HomeMy WebLinkAboutAG RPTS 2020 0714 LB REGCITY OF MOORPARK
PARKS, RECREATION & COMMUNITY SERVICES DEPT. J 799 Moorpark Avenue, Moorpark, CA 93021
Main City Phone Number (805) 517-6200 J Fax (805) 532-2550 J moorpark@moorparkca.gov
Pursuant to Governor Newsom's Executive Order N-29-20 et seq., members of the City of Moorpark Library Board will
participate in this meeting via a teleconference from separate locations.
In the interest of maintaining appropriate social distancing, members of the public who want to participate in the meeting
may do so in person, but are encouraged to participate electronically, via email or call-in.
Email: Send comments to: Moorpark@moorparkca.gov prior to 4:00 p.m. on meeting day (Please limit to 500 words).
Call-in: Dial (805) 517-6205 prior to 4:00 p.m. on meeting day to register to speak.
Zoom Meeting Registration: https://us02web.zoom. us/webinar/register/WN 1 c1 Dnal RTWMHBUxAiv4Ew
LIBRARY BOARD REGULAR MEETING AGENDA
July 14, 2020
6:00 p.m.
Moorpark Community Center 799 Moorpark Avenue
1. CALL TO ORDER:
THE CITY CLERK WILL ADMINISTER THE OATH OF OFFICE TO THE NEWLY
APPOINTED LIBRARY BOARD MEMBERS.
2. PLEDGE OF ALLEGIANCE:
3. ROLL CALL:
4. SPECIAL AGENDA ITEMS:
A. Consider Nomination and Selection of President and President Pro Tern.
5. PUBLIC COMMENT:
6. REORDERING OF, AND ADDITIONS TO, THE AGENDA:
(Items to be pulled from the Consent Calendar shall be identified under this section.)
7. ANNOUNCEMENTS, FUTURE AGENDA ITEMS AND REPORTS
MEETINGS/CONFERENCES ATTENDED BY THE BOARD MEMBERS:
8. PRESENTATIONS/ACTION/DISCUSSION:
ON
JANICE S. PARVIN
Mayor
CHRIS ENEGREN
Councilmember
ROSEANN MIKOS, Ph.D.
Councilmember
DAVID POLLOCK
Councilmember
KEN SIMONS
Councilmember
A. Consider the Library Quarterly Report for Third and Fourth Quarter Fiscal Year
2019-2020. Staff Recommendation: Receive and file report. (Staff: Christine
Conwell)
B. Consider Library Collection Allocation for Fiscal Year 2020-2021. Staff
Recommendation: Receive and file the Moorpark City Library collections
allocation report. (Staff: Christine Conwell)
C. Consider Replacement Member for Library Fundraising Ad Hoc Committee. Staff
Recommendation: Select one Library Board Member to serve on the Library Ad
Hoc Fundraising Committee. (Staff: Jessica Sandifer)
9. CONSENT CALENDAR:
A. Aooroval of Minutes from the Library Board's Regular Meeting of March 10,
2020. Staff Recommendation: Approve the minutes as presented.
10. ADJOURNMENT:
Posted: July 9, 2020.
JANICE S. PARVIN
Mayor
CHRIS ENEGREN
Councilmember
ROSEANN MIKOS, Ph.D.
Councilmember
DA YID POLLOCK
Councilmember
KEN SIMONS
Councilmember
ITEM: 8.A.
CITY OF MOORPARK
MOORPARK LIBRARY BOARD
AGENDA REPORT
TO: Moorpark Library Board
FROM: Jessica Sandifer, Community Services Manager
BY: Christine Conwell, City Library
DATE: 07/14/2020 (Regular Meeting)
SUBJECT: Consider the Library Third and Fourth Quarter Report
DISCUSSION
Attached is the Third and Fourth Quarter Report for Fiscal Year 2019-20 for the
Moorpark City Library.
STAFF RECOMMENDATION
Receive and file the report.
Attachment— Quarter 3 and 4 Report
Library Board
07/14/2020 Regular Meeting
Page 2
Moorpark City Library
Quarterly Report
January—June 2020
Events and Activities
On February 1, 2020, the librarians hosted the annual Volunteer Appreciation Breakfast
for 36 attendees. Mike F. was recognized as the adult volunteer of the year and Ricardo
A. as the teen volunteer of the year for their outstanding contributions. The city librarian
provided a brief update of library happenings and also recognized the outgoing Friends
of the Library board members.
