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HomeMy WebLinkAboutAGENDA REPORT 2024 1104 PR REG ITEM 07BItem: 7.B. PARKS AND RECREATION COMMISSION AGENDA REPORT TO: The Parks and Recreation Commission FROM: Stephanie Anderson, Recreation Services Manager DATE: 11/4/2024 Regular Meeting SUBJECT: Consider Recreation Programs Cost Recovery Summary for Fiscal Year (FY) 2023/24 BACKGROUND On January 18, 2012, the City Council approved the Recreation Programs and Services Cost Recovery Policy (Policy). The Policy was revised in 2016 to include Active Adult Center programs and was renamed “Recreation and Active Adult Programs and Services Cost Recovery Policy.” The purpose of this Policy is to determine the extent to which the General Fund will subsidize programs, provide direction in calculating program fees and establishing revenue sources, establish a process to recover the designated port ion of program costs, and to provide a framework for modifying programs that do not meet the minimum cost recovery requirement. The Policy defines costs, revenue sources, program categories, and recovery levels. Costs are divided into direct costs and indirect costs. Direct costs are those costs which would not exist without the program, and include budget line-item costs and part-time staff costs. Indirect costs are those costs which would still largely exist even if a specific program were eliminated. These include full-time staff costs and Recreation Division overhead costs. Revenue sources may include user fees, vendor fees, grants, advertising fees, and sponsorships. Each program is assigned a program category based on factors including type, purpose, and program structure. Program categories are placed into a recovery level. There are five recovery levels, ranging from level 1 to level 5. Program categories assigned to level 1 are primarily community benefit, and have the highest subsidy. Program categories assigned to level 5 have primarily individual benefit, and have the lowest subsidy. The Policy establishes both the minimum and target cost recovery requirements for each program category. Both the minimum and target amounts are noted in the cost recovery summaries in this report. Cost recovery percentages are calculated by first applying program revenue to direct costs. The recovery percentage is calculated by dividing 2 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 2 revenue by direct costs. To calculate the recovery percentage for indirect costs, the gross profit must be determined. Gross profit is determined by subtracting direct costs from the revenue. If the gross profit is zero or negative, then 0% of indirect costs have been recovered. If gross profit is positive, the percent of indirect costs recovered is calculated by dividing the gross profit by the total indirect costs (full-time staff costs plus overhead costs). Below is the chart showing recovery levels required for each program category. Programs that are unable to meet the minimum cost recovery will be reviewed for consideration of appropriate action, including restructuring or eliminating the program. The City Manager is authorized to exclude individual programs from the requirements of the Policy. The Policy requires annual reporting to the Parks and Recreation Commission and City Council, including whether programs met their cost recovery goals. DISCUSSION This report serves as a financial summary of Recreation Division programs for the fiscal year 20232/24. The seasons included are summer 2023 (June through August), fall 2023 (September through November), winter 2024 (December through February), and spring 2024 (March through May). This report includes only those programs operated by the Recreation Division. It does not include Active Adult Center programs or City co - sponsored events including Country Days, Holiday on High Street, Moorpark Has Talent, and the Apricot Festival. Included in this report are brief narratives for each program; financial summaries for each program, including comparison figures from the prior two fiscal years; a summary listing of programs based on their status of meeting cost recovery goals; and staff recommended action plans for those programs not meeting their minimum recovery goals. All figures in this report are rounded to the nearest dollar. It should be noted that full-time staff costs associated with non-recreation related activity (such as assisting other departments with their projects), paid breaks, and annual leave are not included in these calculations. 