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HomeMy WebLinkAboutAGENDA REPORT 2021 0407 CCSA REG ITEM 09CCITY OF MOORPARK, 
CALIFORNIA City Council Meeting of April 07, 2021 ACTION Approved Staff Recommendation (Roll Call Vote: Unanimous). BY B.Garza. C. Review Strategies, Goals & Objectives for Fiscal Year 2019/20 and Fiscal Year 2020/21 and Consider Proposed Strategies, Goals & Objectives for Fiscal Year 2021/22 and Fiscal Year 2022/23. Staff Recommendation: Approve City Council Strategies, Goals & Objectives for Fiscal Year 2021/22 and Fiscal Year 2022/23. (Staff: Troy Brown) Item: 9.C. MOORPARK CITY COUNCIL AGENDA REPORT TO: Honorable City Council FROM: Troy Brown, City Manager DATE: 04/07/2021 Regular Meeting SUBJECT: Review Strategies, Goals & Objectives for Fiscal Year 2019/20 and Fiscal Year 2020/21 and Consider Proposed Strategies, Goals, and Objectives for Fiscal Year 2021/22 and Fiscal Year 2022/23 BACKGROUND On February 27, 2021, the City Council held a Special meeting for the purpose of conducting a workshop to evaluate the strategies, goals, and objectives for the next two-year planning cycle. At the workshop, the City Council was tasked with creating goals for Fiscal Years 2021/22 and 2022/23 while implementing a holistic approach toward goal setting for achieving sustained progress toward the City of Moorpark’s Mission Statement of “Striving to preserve and improve the quality of life in Moorpark”. A copy of the list of goals developed at the February 27th meeting is included as Attachment 1 to this report. Consistent with City Council direction after the meeting, we have developed a workplan to implement the Council-derived strategies, goals and objectives and assigned specific tasks that staff will undertake over the two-year planning cycle to make progress on the Council’s goals. As in prior years, it is noted that due to limited staffing within the organization and current workloads associated with the City’s normal regulatory role, progress on all the goals may not be possible. To achieve sustained progress toward the City’s mission, the Council develops priorities, goals, and objectives that serve as directives for City staff spanning a two-year planning period. These Strategic Priorities are accompanied by specific tasks that provide an outline of the activities the City Council desires to undertake during a two-year planning period. It is acknowledged that the format and content of the goals established by the City Council have changed since the Council last adopted its Strategies, Goals, and Objectives in 2019; this was intentional. In previous adopted goals and objectives, nearly 200 tasks were identified for staff to undertake over a five-year period. This process was daunting and, while comprehensive, lacked in providing a clear pathway for the staff and a distinct connection between the tasks and the City’s Mission. Item: 9.C. 314 Honorable City Council 04/07/2021 Regular Meeting Page 2 This item seeks City Council approval of the goals established at the February 27, 2021 City Council Workshop and the associated workplans developed by staff to achieve the goals. DISCUSSION Strategic planning is an activity that is used to set priorities, focus and align resources to strengthen operations, and ensure employees and other stakeholders are working toward common goals. It is a disciplined, long-term effort that produces fundamental decisions and actions that shape and guide what an organization is, who it serves, what it does, and why it does it, with a focus on the future. Effective strategic planning articulates not only where an organization is going and the actions needed to make progress, but also how it will know if it is successful. Strategic planning begins by clarifying the Mission of an organization. This consists of identifying the overarching statement articulating the primary goal of the organization. Moorpark’s Mission statement is: Striving to preserve and improve the quality of life in Moorpark. The next step through strategic planning takes us one level lower to identify the broad values that are important to the City. These values state the central “musts” and “must nots” of the City – the vital principles that are necessary in guiding leaders and employees in their day-to-day and long-range decision-making. Stakeholder input is vital to this process and understanding which services residents’ value, and how strongly these services are valued, is an integral component of strategic planning for cities. Over the course of many years, the City has placed an emphasis on strategic planning by assessing and evaluating the progress it is making and the direction it is taking every two years. These two-year assessments align with election cycles of the Mayor and City Council. Following the elections which occur in even numbered years, the City Council and staff conduct a workshop to discuss, and where appropriate, refine the strategic direction for the City. Over the course of the current planning period, quarterly updates have been provided to the City Council and the community on progress made toward achieving the Council’s goals and objectives. As reported at the meeting of September 16, 2020, staff made progress on twenty-eight percent (28%) of the City Council’s goals and objectives. At that time, staff noted that the novel coronavirus substantially impacted progress on our goals as we focused our efforts on enforcement of various health orders implemented as measures to combat the pandemic. Associated with the pandemic, the City undertook a number of efforts to assist local businesses suffering from temporary closures and developed measures for safely transitioning the City’s service delivery model to an online model in order to minimize human contact and encourage social distance. The City of Moorpark Mission Statement, Strategies, Goals, and Objectives FY 2019/20 and FY 2020/21 from the prior planning cycle are attached for your reference as Attachment 2. 315 Honorable City Council 04/07/2021 Regular Meeting Page 3 The City’s efforts toward making progress on goals to achieve the City’s mission is never complete as many of the goals and objectives are long term and span multiple years. With the understanding and appreciation that several significant tasks in the current planning cycle are already underway, staff will need to place a continued focus on those items as they move into the implementation phase. This further limits the City’s ability to implement a myriad of new objectives in future planning cycles. Through the work completed at the workshop, the Council identified a smaller number of goals to focus staff’s work over the coming two-year planning cycle. None of the goals and objectives previously identified in prior planning cycles have been lost. Those goals and their status are attached (see Attachment 2) for the Council as an informational item. The tasks contained in prior strategic planning cycles will be kept and continuously referenced throughout the course of our work. As previously stated, many of these items are currently underway and significant. Other tasks contained in prior goals and objectives will be saved for integration into future planning efforts and funding opportunities. The City of Moorpark Strategies, Goals, and Objectives for the 2021/22 & 2022/23 planning cycle are: I. Strategy - Quality of Life • Goal: Identify Options and Solutions to Barriers for Housing for All Economic and Age Ranges II. Strategy - Equity and Inclusion • Goal: Practice Respect, Equity, and Inclusion Citywide III. Strategy - Economic Development • Goal: Place an Emphasis on Economic Development with a Focus on Historic High Street to Enhance a Destination and Sense of Community IV. Strategy - Arts, Culture and Entertainment • Goal: Find Ways to Help the Community Develop, Sustain, and Enhance Arts, Culture, Entertainment, and Public Events The above strategies and goals set the strategic direction for the City and are less likely to change year-over-year as they are intended to span many years. From the aforementioned strategies, objectives have been identified that more closely relate to the specific outcomes the City is striving to achieve. Strategic objectives, like strategies, are areas that help connect the mission of the organization to the work of staff. Objectives are more nimble and adaptable than strategies. Objectives support strategies and provide the “how” in implementing a strategy. Holistic objectives are proposed to encompass each of the four strategic areas. Each of the objectives lead to specific tasks that are measurable in the City’s short-term action plan. As progress is made on the objectives, advancement toward a particular strategy is accomplished, and ultimately, the mission of the organization is achieved. 