The teen librarian position became vacant on February 28 and recruitment began March
1.
The Moorpark City Library has been closed to the public since Friday, March 13, 2020
due to Ventura County's Stay Well at Home Order. As part of the closure, the Library
operations agreement with Library Systems & Services was temporarily suspended for
a week until an agreement amendment could be processed to reduce staffing from 7.5
full-time equivalent employees (FTE) to 4 FTE. In addition, recruitment for the new teen
librarian has been put on hold. LS&S had identified a promising candidate and is
hopeful the individual will be available to hire after the library re-opens at full staff.
Library staff returned on April 6, 2020 and on April 8, 2020 the Library hosted its first
virtual Storytime via Facebook Live. To maintain normalcy, the program is held on the
same day and time that it would be if it was in person and the overall structure remains
the same. The children's librarian, Mrs. T. is not available right now so the program is
run by the library director, Christine Conwell.
The Library has also been posting videos of simple crafts using items commonly found
at home, how-to videos for accessing e-materials, and STEM/STEAM activities.
In May, the Library received several requests from teachers asking if our Storytime and
activities were available on another platform. The teachers wanted to share these
resources with their students but did not feel comfortable directing children to Facebook.
As a result of these requests, a YouTube channel for the Library was approved and
created May 15.
Since it is unknown when the Library will reopen to the public and what reopening will
look like, all performers for the 2020 Summer Reading Club were cancelled and a virtual
reading log was developed. For every 2 hours read, participants earn an entry into the
weekly drawing for a local gift card. All participants will receive a voucher for a free book
that they can claim when the Library has reopened.
Library Board
07/14/2020 Regular Meeting
Page 3
On June 1, 2020, the Library began offering curbside pick-up of holds and reopened the
outside drop box to collect returned items. Curbside pick-up is offered Monday-Friday
between 10:00 A.M. and 5:00 P.M. Because the courier service has not been restored,
patrons are limited to five items from the Moorpark collection. For the health and safety
of staff, all returned items are isolated for three days before being checked in and
donations are not being accepted.
Moorpark City Library Quarterly Statistics, FY 2019-2020
Library Usage
Door Count Cards Issued Public Computer Tours Number of Volunteer Hours
Sessions Volunteers
Fiscal Year 19-20 18-19 19-20 18-19 19-20 18-19 19-20 18-19 19-20 18-19 19-20 18-19
January 6,835 6,807 69 79 668 710 0 0 36 28 138 115
February 7,137 6,131 69 72 584 715 0 1 36 29 167 99
March 2,879 6,071 ! 36 93 283 749 0 0 0 31 0 83
April 0 6,564 42 76 0 710 0 1 0 31 0 110
May 0 5,882 32 110 0 ( 736 .0 7 i 0 38 0 129
June 0 6,359 26 139 0 715 0 4 0 42 0 174
3`d QTR 16,851 19,009 174 244 1,535 j 2,174 0 7 72 88 305 297
Total
i
4th QTR 0 18,805 100 325 0 2,161 0 12 0 111 0 413
Total
I I
YTD 58,044; 76,134 686 1,185 15,553 8,836 4 19 249 419 763 1,456 I
I
General:
Since March 13, the library has been closed for a total of 904 hours. This closure
represents 30% of the Library's hours for this fiscal year. Physical library cards are
unavailable during the closure, but individuals can register online for a temporary library
card. This temporary card will allow them to access the digital collections until a physical
card can be processed. During the closure, volunteers have not been allowed in the ,
building so donations have not been accepted.
Circulation of OverDrive Total Circulation Holds Placed Kanopy Brainfuse
Print&AV Circulation
Fiscal Year 19-20 18-19 19-20 18-19 19-20 18-19 19-20 18-19 19-20 18-19 19-20 18-19
January 8,855 8,458 270 204 9,125 8,662 1,802 1,858 70 N/A 160 118
February 8,175 7,205 240 276 8,415 7,481 1,603 1,398 203 25 25 183
March 3,885 7,676 462 ; 294 4,347 7,970 771 1,453 325 43 130 183
April 2,209 '' 7,573 656 209 2,865 ''',T; 7,782 69 1,497 217 42 35 28
May 577 9,369 808 220 1,385 9,589 255 1,473 220 64 38 59
June 1,428 10,197 674 277 2,102 10474 1,485 1,463 163 S 104 3 6
3`d QTR 20,915 23,339 972 4774 1 21,887 24,113 4,176 4,709 598 68 215,,, 484
Library Board
07/14/2020 Regular Meeting
Page 4
Total
4th QTR ? 27,139 2,138 706 6,532 27,845 414,FL 4,433 600 210 76 93
Total 1"
YTD 19,144i',, 97,844 ', 1,329 2,606 83,688 i 100,450 t 17,664 1,474 278 J 629 1,534
Circulation:
Due to the closure, circulation of physical materials and total circulation is down
compared to the same quarter last year. When the Library closed on March 13, the due
dates of all materials were extended to March 30. As it became apparent that the
Library was not going to reopen by April 1, the due date of materials continued to be
extended.