3 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 3 COST RECOVERY GOAL SUMMARY Programs Meeting Target Cost Recovery Goal Programs Meeting Minimum Cost Recovery Goal Programs Not Meeting Minimum Cost Recovery Goal Programs Cancelled Due to Weather or Emergencies Pickleball Tournament Camp Moorpark Moorpark Little Learners Academy Youth Basketball League Girls Basketball Training Fireworks Extravaganza Recreation Classes Summer Camp Out Movies in the Park Concerts in the Park Haunted High Street Breakfast with Santa Holiday Movie Marathon Moorpark Earth Festival Cinco de Mile Fun Run Skate Nights All Teen Events Running Club Adult Basketball League Adult Softball League Adult Soccer League Drop In Basketball 3v3 Basketball Tournament Easter Egg Hunt SUMMARY TABLES While there is no minimum cost recovery requirement for the Recreation Division as a whole, it is useful to consider the performance of the Recreation Division as a whole. It should be noted that these tables do not include unallocated costs, such as full-time staff costs associated with breaks, leave time, and working on projects not associated with Recreation, and facility costs for hours that facilities are unused. The table below summarizes the total performance for Recreation Division programs combined with rentals managed by the Recreation Division. The following tables summarize the Recreation Division programs performance. The final section includes of the tables includes total performance of program, as well as total performance of programs plus rentals. 4 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 4 5 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 5 6 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 6 The following table summarizes the overall performance (programs and rentals) compared to the past 3 years. ALL RECREATION PROGRAMS AND RENTALS SUMMARY TOTAL 2023/24 TOTAL 2022/23 TOTAL 2021/22 TOTAL 2020/21 Participation 842243 570,006 308,804 138,722 Revenue $1,448,094 $1,231,986 $1,132,607 $694,898 Direct Costs $621,523 557,785 506,736 391,153 Indirect Costs $725,168 F/T Staff $423,350 411,343 369,656 338,778 Overhead Costs $301,818 262,923 223,328 138,860 Total Costs $1,346,685 $1,232,051 $1,163,870 $868,852 Gross Recovery (Subsidy) $826,571 $557,785 $506,736 $391,153 Net Recovery/(Subsidy) $101,409 ($64) $32,885 ($173,954) Cost Recovery Summary (Informational Purposes Only): Recovered Minimum Target Percent Direct Costs Recovered: 100% N/A N/A Percent Division Indirect Costs Recovered: 100% N/A N/A RECREATION PROGRAM NARRATIVES AND FINANCIAL SUMMARIES 3RD OF JULY FIREWORKS EXTRAVAGANZA The 2023 Fireworks Extravaganza was held on Monday, July 3 from 4:00 to 9:30 p.m. at the Arroyo Vista Community Park. This annual Independence Day celebration featured live music by Radio Royalty and Electric Vinyl, food booths, a presentation of the American Flag, and an aerial fireworks display. In honor of the City’s 40th anniversary, a skydiving performance by the Patriot Parachute Team was also included. Tickets were sold online via the Recreation Division’s RecTrac software and professional grade scanners were rented again for the event. The admission fee remained the same as 2022,at $8 presale, and $10 at the gate. The $5 per vehicle parking pass was sold for again this year. Overall, the event ran smoothly with just over 10,000 people in attendance. 7 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 7 Fireworks Extravaganza Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Attendance (approx.) 