316 Honorable City Council 04/07/2021 Regular Meeting Page 4 The status of the tasks/goals will continue to be reviewed by the Council each February and September and with the three commissions and Library Board at joint meetings each spring as well as prior to budget deliberations in May. Staff believes this reorganization of the goals and objectives, coupled with a more internal strategic planning process, will align the organization’s resources more succinctly with the City’s Mission and connect employees’ daily tasks with the Council’s strategic priorities. Rather than identifying specific dates of completion for each of the objectives for this goal setting session, staff is proposing to identify which specific activities can be completed in totality and will assign dates to prioritize the objectives included within the two-year planning period. All previously identified goals and objectives will be considered as part of future planning periods. Overall, the City has a relatively high number of objectives it would like to accomplish. As currently proposed, there are 42 goals expected to be accomplished or have significant progress made by June 30, 2023. Specifically, staff is seeking approval of the City Council Strategies, Goals, and Objectives and/or input on the specific objectives to be undertaken during the two-year planning period. FISCAL IMPACT None. COUNCIL GOAL COMPLIANCE This action does not support a current strategic directive. STAFF RECOMMENDATION Approve City Council Strategies, Goals, and Objectives for Fiscal Year 2021/22 and Fiscal Year 2022/23. Attachment 1: Proposed Strategies, Goals and Objectives for Fiscal Year 2021/22 and Fiscal Year 2022/23 Attachment 2: City of Moorpark Mission Statement, Strategies, Goals and Objectives FY 2019/20 and FY 2020/21 317 OBJECTIVE ACTION/TASK DEPT RESOURCES NEEDED OR PART OF OPERATING BUDGET DUE DATE STATUS COMMENT 1.1 Generate and maintain a mailing list for people interested in housing CM 1.2 Dedicate newsletter space to housing issues CM 1.3 Complete the 6th Cycle Housing Element, which will include housing opportunity sites, and goals and policies to support the creation of housing for all CD 1.4 Research Housing Trust and funding program options CD 1.5 Dispose of applicable former Moorpark Redevelopment Agency owned properties PRCS CITY COUNCIL GOALS FISCL YEARS 2021/22 & 2022/23 STRATEGIC PRIORITY: QUALITY OF LIFE GOAL 1: Identify Options and Solutions to Barriers for Housing for All Economic and Age Ranges 1 of 5 ATTACHMENT 1 318 CITY COUNCIL GOALS FISCL YEARS 2021/22 & 2022/23 OBJECTIVE ACTION/TASK DEPT RESOURCES NEEDED OR PART OF OPERATING BUDGET DUE DATE STATUS COMMENT 2.1 Create a City Mobile App CM 2.2 Update City’s social media policy CM 2.3 Comprehensive website update CM 2.4 Expand E-mail marketing capabilities CM 2.5 Complete redistricting process CM 2.6 Implement strategies to better engage Spanish-speaking community CM 2.7 Adopt a City Council Resolution on equity and inclusion CM 2.8 Conduct unconscious bias trainings for employees CM 2.9 Identify strategies for cost plan allocation methodology for LMDs FIN 2.10 Add equity and inclusion requirements in purchasing policy to extent allowed by law FIN 2.11 Evaluate benefits of becoming a member of the Government Alliance on Race & Equity (GARE) FIN 2.12 Upon receipt of grant funding, construct an inclusive playground at Tierra Rejada Park PRCS 2.13 Develop an RFP and hire a consultant to update the City’s 2009 Parks and Recreation Master Plan, including a study of Youth, Teens, and Senior Adults, with an emphasis on inclusion, collaboration with various youth and senior organizations, and survey of all Moorpark residents to develop programming, events, and recreational needs PRCS 2.14 Improve and expand the Youth Scholarship Program to include seniors, seek funding opportunities, and initiate a campaign to promote the program PRCS STRATEGIC PRIORITY: EQUITY AND INCLUSION GOAL 2: Practice Respect, Equity and Inclusion Citywide 2 of 5 319 CITY COUNCIL GOALS FISCL YEARS 2021/22 & 2022/23 2.15 Improve Arroyo Drive, including complete design and construction of sidewalk on south side of Arroyo Drive east of the train tracks to Simi Valley city limit line; and complete conceptual design of pedestrian improvements between Collins Drive and train tracks PW 2.16 Determine success of Pilot Mobility RideShare Program to provide reliable equitable transit services throughout the City PW 3 of 5 320 CITY COUNCIL GOALS FISCL YEARS 2021/22 & 2022/23 OBJECTIVE ACTION/TASK DEPT RESOURCES NEEDED OR PART OF OPERATING BUDGET DUE DATE STATUS COMMENT 3.1 Deploy Energov Software to facilitate permitting processes CM 3.2 Complete Market Study for Library Meet Me Room CM 3.3 Support regional and local broadband deployment issues CM 3.4 Allocate resources to hire economic development position CM 3.5 Continue to evaluate business support through recovery efforts CM 3.6 Attract tournaments and events at Arroyo Vista Community Park CM 3.7 Complete the Comprehensive General Plan Update, which will include elements dedicated to Land Use and Economic Development CD 3.8 Identify permit streamlining measures that incentivize active uses along the High Street commercial corridor CD 3.9 Identify revenue enhancement strategies FIN 3.10 Identify cost savings and fee schedules that recover costs for City services FIN 3.11 Complete construction plans for the City’s new Library PRCS 3.12 Identify and transition to temporary City Hall location PRCS 3.13 Develop an RFP and contract with an artist to construct artwork at the Metrolink north parking lot PRCS 3.14 Complete renovation of the existing north Metrolink parking lot and expand the parking lot to the west for a net increase in downtown public parking spaces PW 3.15 Complete the approved street improvements and streetscape enhancements along the frontage of the proposed High Street Depot development project PW STRATEGIC PRIORITY: ECONOMIC DEVELOPMENT GOAL 3: Place an Emphasis on Economic Development with a Focus on Historic High Street to Enhance a Destination and Sense of Community 4 of 5 321 CITY COUNCIL GOALS FISCL YEARS 2021/22 & 2022/23 OBJECTIVE ACTION/TASK DEPT RESOURCES NEEDED OR PART OF OPERATING BUDGET DUE DATE STATUS COMMENT 4.1 Create a community calendar on the City website CM 4.2 Complete Arts Master Plan, prepare policy recommendations, and seek community partner(s) to develop arts and cultural events PRCS 4.3 Seek community partner(s) to reinvent and rename the 2021/2022 Multicultural Arts Festival on High Street PRCS 4.4 Prepare a feasibility study to expand the Arroyo Vista Recreation Center, including office spaces and gym, with emphasis on expanded opportunities for both City programs and private events PRCS 4.5 Develop an RFP and hire consultant to develop an Arroyo Simi Trail Master Plan and phasing plan, from the west City limits to east City limits at Arroyo Drive PRCS 4.6 Prepare feasibility study to connect the 80-acre City Owned open space parcel in the Tierra Rejada Valley to property owned by Conejo Recreation and Park District and the Conejo Open Space Conservation Authority PRCS STRATEGIC PRIORITY: ARTS, CULTURE, AND