes to the RFP that are made verbally or in any manner other than by written
addendum.
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CONTRACT REQUIREMENT
Before any services can commence, the selected Proposer will be required to sign and
deliver the City’s General Services Agreement (Agreement), a sample of which is
attached to this RFP. To ensure the smooth and timely implementation of this project,
Proposers responding to this RFP should review all the terms and conditions of the
Agreement, including, but not limited to, provisions relating to insurance and indemnity.
The City will require certificates of insurance and additional insured endorsements, as
specified in Exhibit A of the Agreement, when the Proposer submits the signed
Agreement.
The City’s policy is that the Agreement be accepted as is. By submitting a proposal to
the City in response to this RFP, each Proposer is deemed to have provided its
approval of the Agreement and assurance that it is able to meet the insurance
requirements contained therein. If a Proposer seeks limited modification of any aspect
of the Agreement, then the Proposer must identify the proposed changes in the
proposal. However, changes or qualifications to the Agreement may be weighed in the
evaluation of the proposal and, at the City’s discretion, may cause rejection of the
proposal as non-responsive.
This RFP, or any part of it, and the Proposer’s responses, will be incorporated into and
made a part of the Agreement. The City reserves the right to further negotiate and/or
modify the terms and conditions of the Agreement. The Proposer whom the City Council
selects must cooperate with the City in good faith to negotiate, sign, and deliver the final
Agreement.
OTHER CONSIDERATIONS / RESERVATION OF RIGHTS
This RFP does not commit the City to award a contract, to defray any costs
incurred in the preparation of a proposal pursuant to this RFP, or to procure or
contract for work. No payment of any kind will be provided to a consultant for
responding to this RFP, or parties they represent, for obtaining any of the
information requested.
The City reserves the right to reject any and all proposals, and to reissue the
RFP.
The City reserves the right to cancel or modify, for any or no reason, in part or in
its entirety, this RFP including, but not limited to, selection schedule, submittal
date, and submittal requirements, without prior notice. Notification of revisions to
the RFP will be made by addendum posted on the bid webpage.
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The City reserves the right to verify the information received in the proposal. If a
Proposer knowingly and willfully submits false information or data, the City
reserves the right to reject that proposal. If it is determined that a contract was
awarded as a result of false statements or other data submitted in response to
this RFP, the City reserves the right to terminate the contract.
The City reserves the right to request additional information at any time from any
and all Proposers which the City deems necessary to evaluate Proposer
qualifications.
Proposers are responsible for making all necessary investigations and
examination of records related to this RFP. Failure to do so will not act to relieve
any condition of a potential general services agreement or the requirements set
out in this RFP. It is mutually understood and agreed that the submission of a
proposal shall be considered evidence that the Proposer has made such
examinations and investigations. No request for modification of proposal shall be
considered after its submission on the grounds that the Proposer was not fully
informed as to any fact or condition.
All documentation and materials submitted in response to this RFP will remain
the property of the City and will become a public record subject to the
requirements of the California Public Records Act.
The selected Proposer will maintain any required professional licenses and
registrations during the life of the contract with the City.
The selected Proposer shall obtain a City of Moorpark Business Registration
prior to commencing any work.
ANTICIPATED SCHEDULE OF RFP ACTIVITIES
1. Issuance of RFP: March 8, 2019
2. Deadline for RFP submittal: April 12, 2019 (4 p.m. PT)
3. Application Review / Interviews: April 15 - 26, 2019
4. City Council Approval: May, 2019
5. Award of Agreement & Notice to Proceed: June, 2019
ATTACHMENTS
Attachment 1 – Sample Contract with Insurance Requirements
333
PAGES 11 TO 24 (SAMPLE CONTRACT WITH
INSURANCE REQUIREMENTS) ARE THE
SAME AS THE CITY CONTRACT, AND HAVE
BEEN REMOVED SO AS NOT TO BE
DUPLICITOUS.
334
CITY OF MOORPARK
JANICE S. PARVIN
Mayor
CHRIS ENEGREN
Councilmember
ROSEANN MIKOS, Ph.D.
Councilmember
DAVID POLLOCK
Councilmember
KEN SIMONS
Councilmember
PARKS, RECREATION & COMMUNITY SERVICES DEPT. | 799 Moorpark Avenue, Moorpark, CA 93021
Main City Phone Number (805) 517-6200 | Fax (805) 532-2550 | moorpark@moorparkca.gov
Request for Proposals for Arts Master Plan
ADDENDUM #1
March 21, 2019
RESPONDENT CLARIFICATIONS
I) Has the City established a not-to-exceed budget amount for this project?