10,000 10,000 12,000 Income $102,164 $98,980 $72,478 Direct Costs $96,262 $75,111 $70,027 Indirect Costs F/T Staff $25,362 $27,980 $21,699 Overhead Costs $4,179 $3,021 $2,866 Total Costs $125,803 $106,112 $94,592 Gross Revenue / (Subsidy) $5,902 $23,869 $2,451 Net Revenue / (Subsidy) ($23,639) ($7,132) ($22,114) Cost Recovery Summary (Category: Community Event) Recovered Minimum Target Percent Direct Costs Recovered: 100% 25% 100% Percent Division Indirect Costs Recovered: 20% 0% 25% Minimum Recovery Met: YES SUMMER CAMP OUT The 2023 Summer Camp Out was held on August 4 to 5 at the AVCP. The event featured a BBQ dinner and pancake breakfast, craft activities sponsored by the Moorpark City Library, and s’mores making. Participants brought their own tent and gear for overnight camping in the park. The registration fee was $15 per person, with a $3 discount for early registration. Attendance remained stable with a total of 171 people registered for the event. The event ran smoothly with positive feedback from attendees. Lucky Fools Pub continues to be a featured sponsor, providing the eggs and sausages for the breakfast. Summer Camp Out Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Enrollment 171 173 186 Income $2,346 $2,175 $2,364 Direct Costs $2,085 $2,140 $1,503 Indirect Costs F/T Staff $3,840 $3,630 $2,390 Overhead Costs $698 $595 $520 Total Costs $6,622 $6,365 $4,413 Gross Revenue / (Subsidy) $261 $35 $861 Net Revenue / (Subsidy) ($4,276) ($4,190) ($2,049) 8 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 8 Cost Recovery Summary (Category: Special Event) Recovered Minimum Target Percent Direct Costs Recovered: 100% 50% 100% Percent Division Indirect Costs Recovered: 6% 0% 50% Minimum Recovery Met: YES MOVIES IN THE PARK Movies in the Park were screened at dusk at the AVCP. This 2023 schedule included five screenings: Minions the Rise of Gru on June 16 (225 attendance), National Lampoon’s Vacation on July 14 (75 attendance), Uncharted on August 18 (100 attendance), Super Mario Bros on September 9 (400 attendance), and The Nightmare Before Christmas on October 21 (300 attendance). Admission was free, with refreshments available for purchase. All films were shown on the City’s outdoor theater system which was purchased in 2022. Event costs include the second installment of the cost of the outdoor theater system, which is being amortized over six years. Movies in the Park Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Attendance (approx.) 1100 920 750 Income $3,665 $4,219 $2,907 Direct Costs $6,882 $8,394 $5,447 Indirect Costs F/T Staff $8,525 $10,492 $6,601 Overhead Costs $2,095 $1,323 $886 Total Costs $17,501 $20,209 $12,934 Gross Revenue / (Subsidy) ($3,217) ($4,175) ($2,540) Net Revenue / (Subsidy) ($13,836) ($15,990) ($10,027) Cost Recovery Summary (Category: Special Event) Recovered Minimum Target Percent Direct Costs Recovered: 53% 50% 100% Percent Division Indirect Costs Recovered: 0% 0% 50% Minimum Recovery Met: YES 9 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 9 CONCERTS IN THE PARK The 2023 concert series featured a total of four concerts: Fast Times on June 24 (1,500 attendance), Ignition on July 22 (900 attendance), Chico on August 26 (400 attendance), and the Moorpark Symphony Orchestra on September 23 (800 attendance). All concerts were held at the Arroyo Vista Community Park. The summer concerts started at 6:00 p.m., and the Symphony in September started at 5:30 p.m. Food was available for purchase at food trucks. Attendees were also able to bring their own picnic dinner and beverages, including beer and wine. Admission to all concerts was free. This program is included in this report as a matter of information; however, it should be noted that cost recovery no longer app lies to the program because is now funded out of the Arts Fund rather than the General Fund. Concert in the Park Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Attendance (approx.) 