ENTERTAINMENT GOAL 4: Find ways to help the community develop, and sustain and enhance arts, culture, entertainment, and public events 5 of 5 322 CITY OF MOORPARK Mission Statement, Strategies, Goals, and Objectives FY 2019/20 and FY 2020/21 (Approved by City Council July 17, 2019) ATTACHMENT 2 323 2 CITY OF MOORPARK Mission Statement, Priorities, Strategies, Goals, and Objectives FY 2019/20 and FY 2020/21 CITY MISSION STATEMENT Striving to preserve and improve the quality of life in Moorpark. CITY PRIORITY STRATEGIES & OBJECTIVES (The listed items are considered to have equal priority.) The abbreviation used after each objective indicates which department has responsibility for it. If more than one abbreviation is used, the first one shown has primary responsibility for that objective. The abbreviations and corresponding departments used are as follows: (CA) City Attorney (CE/PW) City Engineer/Public Works (CM) City Manager (CD) Community Development (F) Finance (PD) Police Department (PRCS) Parks, Recreation and Community Services I. Strategy: Enhance the City’s Economic Development Program. Goal 1: Reinvigorate High Street. Objectives: 1.1.1 Modify the approved High Street Streetscape Plan. Develop Phasing Plan and construct selected portions of the High Street, Streetscape Plan, including traffic calming devices, decorative paving, landscaping, and metal trellis (public art) in the Metrolink parking lot by June 30, 2020. (CD, PRCS & CE/PW) Goal 2: Attract and assist with retention for sustainable businesses Citywide, including Smart City and other strategies. Objectives: 1.2.1 Offer mobile merchant payment services during Recreation events by December 31, 2019. (PRCS & F) – NEW 1.2.2 Develop list of potential Smart City items to assist with sustainable business retention for City Council consideration by December 30, 2019. (CM) 324 3 Goal 3: Evaluate and deploy tools for adaptive reuse of vacant and existing underutilized sites with property owners. Objectives: 1.3.1 Dispose of applicable former Moorpark Redevelopment Agency owned properties. (PRCS, CD, CM & F) 1.3.2 Prepare a comprehensive update of Land Use, OSCAR, and Circulation Elements including environmental documentation, and ensure internal consistency among all General Plan Elements. Consider creation of a Natural Open Space land use designation and the City’s vision for land within the City’s Area of Interest as part of the Land Use Element. Present Land Use Element to the City Council by January 31, 2022, and present the Circulation Element including possible designation of Moorpark Avenue (SR 23) between Casey Road and Los Angeles Avenue (SR 118) as an arterial street to the City Council by October 31, 2022. Present OSCAR Element including a Trails Master Plan to City Council by June 30, 2022. Upon adoption of any General Plan Amendments, prepare necessary changes to the Zoning Ordinance to ensure conformity and consistency with the General Plan. (CD, PRCS & CE/PW) 1.3.3 Evaluate options for partial development, sale, or continued lease of Buttercreek Park by June 30, 2020. (CD & PRCS) 1.3.4 Develop program to encourage new multi- and single family housing projects on underutilized residential and commercial sites within the City with a report to the City Council by February 28, 2021. (CD) Goal 4: Enhance residential and governmental uses. Objectives: 1.4.1 Develop policies and program guidelines for use of Art in Public Places and Tree and Landscape fees by June 30, 2020. (PRCS & F) 1.4.2 Consider recommendation for location, design, and construction of a water spray attraction at a City park by March 31, 2020. (PRCS) 1.4.3 Develop conceptual design proposal for new City Hall and Library including a Civic Center Master Plan, by June 30, 2020, with Library as initial construction phase. (PRCS, CD & CM) 1.4.4 Develop a City “App” that can be deployed to residents to push information and connect to City services by December 30, 2019. (CM) – NEW II. Strategy: Improve Mobility through Transportation and Transit Improvements Citywide. 325 4 Goal 1: Build and maintain strong relationships with our partner agencies, such as Caltrans and regional transit agencies, and state and regional legislators. Objectives: 2.1.1 Evaluate use of protected/permissive left turn and flashing yellow left turn traffic signals. (CE/PW) 2.1.2 Complete the design and right-of-way acquisition needed for the east side of Spring Road widening project from south of Flinn Avenue to McDonald ’s driveway, and award bid for project construction by January 31, 2020. (CE/PW) Goal 2: Enhance trail, bicycle, and pedestrian facilities. Objectives: 2.2.1 Evaluate feasibility of connecting the Moorpark Country Club equestrian staging area and the Meridian Hills equestrian staging area with a loop multi-use trail. (CD & PRCS) 2.2.2 Determine feasibility of constructing a sidewalk on Arroyo Drive from Collins Drive to east City limits, and in conjunction with City of Simi Valley and County of Ventura, pedestrian and bike connections between Collins Drive and Madera Road by December 31, 2019, with sidewalk adjacent to Villa del Arroyo Mobile Home Park to be constructed by March 31, 2020. (CE/PW & PRCS) 2.2.3 Develop a trail linkage between City and Happy Camp Canyon Regional Park by December 31, 2021. (PRCS) Goal 3: Identify key programmatic and capital improvements and infrastructure needed to attain desired Levels of Service. Objectives: 2.3.1 Commence construction of Princeton Avenue widening from Condor Drive west to 1,500 feet east of Spring Road by December 31, 2020. (CE/PW) 2.3.2 Complete design and acquire right-of-way to widen Los Angeles Avenue between Spring Road and Moorpark Avenue by December 31, 2020. (CE/PW) 2.3.3 Obtain Caltrans approval for phased construction of a raised median on Los Angeles Avenue from Spring Road to SR 23 Freeway by December 30, 2019. Future phases will complete median to western city limits. (CE/PW) 2.3.4 Realign the intersections of Poindexter Avenue/First Street at Moorpark Avenue (SR 23) and High Street at Moorpark Avenue (SR23) and improve Moorpark Avenue (SR23) from approximately Charles Street south to a point consistent with Caltrans requirements south of Poindexter Avenue/First Street with a 326 5 conceptual improvement plan presented to the City Council by June 30, 2021. (CE/PW & CD) Goal 4: Address truck traffic/safety. Objectives: 2.4.1 Work with VCTC, CHP, Caltrans, and County of Ventura to site two replacement, permanent truck scale facilities west of the City. (CE/PW & PD) 2.4.2 Develop plan to update traffic signal controller equipment and software for presentation to City Council by March 30, 2020. (CE/PW) 2.4.3 Conduct special enforcement of truck/vehicle safety along Los Angeles Avenue to educate commercial drivers on unsafe conditions of tractor trailers coming through the City. (CE/PW & PD) – NEW III. Strategy: Enhance Long-Term Financial Sustainability. Goal 1: Emphasize attraction of job-rich employers and businesses with high point-of- sale figures. Objectives: 3.1.1 Survey residents to determine the types of businesses and services desired by the community by June 30, 2020. (CM) – NEW 3.1.2 Develop an outreach and marketing strategy to promote the City and attract point-of-sale businesses based on resident preferences by December 30, 2020. (CM) – NEW Goal 2: Identify and deploy feasible revenue enhancement strategies. Objectives: 3.2.1 Develop Spending Plan for use of former Moorpark Redevelopment Agency 2006 Tax Allocation Bonds for Presentation to City Council by December 31, 2019. (CM, F, CE/PW, CD & PRCS) 3.2.2 Identify resident’s priorities for City services and recommend feasible strategies to enhance service priorities by June 30, 2020. (CM) – NEW Goal 3: Enhance long term financial sustainability. Objectives: 3.3.1 Evaluate benefits and impacts of a 2-year budget and make a recommendation to City Council by September 30, 2020. (F & CM) 327 6 Goal 4: Reduce costs through efficiencies. Objectives: 