A: No, a not-to-exceed budget amount has not been established. As noted in the RFP,
Proposals are to include a detailed Cost Proposal that itemizes the costs for the tasks
and subtasks identified by the Proposer as necessary to complete the Scope of Work.
Proposals are also to include a total not-to-exceed price that covers the full Scope of
Work described in the RFP. Sufficient information should be provided to justify the
proposed not-to-exceed price and to serve as a basis for negotiating a final Agreement.
II) What is the preferred cost range for this initiative?
A: A preferred cost range has not been determined. Please see the answer to
Clarification I above for additional information.
If you have any additional questions regarding the Arts Master Plan RFP, please submit them via
e-mail to cball@moorparkca.gov.
The last day to submit requests for clarification prior to the RFP deadline is April 5, 2019 @ 5 p.m.
Final clarifications will be posted April 9, 2019.
335
CITY OF MOORPARK
JANICE S. PARVIN
Mayor
CHRIS ENEGREN
Councilmember
ROSEANN MIKOS, Ph.D.
Councilmember
DAVID POLLOCK
Councilmember
KEN SIMONS
Councilmember
PARKS, RECREATION & COMMUNITY SERVICES DEPT. | 799 Moorpark Avenue, Moorpark, CA 93021
Main City Phone Number (805) 517-6200 | Fax (805) 532-2550 | moorpark@moorparkca.gov
Request for Proposals for Arts Master Plan
ADDENDUM #2
April 3, 2019
RESPONDENT CLARIFICATIONS
I) In consideration of some of the language and directives in the RFP, is the city seeking a
Public Art Master Plan (focused only on Public Art) or a broader Arts Master Plan –
inclusive of other current and future arts activities in the City?
A: The City is generally seeking a broad Arts Master Plan that incorporates the
community’s attitudes and interests regarding art and provides recommendations on
what the City can do programmatically to promulgate art in the community. Desired
recommendations would not only cover physical public art, but also evaluate other types
of programs that could be implemented to integrate art into the community perspective.
II) We understand the current public art fund has considerable assets. Is the City seeking
a plan that includes recommendations for expenditures of those dollars existing in the
fund now?
A: Yes, the Arts Master Plan should include both short and long-term recommendations
for the expenditure and management of existing Art In Public Places funds.
If you have any additional questions regarding the Arts Master Plan RFP, please submit them via
e-mail to cball@moorparkca.gov.
The last day to submit requests for clarification prior to the RFP deadline is April 5, 2019 @ 5 p.m.
Final clarifications will be posted April 9, 2019.
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Proposal to
CITY OF MOORPARK
Arts Master Plan
“We Are One Family” by John Fisher at the Ruben Castro Human Services Center in Moorpark
Submitted by
Arts Orange County - 17620 Fitch Avenue - Suite 255 - Irvine CA 92614 – 714.556.5160 x17
April 12, 2019
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Contents
Cover Letter………………………………………………3
Background and Project Summary…………….4
Methodology…………………………………………….5-7
Anticipated Work Schedule……………………….8-9
Staffing……………………………………………………..10-12
Qualifications and References..…………………13-16
Fee Proposal……………………………………………..17
Singing at Moorpark College
2
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Arts17620 Fitch Avenue, Suite 255, Irvine, CA 92614 6081 f
714.556.5160 I FAX 714.556.5099
ORANGE COUNTY www•ArtsOC.org I www.SparkOC.com
April 12, 2019
TO: City of Moorpark
Arts Orange County has engaged in cultural planning for the past twenty years, serving
clients statewide as well as in its home community of 3.2 million people.
The ultimate success of a master arts and culture plan is the ability to transform dreams
into reality, and Arts Orange County believes that the route to accomplishing this is not a
straight line that only collects and reports back community input. It is a process that also
demands the skillful synthesis of early findings to determine where consensus exists
around certain goals, and to share this emerging vision with key decision-makers in order
to test their feasibility and identify prospective champions. With a clear sense of true
possibilities, the process can then move confidently to offer more idea-sharing
opportunities while strengthening public will for the plan's desired outcomes.
We believe it takes the right team of seasoned experts to accomplish this. Ours includes a
nationally-known arts leader and a former city mayor who worked together to create one
of the premier models of public/private partnership for the arts in Laguna Beach, one of
California's foremost experts in public art policy and management, one of Ventura
County's most-respected consultants in the area of arts, economic and community
development, and a nationally-known leader in advancing Latino arts and culture.