3,600 1,600 3,525 Income $180 $10,650 $15,861 Direct Costs (paid by Arts Fund) $35,165 $21,069 $17,825 Indirect Costs F/T Staff $9,011 $13,492 $9,991 Overhead Costs $2,183 $1,319 $1,159 Total Costs $46,359 $35,880 $28,975 Gross Revenue / (Subsidy) ($34,985) ($10,419) ($1,965) Net Revenue / (Subsidy) ($45,359) ($25,230) ($13,114) HAUNTED HIGH STREET Haunted High Street was held on Tuesday, October 31 from 4:00 to 7:00 p.m. The event featured Trunk -or-Treat, a carnival with games and attractions, photo opportunities, a costume contest, and food vendors. This year, staff served as disc jockey using the Recreation Division’s sound system. All activities were free to the public, except for the carnival ($5 advance purchase and $10 at the gate). This event relies on community support, and included 19 trunks from local businesses and organizations plus eight trunks from City departments and the Moorpark Police Department. Crafts activities were provided by the Moorpark City Library, and 20 volunteers assisted with the operation the carnival, including Teen Council members. In addition to the City’s annual event sponsors, sponsorships were received from Moorpark AYSO ($500) and Level 3 Martial Arts ($250), Kahoots (use of hay bales) and Underwood Family Farms (pumpkins). The event ran smoothly with over 5,500 attendees. 10 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 10 Haunted High Street Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Attendance (approx.) 5,500 4,500 4,500 Income $5,036 $5,862 $5,261 Direct Costs $10,149 $10,440 $10,498 Indirect Costs F/T Staff $17,150 $13,685 $16,556 Overhead Costs $2,603 $2,003 $1,373 Total Costs $29,901 $26,128 $28,427 Gross Revenue / (Subsidy) ($5,113) ($4,578) ($5,237) Net Revenue / (Subsidy) ($24,865) ($20,266) ($23,166) Cost Recovery Summary (Category: Community Event) Recovered Minimum Target Percent Direct Costs Recovered: 50% 25% 100% Percent Division Indirect Costs Recovered: 0% 0% 25% Minimum Recovery Met: YES BREAKFAST WITH SANTA Breakfast with Santa was held on December 9 and 10, 2023 with two seating times available on each date. The event featured a breakfast (pancakes, sausages, eggs, juice, and coffee bar), a reading of the Night Before Christmas, coloring pages, and a photo opportunity with Santa. Enrollment was down slightly from the 2022 record of 385, with 363 enrollments. Enrollment was 275 in 2021, 299 in 2019, and 311 in 2018 (the 2020 event was canceled due to COVID-19). Lucky Fools Pub continues to be a featured sponsor, providing the eggs and sausages. Participants enjoyed the event. Breakfast with Santa Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Enrollments 363 385 275 Income $4,500 $4,445 $3,225 Direct Costs $4,442 $4,041 $3,681 Indirect Costs F/T Staff $9,372 $8,159 $4,229 Overhead Costs $1,735 $1,411 $826 Total Costs $15,548 $13,611 $8735 Gross Revenue / (Subsidy) $58 $404 ($456) Net Revenue / (Subsidy) ($11,048) ($9,166) ($3,575) Cost Recovery Summary (Category: Special Event) Recovered Minimum Target Percent Direct Costs Recovered: 100% 50% 100% Percent Division Indirect Costs Recovered: 1% 0% 50% Minimum Recovery Met: YES 11 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 11 HOLIDAY MOVIE MARATHON After a one-year hiatus, the Holiday Movie Marathon returned on Saturday, December 16 from 10:00 a.m. to 5:00 p.m. at the High Street Arts Center. The event featured six holiday films: Rudolph the Red Nose Reindeer, How the Grinch Stole Christmas, A Christmas Story, Elf, Frosty the Snowman and A Charlie Brown Christmas. Before screening How the Grinch Stole Christmas, the story was read to all of the children in attendance, and a variety of activities took place during intermissions such as BINGO and trivia. The movies were shown on the theater’s recently purchased video wall. Admission was free. Refreshments were sold at the HSAC concessions, with the theater earning approximately $400 in sales. Holiday Movie Marathon Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Attendance 175 Not scheduled 65 Income $29 $250 Direct Costs $56 $489 Indirect Costs F/T Staff $2,958 $1,244 Overhead Costs $610 $285 Total Costs $3,624 $2,018 Gross Revenue / (Subsidy) ($27) ($239) Net Revenue / (Subsidy) ($3,595) ($1,768) Cost Recovery Summary (Category: Special Event) Recovered Minimum Target Percent Direct Costs Recovered: 52% 50% 100% Percent Division Indirect Costs Recovered: 0% 0% 50% Minimum Recovery Met: YES EASTER EGG HUNT The 2024 Easter Egg Hunt was scheduled for Saturday, March 30 from 10:00 a.m. to 1:00 p.m. at the AVCP. Unfortunately, the event was cancelled due to rain. Supplies purchased for the 2024 event (such as wristbands and carnival game prizes), will be used for the 2025 event. 