3.4.1 Implement Tyler Technologies ExecuTime software to improve for time and attendance processes; automate data entry of time into the payroll system; and streamline job costing to various developer and City capital improvement projects by August 9, 2020. (F & CM) 3.4.2 Update City’s purchasing ordinance to include standards for procurement described by the Uniform Guidance by December 31, 2019. (CM, CA & F) 3.4.3 Develop inventory of landscaping assessment districts facilities maintenance and replacement schedule to improve levy calculation and capital reserve funding by March 31, 2020. (PRCS & F) IV. Strategy: Improve Governmental Operations and Internal Services. Goal 1: Evaluate and improve internal infrastructure (operations, technology, software, facilities, data connectivity) to facilitate efficient service delivery. Objectives: 4.1.1 Complete an update of the City’s website design; enhance website service delivery with additional options to request and receive City services online, an improved video archive interface, consistency with ADA requirements, and other best practices for municipal websites by December 31, 2020. (CM) 4.1.2 Present update of City’s Personnel Rules to City Council by December 31, 2020. (CM) 4.1.3 Conduct an Organization and Management Study of the Community Development Department to review and analyze the development process and prepare an implementation plan by December 31, 2019. (CD & CM) – NEW Goal 2: Implement employee development and succession planning programs. Objectives: 4.2.1 Evaluate training and development gaps among employees and develop annual training schedules. (CM) – NEW 4.2.2 Complete succession plan for organization by December 31, 2021. (CM) – NEW Goal 3: Evaluate operations/programs and buildings/facilities to maximize operational efficiency. 328 7 Objectives: 4.3.1 Develop a plan to update portions of the Moorpark Municipal Code by December 31, 2020. (CM & CA) 4.3.2 Evaluate feasibility and develop conceptual plan to expand Arroyo Vista Recreation Center, including office space and activity rooms, by June 30, 2020. (PRCS) 4.3.3 Determine feasibility of leasing a portion of the Southern California Edison property adjacent to Arroyo Vista Community Park to expand parking and provide active and passive recreational uses by September 30, 2019. (PRCS) 4.3.4 Evaluate options for re-use of City Hall Administration Building. (PRCS & CM) V. Strategy: Enhance Quality of Life for Moorpark Residents Goal 1: Facilitate development of housing options for all income levels. Objectives: 5.1.1 Present for City Council consideration General Plan Amendment (GPA) of Land Use Element and accompanying entitlements for GPA 2005 – 02 (Chiu) and GPA 2014 – 01 (Kozar/Grand Moorpark/Sky Line 66 LLC) by December 30, 2019. (CD & CM) 5.1.2 Present for City Council consideration General Plan Amendment (GPA) of Land Use Element and accompanying entitlements for GPA 2016-02 (Moorpark 67/Rasmussen/West Pointe Homes) and GPA 2015-01 for Sunbelt Specific Plan by June 30, 2020. (CD & CM) 5.1.3 Present for City Council consideration General Plan Amendment (GPA) of Land Use Element and accompanying entitlements for Specific Plan No. 1 (Hitch Ranch) by June 30, 2020. (CD & CM) Goal 2: Implement Smart City strategies. Objectives: 5.2.1 Conduct study of commercial Broadband in City to a) identify infrastructure currently in place; b) gaps in the current infrastructure and; c) recommend actions to improve infrastructure, determine funding needs, evaluate options to provide funding, and evaluate other actions needed to achieve desired level of commercial Broadband services within the City with a report to the City Council by December 31, 2019. (CM) 5.2.2 Develop list of potential short-term Smart City projects for City Council review by June 30, 2020. (CM) 329 8 5.2.3 Complete purchase and convert City streetlights to a more energy efficient lighting source by December 30, 2019. (PW & F) Goal 3: Enhance public safety resources and outcomes. Objectives: 5.3.1 Evaluate feasibility of expanding security camera systems to additional locations by June 30, 2020. (PRCS, CM & PD) 5.3.2 Evaluate current Police resources and present options for increased Police resources through contract with Ventura County to City Council by June 30, 2020. (CM & PD) – NEW 5.3.3 Partner with California Highway Patrol and other public safety agencies to conduct DUI at least four checkpoints to educate the public and enforce DUI restrictions and lower instances of DUI related accidents by June 20, 2021. ( PD) – NEW Goal 4: Promote community engagement and Healthy City activities. Objectives: 5.4.1 Update Parks, Recreation and Community Services Master Plan by June 30, 2020. (PRCS) 5.4.2 Develop a Youth Master Plan in collaboration with the various agencies that serve Moorpark youth, including Moorpark Unified School District and Moorpark Boys and Girls Club, and interested residents to identify existing needs, services and programs, including but not limited to the expansion needs of the Moorpark Boys and Girls Club by June 30, 2021. (PRCS) 5.4.3 Evaluate feasibility of constructing an improved bicycle path on the north side of the Arroyo Simi, from the pedestrian bridge at Arroyo Vista Community Park to the east side of Spring Road, including a bridge undercrossing and connections to existing bike lanes on Spring Road by December 31, 2020. (PRCS & CE/PW). Goal 5: Enhance municipal service delivery through proper maintenance and improvement of City facilities and programs. Objectives: 5.5.1 Complete South Parking lot and renovate the existing north Metrolink parking lot and expand the parking lot to the west for a net increase of 29 parking spaces by June 30, 2020. (CE/PW, PRCS & CD) 5.5.2 Prepare an updated Pavement Management System and associated projections for maintenance and improvement costs by June 30, 2020. (CE/PW) 330 9 5.5.3 Seek grant funding for installation of universally accessible play equipment . (PRCS) VI. Strategy: Continue Environmental Protection and Stewardship Efforts. Goal 1: Conserve and enhance natural resources, open space, and greenbelt areas. Objectives: 6.1.1 Develop a policy for parkway tree maintenance on residential streets and guidelines for all tree removals administered by City by September 30, 2020. (PRCS & CE/PW) 6.1.2 Develop options for use of 80-acre City owned open space parcel in the Tierra Rejada Valley for consideration by the City Council by June 30, 2020. (PRCS & CM) 6.1.3 Develop rules for use of Country Club Estates and Meridian Hills equestrian staging areas by December 31, 2020. (PRCS) Goal 2: Promote sustainability, environmental protection, and flood control capabilities through City efforts and through strategic partnerships. Objectives: 6.2.1 Update City’s 1995 Master Drainage Plan and incorporate needed improvements into Capital Improvement Program by June 30, 2021. (CE/PW & CD) 6.2.2 Develop a Tree Master Plan and Maintenance Plan including tree inventory and mapping by June 30, 2021. (PRCS) 6.2.3 Develop an Integrated Pest Management Plan (IPM) for City landscape operations by June 30, 2021. (PRCS) 331 10 DEPARTMENTAL GOALS AND OBJECTIVES The abbreviation used after each objective indicates which department has responsibility for it. If more than one abbreviation is used, the first one shown has primary responsibility for that objective. The abbreviations and corresponding departments used are as follows: (CA) City Attorney (CE/PW) City Engineer/Public Works (CM) City Manager (CD) Community Development (F) Finance (PRCS) Parks, Recreation and Community Services (PD) Police Department (*) Denotes City Priority Objective COMPLETED Item completed, will not appear in future Goals and Objectives. The notations in the left margin indicate whether funding for an objective is included in the budget, as follows: (F) Funded (NF) Not Funded (SE) Staff Effort (Staff effort only without need for additional funding) I. Strategy: Enhance the City’s Economic Development Program. Goal 1: Reinvigorate High Street. 