Together, we represent many years of knowledge and experience, and will ensure that the
strategies pursued in developing the plan are thoroughly inclusive, reflect innovative
thinking, best practices in the field, and not only have the potential to succeed—but to be
transformative.
We are uniquely positioned to deliver to the City of Moorpark a plan well-suited for
implementation by its Arts Commission because Arts Orange County is itself a local arts
agency that has long been engaged in planning and managing these kinds of programs.
We look forward to the opportunity to assist the City of Moorpark in achieving similar
success through the development of this plan.
Sincerely,
Richard Stein
President & CEO
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Background and Program Summary
The City of Moorpark seeks to create its first Arts Master Plan “to establish a communitywide vision for the
City’s public art program, update existing policies and identify resources and partnerships to achieve that
vision, and set feasible priorities and programs that align with the vision and will serve to guide public and
private efforts over the next ten years.”
Arts Orange County is an experienced provider of comprehensive cultural planning services to
municipalities, higher education and arts institutions.
We offer the following expectations of success:
❖ Visionary – Our approach sparks a vigorous and creative exploration of options and opportunities
unique to the City of Moorpark and culminates in a cohesive statement of ambitions, plans and
timelines for action.
❖ Engaged Citizenry – Our approach emphasizes the engagement of Moorpark’s diverse public in a
dynamic process that fosters expansive thinking, inclusive dialogue and inspired decision-making.
Emerging from this process should be a constituency for arts and culture with consensus as to its
priorities and empowered for action.
❖ “First-steps” Guidance – Our approach is rooted in the belief that a completed plan, as thorough as it
is in reflecting the community’s desires, is worthless if it is only “received and filed” to sit on a shelf. In
order to help ensure that its approved action steps are launched successfully, ArtsOC’s checks in with
the client community quarterly during the first year following approval of the plan, providing guidance
in its implementation and monitoring progress toward the goals.
“Annie” at Moorpark’s High Street Arts Center
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Methodology for the City of Moorpark Arts Master Plan
ArtsOC’s approach is to be organic, grassroots and authentic to the history, dynamics and potential of the
City of Moorpark. Our process endeavors to raise the temperature of Moorpark’s arts & cultural ambition and
capability by guiding a process that offers numerous opportunities for assessment, learning, sharing, ideating,
prioritizing and organizing. ArtsOC sees its role as helping City of Moorpark to gather the momentum
necessary to achieve the goals and objectives arising from the development of its Arts Master Plan.
ArtsOC deliverables include:
Gathering Community Input and Collecting Data
➢ Hold monthly meetings (or conference calls) with the ad hoc Arts Master Plan Committee of the City
of Moorpark Arts Commission to review project goals, ArtsOC’s public engagement strategy, identify
key stakeholders, brief the Committee on early findings and emerging recommendations, and seek the
Committee’s guidance and assistance in ensuring that the information is accurate and complete.
➢ Conduct one (1) Study Session with the City of Moorpark Arts Commission and City staff to conduct a
needs assessment where we will review strengths, weaknesses, opportunities, and threats with regard
to sustaining and growing a robust arts and culture community.
Folklorico performance in Moorpark
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➢ Conduct approximately 20 individual key stakeholder interviews, representing various constituencies,
to collect input about their knowledge of, interest in and opinions about Moorpark’s arts and culture.
These individuals might include members of the City Council and City of Moorpark Arts Commission,
the City Manager, and representatives of the Chamber of Commerce, Moorpark College, Moorpark
Unified School District, and community organizations representing various constituencies.
➢ Conduct 4 community forums (one in each of the 4 newly-drawn City Council districts) open to the
general public to collect input about their knowledge of, interest in and opinions about current and
future arts and culture programs and services in the City. ArtsOC will conduct special outreach to
underserved sectors of the community in order to ensure that their voices are heard and included, and
where there is a large concentration of Spanish language speakers, provide bilingual facilitation.
➢ Conduct an online survey in English and in Spanish that is open to the public. City of Moorpark and key
stakeholders will be asked to assist in promoting the online survey through their networks.
ArtsOC collected community input for the City of Costa Mesa’ arts plan.
Among its tools were online surveys conducted in English and Spanish, and promoted widely.
Report and Presentation
➢ Create a presentation and written report which includes such components as the following:
➢ The vision and aspirations of the community for the future of its arts and culture.
➢ An inventory of Moorpark’s “creative sector.” This inventory includes cultural assets such as arts
organizations and venues, public art, arts education programs, individual artists, creative businesses
and their economic impact, as well as anticipated changes in the asset base. Additionally, equal regard
will be given to all creative disciplines as well as non-traditional and multi-ethnic arts.