12 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 12 MOORPARK EARTH FESTIVAL & COMMUNITY YARD SALE The Moorpark Earth Festival was held on Saturday, May 4 from 9:00 a.m. to 1:00 p.m. at the Arroyo Vista Community Park in Parking Lot B. This event also encompasses the City’s Arbor Day celebration. The largest component of the event continues to be the Community Yard Sale, which gives residents and organizations an opportunity to purchase a space to sell their gently used goods. The 2024 event had a total of twenty-three yard sale participants, a slight increase from prior years. The event also included eco-friendly craft vendors, and booths with giveaways and activities hosted by Waste Management, Moorpark City Library, and West Coast Arborists. The City’s Recreation Division, Active Adult Center, and Solid Waste Division also hosted booths. The Recreation booth had information on the Mayor’s Monarch Pledge, had a seed giveaway, and oversaw the distribution of the tree giveaway (the 2024 tree was a magnolia tree). The event ran smoothly, despite cloudy and drizzly weather, which may have affected attendance, which was significantly lower than prior years. Moorpark Earth Festival Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Attendance (approx.) 400 800 800 Income $575 $555 $1,075 Direct Costs $44 $554 $650 Indirect Costs F/T Staff $6,499 $8,579 $3,020 Overhead Costs $1,685 $1,421 $819 Total Costs $8,227 $10,554 $4,489 Gross Revenue / (Subsidy) $531 $1 $425 Net Revenue / (Subsidy) ($7,652) ($9,999) ($3,414) Cost Recovery Summary (Category: Special Event) Recovered Minimum Target Percent Direct Costs Recovered: 100% 50% 100% Percent Division Indirect Costs Recovered: 6% 0% 50% Minimum Recovery Met: YES APRICOT SLAM PICKLEBALL TOURNAMENT The 2023 Apricot Slam was held on May 6 and 7 at the Arroyo Vista Community Park tennis/pickleball courts. The tournaments offered divisions for men, women, and coed at the 3.0, 3.5, and 4.0+ levels. Volunteer support was crucial in implementing the tournament, with substantial support from the tournament’s title sponsor, Lucky Fools Pub. A total of 78 teams participated. 13 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 13 Pickleball Tournament FY 2023/24 FY 2022/23 FY 2021/22 Teams 78 130 136 Players 136 260 272 Revenue $9,688 $12,859 $13,298 Direct Costs $4,179 $6,430 $8,239 Indirect Costs 0 F/T Staff $4,430 $6,873 $9,350 Overhead Costs $1,047 $964 $493 Total Costs $9,656 $14,267 $18,083 Gross Revenue / (Subsidy) $5,509 $6,429 $5,059 Net Revenue / (Subsidy) $32 ($1,408) ($4,785) Cost Recovery Summary (Category: Tournaments and Competitions) Recovered Minimum Target Percent Direct Costs Recovered: 100% 100% 100% Percent Division Indirect Costs Recovered: 100% 100% 100% Minimum Recovery Met: YES CINCO DE MILE FAMILY FUN RUN The Cinco de Mile Family Fun Run was held on Sunday, May 5 at 11:00 a.m. at the AVCP recreational trail and west pavilion. The goal was to complete 3 loops, which is approximately 5K. As participants walked/ran the trail, they were given stickers to play La Loteria. The event also featured music (both by an in -house DJ and a live performance by the Chapparal Middle School Mariachi Band) and lunch sponsored by El Pollo Corona. All participants received a run t-shirt, and prizes were awarded for the La Loteria game and for all who finished the 5K. The event ran smoothly and staff received positive feedback on the event as well as the trail at AVCP. Cinco de Mile Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Attendance (approx.) 