1.1.1 Modify the approved High Street Streetscape Plan. Develop Phasing Plan and construct selected portions of the High Street, Streetscape Plan, including traffic calming devices, decorative paving, landscaping, and metal trellis (public art) in the Metrolink parking lot by June 30, 2020. (CD, PRCS & CE/PW) 2 to 5 years: (NF) Prepare a Commercial Façade Improvement Program to assist with architectural improvements within the Downtown Specific Plan area. (CD) (SE) Evaluate feasibility of relocating the Metrolink layover facility and, alternatively, to screen its east, west, and north perimeters. (CE/PW, CD & CM) 5+ years: none Goal 2: Attract and assist with retention for sustainable businesses Citywide, including Smart City and other strategies. 332 11 Objectives: 1.2.1 Offer mobile merchant payment services during Recreation events by December 31, 2019. (PRCS & F) – NEW 1.2.2 Develop list of potential Smart City items to assist with sustainable business retention for City Council consideration by December 30, 2019. (CM) 2 to 5 years: none 5+ years: none Goal 3: Evaluate and deploy tools for adaptive reuse of vacant and existing underutilized sites with property owners. Objectives: 1.3.1 Dispose of applicable former Moorpark Redevelopment Agency owned properties. (PRCS, CD, CM & F) 1.3.2 Prepare a comprehensive update of Land Use, OSCAR, and Circulation Elements including environmental documentation, and ensure internal consistency among all General Plan Elements. Consider creation of a Natural Open Space land use designation and the City’s vision for land within the City’s Area of Interest as part of the Land Use Element. Present Land Use Element to the City Council by January 31, 2022, and present the Circulation Element including possible designation of Moorpark Avenue (SR 23) between Casey Road and Los Angeles Avenue (SR 118) as an arterial street to the City Council by October 31, 2022. Present OSCAR Element including a Trails Master Plan to City Council by June 30, 2022. Upon adoption of any General Plan Amendments, prepare necessary changes to the Zoning Ordinance to ensure conformity and consistency with the General Plan. (CD, PRCS & CE/PW) 1.3.3 Evaluate options for partial development, sale, or continued lease of Buttercreek Park by June 30, 2020. (CD & PRCS) 1.3.4 Develop program to encourage new multi and single family housing projects on underutilized residential and commercial sites within the City with a report to the City Council by February 28, 2021. (CD) 2 to 5 years: (SE) Evaluate feasibility of constructing park facilities on remnant property west of post office by June 30, 2022. (PRCS & CM) (SE) Evaluate potential uses for parcels on the north side of the Arroyo Simi that was deeded to City by SDI. (PRCS, CM, CD, & CE/PW) 333 12 5+ years: none Goal 4: Enhance residential and governmental uses. Objectives: 1.4.1 Develop policies and program guidelines for use of Art in Public Places and Tree and Landscape fees by June 30, 2020. (PRCS & F) 1.4.2 Consider recommendation for location, design, and construction of a water spray attraction at a City park by March 31, 2020. (PRCS) 1.4.3 Develop conceptual design proposal for new City Hall and Library including a Civic Center Master Plan, by June 30, 2020, with Library as initial construction phase. (PRCS, CD & CM) 1.4.4 Develop a City “App” that can be deployed to residents to push information and connect to City services by December 30, 2019. (CM) – NEW 2 to 5 years: none 5+ years: none II. Strategy: Improve Mobility through Transportation and Transit Improvements Citywide. Goal 1: Build and maintain strong relationships with our partner agencies, such as Caltrans and regional transit agencies, and state and regional legislators. Objectives: 2.1.1 Evaluate use of protected/permissive left turn and flashing yellow left turn traffic signals. (CE/PW) 2.1.2 Complete the design and right-of-way acquisition needed for the east side of Spring Road widening project from south of Flinn Avenue to McDonald’s driveway, and award bid for project construction by January 31, 2020. (CE/PW) 2 to 5 years: (SE) Work with VCTC, SCAG, and Caltrans to process environmental review and complete project design for widening of SR 118 and SR 118/SR 23 connection bridges east of Los Angeles Avenue. (CE/PW, CD & CM) 5+ years: (NF) Work with Caltrans to install additional landscape improvements at the SR 334 13 23 / Tierra Rejada Road interchange and Princeton Avenue SR 118 freeway ramps. (PRCS & CE/PW) (SE) Assist SCRRA with construction of modifications to the Arroyo Drive railroad crossing. (CE/PW) Goal 2: Enhance trail, bicycle, and pedestrian facilities. Objectives: 2.2.1 Evaluate feasibility of connecting the Moorpark Country Club equestrian staging area and the Meridian Hills equestrian staging area with a loop multi-use trail. (CD & PRCS) 2.2.2 Determine feasibility of constructing a sidewalk on Arroyo Drive from Collins Drive to east City limits, and in conjunction with City of Simi Valley and County of Ventura, pedestrian and bike connections between Collins Drive and Madera Road by December 31, 2019, with sidewalk adjacent to Villa del Arroyo Mobile Home Park to be constructed by March 31, 2020. (CE/PW & PRCS) 2.2.3 Develop a trail linkage between City and Happy Camp Canyon Regional Park by December 31, 2021. (PRCS) 2 to 5 years: (F) Construct ADA compliant pedestrian access from Moorpark Avenue to all buildings at City’s Community Center and improve the bus stop by December 31, 2021. (PRCS & CE/PW) (SE) Evaluate options to provide a continuous Class II bike lane on Campus Park Drive between Princeton Avenue and Beragan Street and present to City Council by August 31, 2020. (CE/PW) (F) Develop program to construct sidewalks on one side of certain streets in industrial zoned areas to provide a safe path for pedestrians and to encourage walking by June 30, 2022. (CE/PW, PRCS & CD) 5+ years: (SE) Consider feasibility of pedestrian bridge on Los Angeles Avenue (SR 118) in the vicinity of Moorpark Avenue. (CE/PW) (SE) Evaluate feasibility of constructing a new pedestrian bridge to Arroyo Vista Community Park (AVCP) from southern terminus of Leta Yancy Road to allow vehicular traffic to exit AVCP from the current pedestrian bridge during special events. (PRCS) 335 14 (SE) Evaluate feasibility of constructing an improved bicycle path on the north side of the Arroyo Simi, from the pedestrian bridge at Arroyo Vista Community Park to the east side of Spring Road, including a bridge undercrossing and connections to existing bike lanes on Spring Road. (PRCS and CE/PW). Goal 3: Identify key programmatic and capital improvements and infrastructure needed to attain desired Levels of Service. Objectives: 2.3.1 Commence construction of Princeton Avenue widening from Condor Drive west to 1,500 feet east of Spring Road by December 31, 2020. (CE/PW) 2.3.2 Complete design and acquire right-of-way to widen Los Angeles Avenue between Spring Road and Moorpark Avenue by December 31, 2020. (CE/PW) 2.3.3 Obtain Caltrans approval for phased construction of a raised median on Los Angeles Avenue from Spring Road to SR 23 Freeway by December 30, 2019. Future phases will complete median to western city limits. (CE/PW) 2.3.4 Realign the intersections of Poindexter Avenue/First Street at Moorpark Avenue (SR 23) and High Street at Moorpark Avenue (SR23) and improve Moorpark Avenue (SR23) from approximately Charles Street south to a point consistent with Caltrans requirements south of Poindexter Avenue/First Street with a conceptual improvement plan presented to the City Council by June 30, 2021. (CE/PW & CD) 2 to 5 years: (NF) Install raised median with landscaping on Princeton Avenue from Spring Road to approximately 1,500 feet east of Spring Road. (CE/PW & CD) (SE) Work with Caltrans to improve traffic signal synchronization for Princeton Avenue at SR 118 ramps and Condor Drive by June 30, 2021. (CE/PW) (F) Work