➢ Document all City of Moorpark plans (e.g. General Plan) that reference arts and culture and identify
where alignment with such plans exist in the recommendations.
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➢ Provide recommended steps toward fulfilling the community’s arts and culture goals, supported by
examples of successes in other communities and best practices in the field.
➢ Provide a 10 year timeline of recommended action step implementation, including evaluation.
➢ Provide a 10 year budget estimation for action step implementation.
➢ Identify possible funding sources, public-private partnerships and other collaborations.
➢ Provide a historic timeline of Arts and Culture in City of Moorpark.
➢ Present Arts Master Plan to the City of Moorpark Arts Commission for review, approval and
recommendation to City Council.
➢ Present Arts Master Plan to Moorpark City Council.
First Steps Guidance
➢ Conduct quarterly check-in conference calls with City of Moorpark Arts Commission during first year
following the presentation of the Arts Master Plan for purposes of monitoring progress and providing
guidance on first steps in implementation.
Moorpark High School Marching Band
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Anticipated Work Schedule
July 2019 Contract executed, work begins
ArtsOC meets with Arts Master Plan Committee to review project goals, scope of work, timeline
ArtsOC begins surveying City’s existing cultural assets
ArtsOC begins research into history of City’s arts & culture pertinent documents
August ArtsOC conducts Study Session with Arts Commission and County Staff
ArtsOC begins conducting individual interviews with key stakeholders
ArtsOC drafts online survey and reviews it with Arts Master Plan Committee
ArtsOC meets with Arts Master Plan Committee and provides update
September Online survey goes live to the public
ArtsOC begins conducting District forums
October ArtsOC continues key stakeholder interviews
ArtsOC meets with Arts Master Plan Committee and provides update
November ArtsOC conducts final round of key stakeholder interviews and completes forums
Online survey results are collected and analyzed
ArtsOC conducts meeting with Arts Master Plan Committee, reviews survey results
CONTINUED ON PAGE 9
Discovery Day, Moorpark College
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December ArtsOC meets with Committee and provides update
January 2020 ArtsOC presents Draft Plan to Arts Master Plan Committee, receives input, makes revisions
February ArtsOC shares Revised Plan to Arts Master Plan Committee and conducts sample Arts
Commission full presentation for input and revision
March ArtsOC makes full Arts Master Plan presentation to City of Moorpark Arts Commission for
review and approval
April ArtsOC makes full Arts Master Plan presentation to Moorpark City Council
“Eyes on Freedom”
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The Arts Orange County Consulting Team
Richard Stein – Role in the Project: Project Manager and Team Leader
Rick has been President & CEO of Arts Orange County (ArtsOC) for more than 10 years,
and serves as lead consultant on all of its projects. He is acknowledged as one of
California’s leading experts in local arts agencies, arts councils, and arts commissions.
Cultural planning projects include: City of Costa Mesa Arts & Culture Master Plan, the
City of Mission Viejo Cultural Arts Master Plan, City of Newport Beach Master Arts and
Culture Plan, and the City of Irvine Arts in the Great Park. Additionally, he served on the
City of Santa Ana Arts and Culture Plan Steering Committee and authored a portion of
the first City of Laguna Beach Arts and Culture Master Plan more than 20 years ago.
Public art consulting projects include: overseeing since 2013 the 14-acre City of Newport Beach Sculpture
Exhibition in Civic Center Park—a program in which ten large scale sculptures are selected and installed on
two-year loans. Rick has also been the lead consultant on the selection and installation of two large scale
permanent commemorative public art projects: “Table of Dignity” (honoring Orange County agricultural
workers) at the OC Fair & Event Center in Costa Mesa and “We Too Were Once Strangers” (honoring Santa
Ana’s Japanese-American agricultural heritage) on City of Santa Ana’s bicycle trail on the corner of Sunflower
Avenue and Flower Street. In 2019, ArtsOC was contracted by Jamboree Housing Corporation to manage the
required public art component of their new affordable housing for military veterans in the City of Santa Ana,
opening in 2020.
Rick has served as a consultant (grant reviewer or peer review panelist) to the National Endowment for the
Arts, California Arts Council, Western States Arts Federation, Los Angeles County Arts Commission, City of Los
Angeles Department of Cultural Affairs, Riverside Arts Council, New England Foundation for the Arts, Fund for
the Arts of Louisville, Kentucky, and the Connecticut Commission on the Arts.