65 Not offered Not offered Income $1,425 Direct Costs $1,692 Indirect Costs F/T Staff $3,586 Overhead Costs $184 Total Costs $5,462 Gross Revenue / (Subsidy) ($267) Net Revenue / (Subsidy) ($4,037) 14 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 14 Cost Recovery Summary (Category: Special Event) Recovered Minimum Target Percent Direct Costs Recovered: 84% 50% 100% Percent Division Indirect Costs Recovered: 0% 0% 50% Minimum Recovery Met: YES SKATE NIGHTS Skate Nights are held on the multi-use court at the AVCP. Each Skate Night had a theme and included open skating (roller skates or roller blades), music, contests, and snack sales. Admission to this event is free. Income for this event was from event sponsorships and snack sales. The 2023/24 Skate Nights were held on 9/16 (Old School), 10/14 (Monster Mash), and 4/12 (Spring Fling). The fall Skate Nights were held on Saturdays from 5:00 to 7:00 p.m. The spring Skate Night was moved to Friday from 6:00 to 8:00 p.m. Average attendance fell slightly this year, from 80 per event to 67 per event. Although Skate Nights do not draw large numbers, attendees continue tell staff how much they enjoy the events. Skate Night Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Attendance (approx.) 200 320 575 Income $1,003 $1,082 $1,120 Direct Costs $1,778 $1,971 $2,020 Indirect Costs F/T Staff $4,295 $6,417 $3,671 Overhead Costs $731 $1,505 $611 Total Costs $6,804 $9,893 $6,302 Gross Revenue / (Subsidy) ($775) ($889) ($900) Net Revenue / (Subsidy) ($5,801) ($8,811) ($5,182) Cost Recovery Summary (Category: Special Event) Recovered Minimum Target Percent Direct Costs Recovered: 56% 50% 100% Percent Division Indirect Costs Recovered: 0% 0% 50% Minimum Recovery Met: YES TEEN EVENTS Teen events were expanded significantly in 2023/24. In addition to Cupcake Challenges and Dodgeball Nights, two larger events were added: Coco Loco Luau and Moorpark After Dark. It should be noted that cost recovery information for Teen events was previously combined. This year the financial summaries have been separated by event. 15 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 15 Cupcake Challenges: Cupcake Challenges were held on Friday nights from 6:30 to 9:00 p.m. at the Arroyo Vista Recreation Center. Teams of up to 4 bakers bake and decorate cupcakes which are judged based on taste, presentation, and use of the secret ingredient. The entry fee includes use of kitchen equipment, basic cupcake ingredients, and frosting. The entry fee ranged from $15 to $25 per team. The event dates were October 13 (4 teams), February 10 (2 teams), and May 17 (cancelled due to only 1 team registering). Cupcake Challenge Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Participation (Total) 40 72 20 Income $110 $335 $120 Direct Costs $199 $370 $131 Indirect Costs F/T Staff $891 $1,821 $1,231 Overhead Costs $281 $359 $228 Total Costs $1,371 $2,550 $1,590 Gross Revenue / (Subsidy) ($89) ($35) ($11) Net Revenue / (Subsidy) ($1,261) ($2,215) ($1,470) Cost Recovery Summary (Category: Special Event) Recovered Minimum Target Percent Direct Costs Recovered: 55% 50% 100% Percent Division Indirect Costs Recovered: 0% 0% 50% Minimum Recovery Met: YES Dodgeball Nights: Teen Dodgeball Nights were scheduled at the AVRC Gym from 6:00 to 9:00 p.m. on August 12, November 4, January 27, and April 20. Unfortunately, due to low attendance, all were cancelled except the winter event. Although the Dodgeball Nights did well when they were introduced in 2022/23, they will not be offered in 2024/25, due to the significant decline in interest in 2023/24. Dodgeball Nights Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Participation (Total) 12 116 Not offered Income $120 $305 Direct Costs $187 $146 Indirect Costs F/T Staff $892 $1,821 Overhead Costs $383 $518 Total Costs $1,462 $2,485 Gross Revenue / (Subsidy) ($67) $159 Net Revenue / (Subsidy) ($1,342) ($2,180) 16 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 16 Cost Recovery Summary (Category: Special Event) Recovered Minimum Target Percent Direct Costs Recovered: 64% 50% 100% Percent Division Indirect Costs Recovered: 0% 0% 50% Minimum Recovery Met: YES Coco Loco Luau: Coco Loco Luau was a popular teen event last held in 2004. The event returned after nearly 20 years on July 29, 2023. The event was for 6th through 8th graders, and featured water games, a giant water slide, music, shave ice, and pizza. Admission was $10 and included all food and activities. While attendance was not as large as past events, staff received positive feedback and the event ran smoothly. Coco Loco