with Caltrans to construct improvements at the westbound Collins Drive at SR 118 freeway ramps and determine the scope of improvements by June 30, 2021. (CE/PW) (F) Complete the design and right-of-way acquisition needed for the east side Spring Road widening project from south of Flinn Avenue to a point north of Los Angeles Avenue and award bid for project construction by January 31, 2021. (CE/PW) (F) Determine whether or not to have developer complete grading of Alternate 336 15 SR 23 and North Hills Parkway within Specific Plan No. 2. or accept cash in-lieu of grading by December 31, 2019. (CD & CE/PW) (SE) Develop conceptual design plans to modify the intersection of Condor Drive (south), Princeton Avenue and Virginia Colony Place. (CE/PW) (SE) Evaluate potential uses for the paved road at the east end of Ridgecrest Drive and the alternate State Route 23 and North Hills Parkway rights-of way within the Moorpark Highlands Community including possible trail connection to College Heights Drive and Happy Camp Canyon Regional Park by December 31, 2021. (PRCS, CE/PW & CD) (F) Underground existing electrical lines on north side of Los Angeles Avenue in the vicinity of the Arroyo Simi Bridge by June 30, 2020. (CE/PW) 5+ years: (NF) Evaluate feasibility of constructing an additional travel lane on northbound Princeton Avenue between Condor Drive and SR 118 to allow two travel lanes to enter eastbound SR 118 freeway ramp. (CE/PW) (NF) Evaluate feasibility of modifying southbound Collins Drive at westbound SR 118 freeway ramp to allow two travel lanes to enter the westbound freeway ramp. (CE/PW) (NF) Evaluate feasibility of adding second southbound travel lane on Collins Drive from University Drive traffic signal to Benwood Drive. (CE/PW) (F) Confer with Caltrans and prepare required Project Study Reports (PSRs) and environmental document for North Hills Parkway. Evaluate potential funding options for portion of improvements not developer funded. Proceed with preliminary design of planned railroad undercrossing. (CE/PW & CD) (F) Determine the feasibility of new and/or revised connections to the SR 23/118 freeways west of Princeton Avenue to facilitate the possible construction of roadways to connect to Broadway Road and/or North Hills Parkway. Confer with Caltrans and evaluate potential funding options for improvement of Alternate SR 23. (CE/PW) Goal 4: Address truck traffic/safety. Objectives: 2.4.1 Work with VCTC, CHP, Caltrans, and County of Ventura to site two replacement, permanent truck scale facilities west of the City. (CE/PW & PD) 337 16 2.4.2 Develop plan to update traffic signal controller equipment and software for presentation to City Council by March 30, 2020. (CE/PW) 2.4.3 Conduct special enforcement of truck/vehicle safety along Los Angeles Avenue to educate commercial drivers on unsafe conditions of tractor trailers coming through the City. (CE/PW & PD) – NEW 2 to 5 years: none 5+ years: none III. Strategy: Enhance Long-Term Financial Sustainability. Goal 1: Emphasize attraction of job-rich employers and businesses with high point-of- sale figures. Objectives: 3.1.1 Survey residents to determine the types of businesses and services desired by the community by June 30, 2020. (CM) – NEW 3.1.3 Develop an outreach and marketing strategy to promote the City and attract point-of-sale businesses based on resident preferences by December 30, 2020. (CM) – NEW Goal 2: Identify and deploy feasible revenue enhancement strategies. Objectives: 3.2.1 Develop Spending Plan for use of former Moorpark Redevelopment Agency 2006 Tax Allocation Bonds for Presentation to City Council by December 31, 2019. (CM, F, CE/PW, CD & PRCS) 3.2.2 Identify resident’s priorities for City services and recommend feasible strategies to enhance service priorities by June 30 2020. (CM) – NEW 2 to 5 years: (SE) Evaluate funding sources for undergrounding of utility lines throughout the City. (CE/PW) 5+ years: none Goal 3: Enhance long term financial sustainability. Objectives: 338 17 3.3.1 Evaluate benefits and impacts of a 2-year budget and make a recommendation to City Council by September 30, 2020. (F & CM) 2 to 5 years: (SE) Evaluate existing financial policies and procedures and consolidate them as part of City Council Policies Resolution by October 31, 2020. (F & CM) 5+ years: none Goal 4: Reduce costs through efficiencies. Objectives: 3.4.1 Implement Tyler Technologies ExecuTime software to improve for time and attendance processes; automate data entry of time into the payroll system; and streamline job costing to various developer and City capital improvement projects by August 9, 2020. (F & CM) 3.4.2 Update City’s purchasing ordinance to include standards for procurement described by the Uniform Guidance by December 31, 2019. (CM, CA & F) 3.4.3 Develop inventory of landscaping assessment districts facilities maintenance and replacement schedule to improve levy calculation and capital reserve funding by March 31, 2020. (PRCS & F) 2 to 5 years: none 5+ years: none IV. Strategy: Improve Governmental Operations and Internal Services. Goal 1: Evaluate and improve internal infrastructure (operations, technology, software, facilities, data connectivity) to facilitate efficient service delivery. Objectives: 4.1.1 Complete an update of the City’s website design; enhance website service delivery with additional options to request and receive City services online, an improved video archive interface, consistency with ADA requirements, and other best practices for municipal websites by December 31, 2020. (CM) 4.1.2 Present update of City’s Personnel Rules to City Council by December 31, 2020. (CM) 339 18 4.1.3 Conduct an Organization and Management Study of the Community Development Department to review and analyze the development process and prepare an implementation plan by December 31, 2019. (CD & CM) – NEW 2 to 5 years: (SE) Develop a plan and cost estimates to comply with Federal Traffic Sign law. (CE/PW) (NF) Design and build a fiber-optic cable infrastructure between all City facilities as a platform for implementing Smart City technologies and improved communications by June 30, 2021. (SE) Update City’s Engineering Policies and Standards by December 31, 2021. (CE/PW & AS) (SE) Vacate excess street right of way on Laurelhurst Road by June 30, 2021. (CE/PW) (SE) Develop initial work to create an electronic inventory to recognize significant contributions to the City by individuals and organizations. (AS) 5+ years: none Goal 2: Implement employee development and succession planning programs. Objectives: 4.2.1 Evaluate training and development gaps among employees and develop annual training schedules. (CM) – NEW 4.2.2 Complete succession plan for organization by December 31, 2021. (CM) – NEW 2 to 5 years: none 5+ years: none Goal 3: Evaluate operations/programs and buildings/facilities to maximize operational efficiency. Objectives: 4.3.1 Develop a plan to update portions of the Moorpark Municipal Code by December 31, 2020. (CM & CA) 4.3.2 Evaluate feasibility and develop conceptual plan to expand Arroyo Vista Recreation Center, including office space and activity rooms, by June 30, 2020. (PRCS) 340 19 4.3.3 Determine feasibility of leasing a portion of the Southern California Edison property adjacent to Arroyo Vista Community Park to expand parking and provide active and passive recreational uses by September 30, 2019. (PRCS) 4.3.4 Evaluate options for re-use of City Hall Administration Building. (PRCS & CM) 2 to 5 years: (NF) Complete initial phase of a unified filing system for all City files, consisting of a complete listing of all departmental files, and an updated electronic records retention schedule that conforms to federal and state law by June 30, 2020. (CM) (SE) Develop a plan to update portions of the Moorpark Municipal Code by December 31, 2020. (CM & CA) (NF) Evaluate feasibility including legal, financial, and operational issues for City to consider possible provision of water and wastewater