Rick has been one of Orange County’s leading arts figures for over 30 years since his arrival in 1987 to serve as
Managing Director of the Grove Shakespeare Festival in Garden Grove, which he led for three years, after
which he transformed the Laguna Playhouse in Laguna Beach into a major resident professional theatre over
the course of more than 17 years as its Executive Director. His early career also included serving as director of
a university performing arts center, senior management positions in two major symphony orchestras, and
chief executive of a small rural county arts council.
Rick holds degrees from Columbia and Syracuse Universities, returned to Columbia for post-graduate study on
a National Endowment for the Humanities summer fellowship, and was sent on a cultural exchange to South
Korea by the International Theatre Institute.
Rick is a past Chair of the John Wayne Airport Arts Commission (appointed by Orange County Supervisor
Harriet Wieder), was appointed by the Laguna Beach City Council to its Village Entrance Task Force, served as
President of the Laguna Beach Alliance for the Arts, and served for three terms as President of the Board of
Californians for the Arts a statewide organization promoting the interests of the arts community.
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Tracy Hudak – Role in the Project: Facilitator, Researcher, Writer
Tracy Hudak is the founder and principal of CreativityWorks, a Ventura County-
based think tank and consultancy firm specializing in the creative sector’s role in
economic and community development. She has over twenty years of experie nce in
strengthening businesses and nonprofits through strategic planning, organizational
development, finance management, fundraising, marketing, program design an d
evaluation. For the arts, she also consults on audience development, advocacy and
policy.
She represents Ventura County artists, cultural organizations and creative
businesses as a member of the county’s Economic Vitality Strategic Plan steering
committee.
Tracy served as the Arts Impact Director for downtown Oxnard, tasked with catalyzing arts activity in the area
as an economic and community development strategy, and as Executive Director for the Bell Arts Factory in
Ventura. In Ojai, she produced Togetherness Village as part of the Thomas Fire Remembrance Concert as well
as Lit Crawl for the Ojai Wordfest, and she serves on the TO Arts advisory board in Thousand Oaks.
In 2016, she was the keynote speaker for the San Luis Obispo C reative Economy Forum and her writing on the
creative sector has been featured in the Pacific Coast Business Times, the CA Forward blog, KCET Artbound,
and local publications. Tracy is also a painter and a theater artist. She and her family have lived in Ventura
County since 2006.
Patricia Gomez – Role in the Project: Public Art Policies & Procedures Specialist
Pat has over 15 years service in public art management for government agencies,
recently transitioning as a consultant utilizing her past experience as staff manag er
for specialized programs and general project management.
As a former Creative Services Manager for the Los Angeles County Metropolitan
Transportation Authority, Pat oversaw the identification and placement of public art
at rail and bus stations. Among other projects, she oversaw the artist identification
and placement for the Crenshaw/LAX Corridor currently under construction.
She served 11 years as the Arts Manager for the City of Los Angeles Department of Cultural Affairs (Public Art
Division) responsible for the Arts Development Fee (Private Percent for Art), City Art Collection, and Murals
Programs.
Pat's expertise extends to arts programming in other capacities, as she was the former President of the Board
of Directors of Newtown Pasadena, an artist-run group presenting temporary experimental or cross-genre art
in public places. She also formerly served as a Board Member of the Foundation for Arts Resources (FAR)
where she served as Chairman of the Board of Directors. During her tenure with FAR, sh e was involved as a
curator and coordinator of major temporary art happenings transforming non-traditional sites in order to
present innovative visual, performing and media arts.
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Pat was formerly the Associate Director for Self-Help Graphics & Art, a ground breaking community art center
located in the heart of East L.A. She was the initial Director of the Huntington Beach Art Center’s store, where
she featured artist-made books and usable objects, also serving as the Special Events Director initiating a
spoken-word series and Day of the Dead Celebration.
A visual artist working primarily in assemblage and installation based approaches, she is included in the U. of
Arizona and Smithsonian publication "Contemporary Chicana and Chicano Artists", and the Bilin gual Press
"Chicano Art for our Millennium" publication.
Paul Freeman – Role in the Project: Economic & Community Development Specialist
A former two-term Mayor of Laguna Beach who served eight years on its City
Council, Paul led the effort 19 years ago to create that city’s business improvement
district that generates over $2 million annually to support tourism and the arts. He
served for 15 years as head of public affairs for C. J. Segerstrom & Sons, a real estate
developer, which owns and operates one of the nation’s largest and most successful
retail shopping centers, South Coast Plaza. Previously, he served for 8 years as
legislative aide and advisor to U.S. Senator Gary Hart in Washington, D.C. His
consulting clients have included government (U.S. Agency for International
Development), education (University of California), and business (PacifiCare Health Systems), as well as arts
organizations (Orange County Museum of Art, Laguna Art Museum). Paul is a graduate of the University of
Virginia. Stop, Go, Murder, his first novel, is now available in selected bookstores.