When the outside return bin was reopened and curbside services began, the library
stopped extending the due date of items in an attempt to have them returned. However,
library staff recognized that not everyone is comfortable or in a position to leave their
home right now, so fines and fees accrued during the closure of the building will
continue to be waived.
Digital circulation in quarter 4 of 2,138 items from OverDrive is greater than any
previous quarter. Book publishers and distributors were also impacted by COVID-19,
which resulted in several orders being cancelled or delayed. As a result, funds from the
physical collection were redirected to the digital collection to meet patron demands and
to lower the wait time for popular items.
Kanopy continues to grow in popularity with our patrons. Prior to Ventura County's Stay
Well at Home Order, patrons were streaming an average of 69 movies a month. Once
the order went into effect, the number of monthly streams jumped to over 200 a month.
Total Programs Total Program One Minute Views Viewers of Live Total Recorded Total Views of
Attendance of Live Virtual Recording(not Programs(not Recorded
Programs live) live) Programs
Fiscal Year 19-20 18-19 19-20 18-19 19-20 18-19 19-20 18-19 19-20 18-19 19-20 18-19
January 47 45 505 804 N/A N/A N/A N/A N/A N/A N/A N/A
February 42 53 797 704 N/A N/A N/A N/A N/A N/A N/A N/A
March 18 ? 49 207 578 N/A N/A N/A N/A N/A N/A N/A N/A,
April 7 50 38 927 38 N/A 174 N/A 3 N/A 42 N/A
May 6 46 j 20 1,037 20 N/A 206 N/A 7 N/A 184 N/A
June 10 36 _ 48 1,091 48 N/A 155 N/A 6 N/A 481 N/A
3rd QTR 107 147 1,509 2,086 N/A N/A N/A N/A N/A kr,g N/A , N/A N/A
Total
4h QTR 23 132 106
441 3,055 106 N/A 535 N/A 16 N/A , 707 N/A
Total
YTD 375 501 6,462 11,066 106 N/A 535 I N/A 16 N/A 707 N/A
Library Board
07/14/2020 Regular Meeting
Page 5
Programming:
All virtual programming occurs on the Library's Facebook page and is shared on the
YouTube channel. This is done because it is much easier to analyze and track data in
Facebook than on the other platforms. Surprisingly, recorded videos receive more views
on Instagram than both YouTube and Facebook combined. Library staff is currently
looking at ways to better track Instagram insights.
Beginning in April, the total number of programs is reflective of the total number of live
programs for the month. For the purpose of the annual Public Library Survey, it has
been decided that only live programs will be included in the data elements Children's
Programs, YA Programs, and Total Programs. For attendance, only the total number of
one minute views of the live program is reported.
New data elements will be added to the survey this year to capture recordings of
program content and the views of that content. For events made available via
Facebook, 1 minute views are reported. For other platforms, unique views are reported.
Facebook Likes Facebook Facebook Monthly Instagram YouTube Video Unique Webpage
Followers Engaged Users Followers Views Views
Fiscal Year 19-20 18-19 19-20 18-19 19-20 18-19 19-20 18-19 N/A N/A 19-20 18-19
January 1,191 1,129 1,235 1,104 184 864 599 N/A N/A N/A 1,808 2,011
February 1,184 1,142 1,233 1,117 174 531 613 N/A N/A N/A 1,838 1,706
March 1,186 1,151 1,242 1,127 402 ,1 425 621 N/A N/A N/A 1,621 1,809
April 1,195 : 1,159 1,273 1,135 998 960 642 448 N/A N/A 1`142 1,914
May 1,201 1,177 1,289 1,157 1,220 985 672 456 25 N/A 1,215 2,085
June 1,234 1,186 1,336 1,180 -- 1,097 803 705 483 j 68 N/A 1,722 2,191
3rd QTR 1,186 1,151 1,242 1,127 760 1,820 621 N/A N/A N/A 5,267 5,526
Total
4`h QTR 1,234 1,186 1,336 1,180 3,315 2,748 705 483 93 N/A 4,079 6,190
Total
YTD 1,234 1,186 1,336 1,180 ; 5,637 8,892 705 483 93 N/A 20,398 22,474
Social Media & Website:
In the age of the COVID-19 pandemic and stay at home order, many people are moving
to video calls and digital devices for work and socializing. In quarter 3, the Library's
Facebook page averaged 8 engaged users a day. In quarter 4, the average number of
engaged users jumped to 37 a day. Similarly, the Library's daily total reach increased by
194% from Quarter 3 to Quarter 4.