services. (PRCS, CE/PW & CM) (F) Purchase and install electrical generators to serve the Active Adult Center, Arroyo Vista Recreation Center offices, and the Moorpark Public Services Facility. (PRCS) 5+ years: none V. Strategy: Enhance Quality of Life for Moorpark Residents Goal 1: Facilitate development of housing options for all income levels. Objectives: 5.1.1 Present for City Council consideration General Plan Amendment (GPA) of Land Use Element and accompanying entitlements for GPA 2005 – 02 (Chiu) and GPA 2014 – 01 (Kozar/Grand Moorpark/Sky Line 66 LLC) by December 30, 2019. (CD & CM) 5.1.2 Present for City Council consideration General Plan Amendment (GPA) of Land Use Element and accompanying entitlements for GPA 2016-02 (Moorpark 67/Rasmussen/West Pointe Homes) and GPA 2015-01 for Sunbelt Specific Plan by June 30, 2020. (CD & CM) 5.1.3 Present for City Council consideration General Plan Amendment (GPA) of Land Use Element and accompanying entitlements for Specific Plan No. 1 (Hitch Ranch) by June 30, 2020. (CD & CM) 341 20 2 to 5 years: (F) Present for City Council consideration General Plan Amendment (GPA) of Land Use Element and accompanying entitlements GPA 2015- 01 for Sunbelt Specific Plan by June 30, 2020. (CD & CM) 5+ years: none Goal 2: Implement Smart City strategies. Objectives: 5.2.1 Conduct study of commercial Broadband in City to a) identify infrastructure currently in place; b) gaps in the current infrastructure and; c) recommend actions to improve infrastructure, determine funding needs, evaluate options to provide funding, and evaluate other actions needed to achieve desired level of commercial Broadband services within the City with a report to the City Council by December 31, 2019. (CM) 5.2.2 Develop list of potential short-term Smart City projects for City Council review by June 30, 2020. (CM) Complete purchase and convert City streetlights to a more energy efficient lighting source by December 30, 2019. (PW & F) 2 to 5 years: (SE) Develop plan to expand City’s GIS information layers, including estimated cost to create the data base and layer(s) by June 30, 2020. (CE/PW, CD, CM & PRCS) 5+ years: none Goal 3: Enhance public safety resources and outcomes. Objectives: 5.3.1 Evaluate feasibility of expanding security camera systems to additional locations by June 30, 2020. (PRCS, CM & PD) 5.3.2 Evaluate current Police resources and present options for increased Police resources through contract with Ventura County to City Council by June 30, 2020. (CM & PD) – NEW 5.3.3 Partner with California Highway Patrol and other public safety agencies to conduct DUI at least four checkpoints to educate the public and enforce DUI restrictions and lower instances of DUI related accidents by June 20, 2021. (CM & PD) – NEW 342 21 2 to 5 years: (SE) Work with Ventura County Fire Protection District to consider siting a fire station in the Campus Park area of the City. (AS, PRCS & CM) (SE) Evaluate feasibility of expanding security camera systems to additional locations by June 30, 2020. (PRCS, AS, CM & PD) 5+ years: none Goal 4: Promote community engagement and Healthy City activities. Objectives: 5.4.1 Update Parks, Recreation and Community Services Master Plan by June 30, 2020. (PRCS) 5.4.2 Develop a Youth Master Plan in collaboration with the various agencies that serve Moorpark youth, including Moorpark Unified School District and Moorpark Boys and Girls Club, and interested residents to identify existing needs, services and programs, including but not limited to the expansion needs of the Moorpark Boys and Girls Club by June 30, 2021. (PRCS) 5.4.3 Evaluate feasibility of constructing an improved bicycle path on the north side of the Arroyo Simi, from the pedestrian bridge at Arroyo Vista Community Park to the east side of Spring Road, including a bridge undercrossing and connections to existing bike lanes on Spring Road by December 31, 2020. (PRCS & CE/PW). 2 to 5 years: (NF) Install a disc golf course at a city park by June 30, 2020. (PRCS) (SE) Prepare a Senior Adult Master Plan. (PRCS) (SE) Evaluate options to reestablish the Moorpark Art Festival such as improved participation from local artists or combining it with a concert in the park event by March 31, 2021. (PRCS) (NF) Install winter holiday decorations on street light poles at various locations in the City. (CE/PW, PRCS, CD & AS) (F) Arts Commission to consider and recommend next location and item of public art to the City Council by June 30, 2020. (PRCS) 343 22 5+ years: (SE) Evaluate feasibility of establishing a community garden program including identification of a preferred location. (PRCS) Goal 5: Enhance municipal service delivery through proper maintenance and improvement of City facilities and programs. Objectives: 5.5.1 Complete South Parking lot and renovate the existing north Metrolink parking lot and expand the parking lot to the west for a net increase of 29 parking spaces by June 30, 2020. (CE/PW, PRCS & CD) 5.5.2 Prepare an updated Pavement Management System and associated projections for maintenance and improvement costs by June 30, 2020. (CE/PW) 5.5.3 Seek grant funding for installation of universally accessible play equipment . (PRCS) 2 to 5 years: (SE) Develop options and potential funding sources to provide a facility for either or both free-style bicycle and BMX riders. (PRCS) (NF) Install additional sports field lighting at Arroyo Vista Community Park [AVCP]. (PRCS). (NF) Expand Arroyo Vista Community Park gym. (PRCS) (SE) Develop plan to work with HOA’s to repair sidewalks on collector streets (Mountain Meadows Drive, Mountain Trail Street and Walnut Creek Road) in the Mountain Meadows Community and determine if City should become responsible for future maintenance by June 30, 2021. (CE/PW, CD & CM) (NF) Modify and upgrade wall treatment and enhance landscaping on north side of Los Angeles Avenue (SR 118) between Millard Avenue and Spring Road. (PRCS, CE/PW & CD) (NF) Landscape excess right-of-way on southeast corner of Tierra Rejada Road and Moorpark Road and install standard curb and gutter. (PRCS & CE/PW) (SE) Develop a policy and standards for use of more energy efficient street lights on public and private streets in new developments for City Council consideration by March 31, 2020. (CE/PW, PRCS & CD) 344 23 5+ years: (NF) Landscape north side of Poindexter Avenue from Gabbert Road east to vicinity of Chaparral School. (PRCS, CE/PW & CD) (SE) Determine feasibility and interest from property owners for a possible property-owner funded sound wall on south side of Los Angeles Avenue (SR 118) between Buttercreek Road and Maureen Lane by June 30, 2019. (For possible County of Ventura $500,000 contribution the bid award for this project must be awarded by July 1, 2025.) (CE/PW) (SE) Work with property owners within the unincorporated area on both sides of Los Angeles Avenue to improve west City entry. (CD & CM) (SE) Work with Waterworks District No. 1 to screen its maintenance yard from Walnut Canyon area. (PRCS, CE/PW & CD) (NF) Establish Underground Utility District to underground electrical transmission lines on Los Angeles Avenue (SR 118) from Shasta Avenue to Millard Street. (CE/PW) VI. Strategy: Continue Environmental Protection and Stewardship Efforts. Goal 1: Conserve and enhance natural resources, open space, and greenbelt areas. Objectives: 6.1.1 Develop a policy for parkway tree maintenance on residential streets and guidelines for all tree removals administered by City by September 30, 2020. (PRCS & CE/PW) 6.1.2 Develop options for use of 80-acre City owned open space parcel in the Tierra Rejada Valley for consideration by the City Council by June 30, 2020. (PRCS & CM) 6.1.3 Develop rules for use of Country Club Estates and Meridian Hills equestrian staging areas by December 31, 2020. (PRCS) 2 to 5 years: (SE) Develop rules for use of Country Club Estates and Meridian Hills equestrian staging areas, by March 31, 2020. (PRCS) (NF) Develop design plan to refurbish median landscaping