Victor Payan – Role in the Project: Diversity Specialist
Victor Payan is an award-winning artist, arts administrator and consultant who
organizes public events that promote tolerance, understanding and community
empowerment. He served as Director of Programs for the National Association of
Latino Arts and Culture (NALAC), as Latino Audience Engagement Specialist for the
Bowers Museum in Santa Ana, and as Diversity Consultant for the statewide
California Presenters. Victor is Founding Director of Media Arts Santa An a (MASA)
and Co-Founder of the OC Film Fiesta multicultural film festival. He served as
Co-Director of the CineFestival en San Antonio Latino film festival. He also served as Co-Chair of the Media
Arts Committee for Luminaria, San Antonio’s citywide arts festival, and as a grant panelist for the San Antonio
Artists Foundation, the Los Angeles County Arts Commission and the City of Los Angeles Department of
Cultural Affairs. His work in media includes serving as Associate Producer for the national PBS documentary
series The U.S.-Mexican War: 1846-1848 and The Border. He has worked with organizations such as Orange
County Children’s Therapeutic Arts Center and Latino Health Access. Victor holds a bachelor’s degree in
communications from Stanford University. With his wife Sandra Pocha Pena, he is a 2019 recipient of a
prestigious national Creative Capital grant for their project “Dreamocracy in America” (Nuevo DIA), is a time-
travelling transdisciplinary tour of America that picks up Alexis de Tocqueville’s journey into the American
character where he left off, and completes his epic project by examining immigrant and refugee detention
centers, Native reservations, and communities west of the 1831 US border.
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Qualifications and References
Cultural planning is central to Arts Orange County’s portfolio of consulting and project management
services. ArtsOC’s plans may be accessed and downloaded at: https://artsoc.org/consulting.htm
Arts Plan:
City of Costa Mesa (population 113,825) – Arts & Culture Master Plan (2019).
In 1984, the Costa Mesa City Council retitled its motto to be “City of the Arts.”
Over the next 35 years, Costa Mesa became the arts & culture hub of Orange
County with the opening and further development of the Segerstrom Center
for the Arts campus. Yet the City had never created a master arts plan. In 2017,
Costa Mesa engaged ArtsOC to conduct a master planning process for the arts
that involved significant community-wide input gathering and research,
culminating in the the City’s first Arts & Culture Master Plan, completed in April
2019. Contact: Mr. Justin Martin, Parks & Community Services Director, City
of Costa Mesa. JUSTIN.MARTIN@costamesaca.gov (714) 754-5065
Arts Plan & Public Art Projects:
City of Newport Beach (population 86,160) - Master Arts and Culture Plan
(2014). The result of a seven-month effort, this plan included substantial
research, gathering community-wide input through key stakeholder interviews,
focus groups, a community forum and an online survey. It also entailed
working with a steering committee comprised of members of the City Arts
Commission and with key City staff members. Arts Orange County presented
the draft report to the City Arts Commission and, upon its approval, to the City
Council in November 2014.
Newport Beach Sculptures in Civic Center Park Exhibition (2013 – Present)
Since 2013, Arts Orange County has been contractor to the City of Newport
Beach on the selection and installation of ten large scale sculptures on loan for
two-year exhibitions in its 14-acre Civic Center Park. ArtsOC has just begun
Phase IV, 2019, by the end of which ArtsOC will have overseen selection and
installation of 40 works of public art for City of Newport Beach.
Contact for both projects: Mr. Tim Hetherton, Director of Library Services,
City of Newport Beach. THetherton@newportbeachca.gov (949) 717-3810.
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Arts Plan: City of Mission Viejo – (Population 96,016) Cultural Arts Master
Plan (2017). The result of a seven-month effort, this plan included substantial
research, gathering community-wide input through key stakeholder interviews,
focus groups, a community forum and an online survey. It also entailed
working with an independent Steering Committee comprised of a former
Mayor of Mission Viejo, members of the City’s Cultural Arts Committee and City
staff. Arts Orange County held monthly meetings with the Steering Committee,
presented the draft report to the Arts Committee, to the City’s Community
Services Commission and, upon its approval, to the City Council in May 2017,
which approved it. Contact: Ms. Genesis Hansen, Director of Library and
Cultural Services, City of Mission Viejo. ghansen@cityofmissionviejo.org
(949) 470-3076.