In June, a Facebook ad for the Library's curbside service was published in an effort to
increase awareness. As a result, the ad reached 2,296 unique users, had 1,901 post
engagements, and 15 link clicks. The Library also gained 31 new page likes from the
ad.
Library Board
07/14/2020 Regular Meeting
Page 6
During this time, the city librarian has also been simplifying and updating the library's
website. This project is still in process and should be completed by the end of July.
ITEM 8.B.
CITY OF MOORPARK
MOORPARK LIBRARY BOARD
AGENDA REPORT
TO: Moorpark Library Board
FROM: Jessica Sandifer, Community Services Manager
BY: Christine Conwell, City Librarian
DATE: July 8, 2020 (07/14/2020 Regular Meeting)
SUBJECT: Consider Library Collections Allocation for Fiscal Year 2020-21
BACKGROUND AND DISCUSSION
As part of City Council Policy 2.20: Moorpark City Library Materials Selection, "The
Moorpark City Librarian and City Representative shall present an informational item to
the Library Board each July identifying suggested allocation of collection budget
resources to various types of materials for the Fiscal Year beginning July of that same
year. The Library Board will provide suggestions to the City Librarian and City
Representative who have final decision making authority on collection development."
For Fiscal Year 2020-2021, the City has allocated $60,000 for collection development
within the Library Services Budget. The actual collections budget for materials is
$57,000 with a $3,000 administrative fee charged by Library Systems & Services LLC
(LSSI) (5% of purchases per the City's Agreement with LSSI).
Each year, the three professional librarians work diligently using book lists, best seller
lists, school district lists, and with the LS&S Collection Management Team to select
material for purchase that will be best utilized by the residents of Moorpark. The goal is
to ensure that library collections are as strong as possible while the processes to create
and manage them are highly efficient and effective.
In mid-2019, the library moved to an "80/20" model of selection. The 80% represents
the titles that are common across all libraries—bestsellers and high demand items for all
ages. These are predictable and are handled by selectors with the Centralized
Collection Team. The 20% represents a discretionary set of funds that can be used for
replacement copies, patron suggestions for backlist titles, and specific local needs—in
other words, selection that is best completed at the local level.
In FY 2019-2020, the circulation of physical materials was severely impacted by the
library's closure due to the Stay Well at Home Order in response to COVID-19. During
Library Board
July 14, 2020
Page 2
that time, the circulation of e-materials increased by 250%. The City Librarian
anticipates that e-resources will continue to be popular in FY 2020-2021 and proposes
that an additional $7,612 be allocated to e-materials (OverDrive) from the collection
materials budget. The subscription to OverDrive, a platform fee and $4,000 content
credit, will continue to be funded out of the technology budget.
The City Librarian and City Representative have concluded, based upon evaluation of
materials currently in the library and prior circulation statistics that the allocation of
Collection Budget for Fiscal Year 2020-21 shall be as follows:
Collections Allocation Breakdown FY 2020-2021
Proposed Percentage
Collection Name Allocation of Budget
Adult Fiction $5,933.00 10%
Adult Nonfiction $5,327.38 9%
Large Print $901.00 2%
Juvenile (BB, ER, EZ) $1,000.00 2%
Juv. Picture Books $3,332.00 6%
Juv. Graphic Novel $1,337.00 2%
Juvenile Fiction $4,250.00 7%
Juvenile Nonfiction $2,608.00 5%
Young Adult Fiction $3,314.00 6%
YA Graphic Novels $603.00 1%
Adult DVD $4,000.00 7%
Juvenile DVD $816.00 1%
Adult Audiobooks $1,246.00 2%
Juvenile Audiobooks $600.00 1%
Spanish Adult Fiction $400.00 1%
Spanish Adult Nonfiction $495.00 1%
Spanish Juvenile $540.00 1%
Periodicals $2,389.62, 4%
Kanopy (video streaming) $2,000.00 4%
eBooks $7,612.00 13%
Discretionary Adult Books
and Audiobooks $2,030 00 4%
Discretionary Children's
Books and Audiobooks $2,214.00 4%
Discretionary YA Books
and Audiobooks $1,000.00 2%
Discretionary DVD $833.00 1%
Library Board
July 14, 2020
Page 3
STAFF RECOMMENDATION
Receive and file the Moorpark City Library collections allocation report.