and hardscape on, Campus Park Drive from Princeton Avenue to Collins Drive, and Princeton Avenue from Condor Drive to Campus Park Drive including cost 345 24 estimates, financing, phasing and water conservation measures by June 30, 2020. (PRCS & CE/PW) 5+ years: none Goal 2: Promote sustainability, environmental protection, and flood control capabilities through City efforts and through strategic partnerships. Objectives: 6.2.1 Update City’s 1995 Master Drainage Plan and incorporate needed improvements into Capital Improvement Program by June 30, 2021. (CE/PW & CD) 6.2.2 Develop a Tree Master Plan and Maintenance Plan including tree inventory and mapping by June 30, 2021. (PRCS) 6.2.3 Develop an Integrated Pest Management Plan (IPM) for City landscape operations by June 30, 2021. (PRCS) 2 to 5 years: (SE) Develop a policy for parkway tree maintenance on residential streets and guidelines for all tree removals administered by City by September 30, 2020. (PRCS & CE/PW) (SE) Evaluate potential impacts of projects under jurisdiction of other public agencies including Moorpark Desalter Project, and extensions of quarry operations, and make recommendations for possible City Council action. (CD, CM & CE/PW) (SE) Work with owner of Villa Del Arroyo Mobile Home Park to resolve drainage issues June 30, 2021. (CE/PW) (SE) In conjunction with the Ventura County Watershed Protection District, prepare conceptual plans and evaluate potential funding for Arroyo Simi improvements determined necessary by the FIRM update; and evaluate the adequacy of existing facilities, determine what improvements are needed, and develop a funding program to protect downstream properties during 100 year storm events for: a. Happy Camp Canyon Drain b. Strathearn Drain c. Canyon No. 2 Drain d. Gabbert Canyon Drain, and e. Walnut Canyon Drain (CE/PW) (SE) Work with other affected public agencies to develop a comprehensive 346 25 Arroyo Simi Management Plan that incorporates flood control, habitat preservation/restoration and recreation components. (CE/PW; CD & PRCS) 5+ years: (NF) Prepare design for extension of Fremont drain north of Los Angeles Avenue. (CE/PW) Potential Objectives 1. Conduct an Organization and Management Study and prepare an implementation plan. 2. Evaluate feasibility of establishing a teen center. 3. Adopt formal traffic policies. 4. Work with Historical Society on finalizing a site for its proposed facility. 5. Evaluate feasibility of establishing an equestrian center on a publicly owned site with privately funded improvements and operations. 6. Evaluate feasibility and cost for modifying traffic signal pedestrian crossing devices for use by vision impaired and physically disabled persons. 7. Install parkway landscaping and enhanced pavement on collector and arterial streets that lack such improvements, including the south side of Peach Hill Road west of Rolling Knoll Road and north side of Peach Hill Road west of Bella Vista Drive and consider possible use of Xeriscape landscaping. 8. Prepare a City Vision Statement. 9. Evaluate the establishment of a policy for installation of speed humps on City streets. 10. Develop new design for City street name signs and a standard design for street identification signs in medians. 11. Work with U.S. Postal Service and homeowners’ associations to relocate group mail boxes to maximize on-street parking. 12. Consider name change for Spring Road from Tierra Rejada Road to Walnut Canyon Road. 13. Install parkway trees on the west side of Spring Road north of Peach Hill Road. 347 26 14. Construct raised landscaped median on Collins Drive from Campus Park Drive to University Drive. 15. Consider providing youth employment services in conjunction with existing services in adjacent cities. 16. Evaluate feasibility of using a two-year Budget process. 17. Plant parkway trees on both sides of Princeton Avenue, east of Spring Road. 18. Evaluate feasibility of City serving as authorized agent for commercial/industrial centers to deter after hours/weekend commercial truck parking. 19. Evaluate feasibility of constructing a small lake in a City park. 20. Construct enhanced entry statements at Spring Road and Roberts Street and Spring Road and Second Street. 21. Establish a downtown area farmers’ market. 22. Evaluate options for a park ranger program for City parks and open space. 23. Evaluate feasibility of installing raised median on Poindexter Avenue and Gabbert Road south of Poindexter Avenue. 24. Evaluate construction of Lassen Avenue from Park Lane to Moorpark Avenue to create a four-way intersection at Third Street. 25. Evaluate need for traffic signal at Campus Canyon Drive and Collins Drive. 26. In conjunction with Historical Society, develop or modify existing walking tour of Moorpark to promote community’s historical, cultural heritage and public art resources. 27. Prepare an Arts Master Plan which shall include guidelines for fine and cultural arts expenditures. 28. Evaluate benefits of participating in a Sister City Program. 29. Evaluate feasibility of modifying certain existing streets to increase landscaping and reduce the amount of asphalt to be maintained. 30. Evaluate benefits of revising current street standards to narrow the street width but not the right-of-way to encourage more landscaping and reduce future pavement maintenance costs. 348 27 31. Widen Science Drive at Los Angeles Avenue (SR-118) to provide a dedicated right turn lane. 32. Work with artists and other interested community members in the Moorpark area to form a formal arts organization to support the arts. 33. Develop cost estimate to acquire temporary, collapsible outfield fencing at Arroyo Vista Community Park for one of the softball fields. 34. Evaluate the need for a mural ordinance. 35. Fund a City volunteer coordinator position. 36. Work with Caltrans to permit installation of City identification sign on Collins Drive Overpass Bridge and City entry statements in Caltrans right-of-way at selected locations. 37. Consider citywide prohibition on use of rodenticides. 38. Evaluate feasibility and cost for installation of “Blue Lights” (also known as “Tattletale Lights”) on selected traffic signals to enhance traffic enforcement of red light violations. 39. Require electric vehicle charging capability for new homes and businesses. 40. Install monument sign at southwest corner of High Street and Moorpark Avenue for post office and public parking. 41. Evaluate potential uses for APN 513-0-010-225 (formerly referred to as Crawford Canyon) on north side of Princeton Drive including possible trail connection to Moorpark Highlands. 42. Evaluate feasibility of a multi-use trail between Spring Road, Calleguas Water District Pump Station, and Miller Parkway through Tract 4980 / Serenata HOA. 43. Evaluate feasibility of trail from Valley Road to Waterworks District No. 1 offices at Spring Road / Elk Run Loop intersection (will require ability to go under future North Hills Parkway to be constructed by Tract 5130, City Ventures). 44. Evaluate need for traffic signal at Princeton Avenue and Nogales Street. 45. Evaluate options for Bus turn-outs on Los Angeles Avenue (SR118). 46. Evaluate need for ordinance mandating spaying and neutering of dogs and cats. 349 28 47. Consider revisions to Education Code and other applicable State laws to recognize differences between City operated libraries and special districts. 48. Evaluate feasibility of adding a parking lot at Campus Canyon Park. 49. Evaluate potential to locate off-site classes for CSUN and CSUCI in Moorpark. 50. Evaluate feasibility of allowing limited use of a park or open space area for remote controlled aerial devices such as model airplanes, drones and unmanned aerial vehicles. (MMC12.16.180) 51. Consider Municipal Code provision to address drone use within City. 52. Evaluate potential use of Caltrans property near Princeton Avenue under the Freeway Bridges. 53. Rename Princeton Avenue to High Street from Spring Road to SR 118 Freeway. 350