Public Art Project: OC Fair & Event Center - “Table of Dignity” – Orange
County Agricultural Workers Memorial In 2013, Arts Orange County was
contracted by the OC Fair & Event Center to conduct the selection process for
the commissioning of a new work to commemorate the County’s agricultural
workers. The work was completed and installed in by the OC Fair & Event
Center, a State of California agency. Contact: Ms. Michele Richards, Vice
President, Business Development, OC Fair & Event Center.
MRichards@ocfair.com (714) 708-1500
Public Art Project: City of Santa Ana - “We Too Were Once Strangers” In 2013,
Arts Orange County was contracted by the City of Santa Ana to conduct the
selection process for the commissioning of a new work to commemorate
Japanese-American farmers, located at the terminus of the Flower Street Bike
Trail at Sunflower Avenue. The work was completed and installed by the City of
Santa Ana in 2015. Contact: Mr. Gerardo Mouet, Director of Parks, Recreati on
and Marine Department, City of Long Beach (formerly Director of Parks,
Recreation and Community Services, City of Santa Ana). (562) 570-3100
Arts Plans:
City of Irvine (Population 277,453) - Animating Arts & Culture at the Orange
County Great Park (2008). Presented to the Orange County Great Park
Corporation and Irvine City Council in August 2008, the plan became the
blueprint for arts and culture programming in the Great Park from 2008 to
2015. The plan was based upon widespread community input-gathering,
including key stakeholder interviews, focus groups and a community forum. A
follow-up study was prepared by ArtsOC: City of Irvine - Arts in the Great Park:
2008-2015. Contact: Mr. Michael Ellzey, former CEO, Orange County Great
Park Corporation—currently Director, Richard Nixon Presidential Library and
Museum. michael.ellzey@nara.gov (714) 983-9121 (City of Irvine contact for
follow-up study is now retired.)
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Qualifications - Arts Orange County Board of Directors
Arts Orange County’s Board of Directors is comprised of leading figures in Orange County’s arts, education,
philanthropic and business sectors, and serves as a “brain trust” for its consulting activities.
Rick M. Smetanka, CPA Partner-in-Charge, Audit & Business Advisory Services Group,
Chair Haskell & White LLP, Irvine
Mary Lyons Civic Leader, Newport Beach
Past Chair
Susan K. Hori, Esq. Partner, Manatt, Phelps & Phillips LLP, Costa Mesa
Secretary
Mechelle Lawrence Adams Executive Director, Mission San Juan Capistrano, San Juan Capistrano
Matt Bailey Director of Ecosystem Development, UCI Applied Innovation, Irvine
Dr. Stephen Barker Dean, Claire Trevor School of the Arts, University of California, Irvine and
Executive Director, Institute and Museum of California Art, Irvine
Ellen Breitman Former Director of Education, Newport Harbor Art Museum (now Orange County
Museum of Art, Santa Ana)
William Cusato Director - Service Engineering & Operations Center, Commercial Aviation
Services, The Boeing Company, Seal Beach
Thuy Vo Dang, Ph.D. Curator for the Southeast Asian Archive, University of California, Irvine and
Commissioner (1st District), John Wayne Airport Arts Commission
John Evans Senior Vice President & Regional Manager (Retired),
Wells Fargo Bank, Newport Beach
John Forsyte President, Orange County’s Pacific Symphony, Irvine
Sara Guerrero Founder & Artistic Director, Breath of Fire Latina Theatre Ensemble, Santa Ana
Robert J. Klein First Vice President-Investments, Wells Fargo Advisors, Newport Beach
Kathy Kramer, CFE Chief Executive Officer, OC Fair & Event Center, Costa Mesa
Ernesto Maldonado Vice President, Pacific Premier Bank, Irvine
Jerry Mandel, Ph.D. President, Irvine Barclay Theatre, Irvine
Dr. Al Mijares Orange County Superintendent of Schools, Costa Mesa
Kay Mortenson Artist & Professor Emeritus of Art, Golden West College, Huntington Beach
Tim Shaw President, Tim Shaw & Associates, Irvine
Todd DeShields Smith CEO & Director, Orange County Museum of Art, Newport Beach
Paula Tomei Managing Director, South Coast Repertory, Costa Mesa
Debora Wondercheck Founder & Executive Director, Arts & Learning Conservatory, Costa Mesa
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Qualifications – Overview of Services and Clients
Overview
Founded in 1995, Arts Orange County is Orange County’s principal independent
nonprofit arts services organization. Designated by the Board of Supervisors of the
County of Orange as its official local arts agency, Arts Orange County also serves as
its State-Local Partner with the California Arts Council. The leadership of Arts Orange
County, Orange County’s nonprofit arts council, possesses many years of in-depth
experience representing all facets of arts management, and assists government,
education, business and nonprofit organizations through affordable contracted
services, project management, and customized consultation services.