ITEM 8.C.
CITY OF MOORPARK
MOORPARK LIBRARY BOARD
AGENDA REPORT
TO: Moorpark Library Board
FROM: Jessica Sandifer, Community Services Manager
DATE: July 8, 2020 (07/14/2020 Regular Meeting)
SUBJECT: Consider Appointment of One Member to Library Fundraising Ad
Hoc Committee
BACKGROUND AND DISCUSSION
In July 2019, the Library Board set up an Ad Hoc Committee to help assist with efforts
to fundraise for equipment for the new Library. With the departure of Boardmember
Sunseri, there is a vacancy on the Ad Hoc Committee. Boardmember Goble is the
remaining Ad Hoc Committee member, and will provide a background and update on
the Fundraising Ad Hoc Committee's activities, prior to selection of a new member to
participate on the Ad Hoc Committee.
STAFF RECOMMENDATION
Select one member to participate on the Ad Hoc Committee with Boardmember Goble.
ITEM: 9.A.
MINUTES OF THE LIBRARY BOARD REGULAR MEETING
Moorpark Community Center March 10, 2020
A Regular Meeting of the Library Board of the City of Moorpark was held on March 10, 2020 in
the Community Center of said City located at 799 Moorpark Avenue, Moorpark, California.
1. CALL TO ORDER:
President Landry called the meeting to order at 6:05 p.m.
2. PLEDGE OF ALLEGIANCE:
Board Member Goble led the Pledge of Allegiance.
3. ROLL CALL:
Present: Board Members Burnett, Goble and Mc Dowell, President Pro Tern
Sunseri and President Landry.
Staff: Jessica Sandifer, Community Services Manager; Christine Conwell,
Librarian; Kimberly Sexton, Administrative Assistant.
4. PUBLIC COMMENT:
None.
5. REORDERING OF, AND ADDITIONS TO, THE AGENDA:
(Items to be pulled from the Consent Calendar shall be identified under this section.)
None.
6. ANNOUNCEMENTS, FUTURE AGENDA ITEMS AND REPORTS ON
MEETINGS/CONFERENCES ATTENDED BY THE BOARD MEMBERS:
Board Member Sunseri announced that she attended the California School Library
Association Conference in February and presented on the topic, Transforming Your
Library into a Third Space.
7. PRESENTATIONS/ACTION/DISCUSSION:
A. Consider the Library Board Ad Hoc Committee Report. Staff Recommendation:
Provide feedback to Ad Hoc Committee members and receive and file the report.
Board Member Sunseri gave the report.
Minutes of the Regular Library Board
Moorpark, California Page 2 March 10, 2020
There were no speakers.
MOTION: Board Member Burnett moved and Board Member Mc Dowell seconded a
motion to receive and file the report. The motion carried by unanimous voice vote.
B. Consider Fiscal Year 2019/20 and 2020/21 Mission Statement, Strategies, Goals
and Objectives. Staff Recommendation: Receive and file the Fiscal Year 2019/20
and 2020/21 Mission Statement, Strategies, Goals and Objectives report.
Jessica Sandifer gave the report.
There were no speakers.
MOTION: Board Member Goble moved and President Pro Tem Sunseri seconded a
motion to receive and file the Fiscal Year 2019/20 and 2020/21 Mission Statement,
Strategies, Goals and Objectives report. The motion carried by unanimous voice vote.
8. CONSENT CALENDAR:
MOTION: President Pro Tern Sunseri moved and Board Member Burnett seconded a motion
to approve the Consent Calendar. The motion carried by unanimous voice vote.
A. Approval of Minutes from the Library Board's Regular Meeting of 1/14/2020.
Staff Recommendation: Approve the minutes as presented.
9. ADJOURNMENT:
MOTION: Board Member Goble moved and President Pro Tern Sunseri seconded a
motion to adjourn the meeting. The motion carried by unanimous voice vote. The time
was 6:21 p.m.
President
Kimberly Sexton, Administrative Assistant