Our knowledge base and services include:
Municipal arts & culture master plans; public art program planning & management; organizational strategic
planning; programmatic planning and evaluation; executive search & coaching; budget planning &
management; fund development planning & research; feasibility studies; organizational development through
building a culture of innovation; production planning & event coordination.
Current and recent clients include:
Government:
Education:
Nonprofits:
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Fee Proposal
Arts Orange County’s hourly consulting rate is $125. Based upon the scope of work outlined above, we have
calculated that the number of hours required to complete an Arts Master Plan for the City of Moorpark will be
312. We are willing to contract for this project for a not-too-exceed flat fee of $39,000.
Arts Orange County requests that the City assist in arranging or providing meeting rooms for use in key
stakeholder interviews, focus groups and the community forum at no charge. The City is also asked to assist in
communicating through its various channels announcements about the community forums and online survey.
All other costs associated with the project (e.g. graphic design and printing of the plan document, consultants’
travel and accommodations, forum refreshments, clerical support, online survey) are included in ArtsOC’s fee.
Arts Orange County will invoice the City $7,500 upon contract execution (July), and $3,500 per month in nine
(9) equal installments at the end of each month (August 2019 through April 2020), however the final monthly
invoice (April, 2020) will not be issued until following presentation of the completed plan to the City Council.
Invoices are payable within 30 days.
This proposal price is valid through December 31, 2019.
“End Moorpark Road” by Elizabeth Miller
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Attachment 2
RESOLUTION NO. 2019-_____
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF
MOORPARK, CALIFORNIA, AMENDING THE FISCAL YEAR
2018/2019 BUDGET BY APPROPRIATING $14,850 FROM THE
ART IN PUBLIC PLACES FUND (2007) FOR ARTS MASTER
PLAN CONSULTING SERVICES
WHEREAS, on June 20, 2018 the City Council adopted the Operating and
Capital Improvement Projects budget for Fiscal Year (FY) 2018/2019, appropriating
$30,000 from the Art in Public Places Fund (2007) for Arts Master Plan consulting
services; and
WHEREAS, on March 6, 2019 the City Council approved and authorized the
release of the Request for Proposals for an Arts Master Plan consultant to evaluate the
City’s existing public art policies and programs; assess the community’s attitudes and
interests regarding arts; and establish a communitywide vision for the City’s public art
program; and
WHEREAS, a staff report has been presented to the City Council recommending
to award an Agreement with Arts Orange County for Arts Master Plan consulting
services for not-to-exceed cost of $44,850, including $5,850 contingency; and
authorizing the City Manager to execute said Agreement; and
WHEREAS, a budget amendment of $14,850 from the Art in Public Places Fund
(2007) is required to cover the full cost of the agreement; and
WHEREAS, Exhibit “A”, attached hereto and made a part hereof, describes said
budget amendment and the resultant impact to the budget line item.
NOW, THEREFORE, THE CITY COUNCIL OF THE CITY OF MOORPARK
DOES HEREBY RESOLVE AS FOLLOWS:
SECTION 1. A budget amendment in the amount of $14,850 from, the Art in
Public Places Fund (2007) for Arts Master Plan consulting services, as more particularly
described in Exhibit “A”, attached hereto, is hereby approved.
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Resolution No. 2019-_____
Page 2
SECTION 2. The City Clerk shall certify to the adoption of this resolution and
shall cause a certified resolution to be filed in the book of original resolutions.
PASSED AND ADOPTED this 5th day of June, 2019.
_____________________________
Janice S. Parvin, Mayor
ATTEST:
___________________________________
Deborah Traffenstedt
Assistant City Manager/City Clerk
Exhibit A – Budget Amendment
355
Resolution No. 2019-_____
Page 3
FUND BALANCE ALLOCATION:
Fund-Account Number Amount
2007-000-00000-33990 14,850.00$
Total 14,850.00$
EXPENDITURE APPROPRIATION:
Account Number Current Budget Revision Amended Budget
2007-511-00000-51000 30,000.00$ 14,850.00$ 44,850.00$
-$ -$ -$
-$ -$ -$
Total 30,000.00$ 14,850.00$ 44,850.00$
Art In Public Places Fund
EXHIBIT A
BUDGET AMENDMENT FOR
ART IN PUBLIC PLACES FUND (2007) FOR
FY 2018/19
Fund Title
ARTS MASTER PLAN CONSULTING SERVICES
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