Luau Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Participation (Total) 50 Not offered Not offered Income $602 Direct Costs $1,012 Indirect Costs F/T Staff $1,370 Overhead Costs $62 Total Costs $2,444 Gross Revenue / (Subsidy) ($410) Net Revenue / (Subsidy) ($1,842) Cost Recovery Summary (Category: Special Event) Recovered Minimum Target Percent Direct Costs Recovered: 60% 50% 100% Percent Division Indirect Costs Recovered: 0% 0% 50% Minimum Recovery Met: YES Moorpark After Dark: Moorpark After Dark was a popular dance event for middle schoolers that was last held in 2006. This event was brought back on March 15, 2023. The event was held from 6:00 to 9:00 p.m. at the Arroyo Vista Recreation Center and featured music, attractions, games, soda bar/mock-tails, and food. Admission was $15 advance and $20 at the gate, and included all food and activities. The Moorpark Teen Council assisted at the event, and will take a larger role in planning and promoting the event for 2025. After Dark Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Participation (Total) 42 Not offered Not offered Income $735 Direct Costs $1,283 Indirect Costs F/T Staff $1,370 Overhead Costs $134 17 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 17 Total Costs $2,788 Gross Revenue / (Subsidy) ($548) Net Revenue / (Subsidy) ($2,053) Cost Recovery Summary (Category: Special Event) Recovered Minimum Target Percent Direct Costs Recovered: 57% 50% 100% Percent Division Indirect Costs Recovered: 0% 0% 50% Minimum Recovery Met: YES CAMP MOORPARK Camp Moorpark is a day camp program for children ages 5 to 12. The program offers weekly/daily themed activities including sports, games, crafts, STEM, special events, parties, special guests, movies, and during the summer, field trips. Structured activities are held from 9:00 a.m. to 3:00 p.m., with extended care available from 7:00 a.m. (summer) or 8:00 a.m. (school year) to 6:00 p.m. Camp is held at the Arroyo Vista Recreation Center, and utilizes both the indoor facility and the various amenities available at the Arroyo Vista Community Park. The program allows parents to sign up for full weeks or individual days. Fees for 2023/24 started at $228/week or $52/day. Summer 2023 was very successful. Summer camp enrollment continued to see an upward trend, with a record breaking average daily attendance of 120 in 2023, compared to 105.9 in 2022, 90.9 in 2021, 57.7 in 2020 (attendance was capped at 60/day due to COVID restrictions), 71.3 in 2019, and 64.1 in 2018. With increasing camp attendance, recruiting a sufficient number of seasonal staff for the summer program continues to be a challenge. Camp Moorpark Financial Summary Summer 2023 Fall 2023 Winter 2023-24 Spring 2024 Total FY 23/24 Total FY 2022/23 Total FY 2021/22 Average Daily Attendance 120.60 27.70 29.80 28.30 88.4 73.21 58.73 Total Enrollments 6028 166 387 226 6807 5491 5168 Income $296,137 $9,191 $20,683 $14,738 $340,749 $267,915 $ 222,443 Direct Costs $153,872 $3,093 $8,219 $5,330 $170,514 $150,447 $134,290 Indirect Costs F/T Staff $43,730 $8,662 $12,437 $10,988 $75,817 $50,934 $ 52,189 Overhead Costs $20,187 $1,878 $3,284 $2,017 $27,366 $27,744 $ 22,488 Total Costs $217,789 $13,633 $23,940 $18,335 $273,697 $229,125 $208,967 Gross Revenue / (Subsidy) $142,265 $6,098 $12,464 $9,408 $170,235 $117,468 $88,153 Net Revenue / (Subsidy) $78,348 ($4,442) ($3,257) ($3,597) $67,052 $38,790 $13,476 18 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 18 Cost Recovery Summary (Category: Day Camps) Recovered Minimum Target Percent Direct Costs Recovered: 100% 100% 100% Percent Division Indirect Costs Recovered: 100% 50% 75% Minimum Recovery Met: YES CAMP MOORPARK PROGRAM SUMMARY: Summer 2022 - Spring 2023 Annual Registration Fee: $35/$25 (2nd Child) PROGRAM DATES HOURS DAILY FEES* Summer Camp Moorpark 2023: 6/12-8/22 (50 camp days) 7:00 a.m. to 6:00 p.m. $48-$62 Fall Camp Moorpark 2023: 9/25, 11/1, 11/10, 11/20-11/22 (6 camp days) 8:00 a.m. to 6:00 p.m. $48-$62 Winter Camp Moorpark 2023/24: 12/22, 12/26-12/29, 1/2-1/5, 1/15, 1/22, 2/16, 2/19 (13 camp days) 8:00 a.m. to 6:00 p.m. $48-$62 Spring Camp Moorpark 2024: 3/25-3/29, 3/11, 4/1, 5/24 (8 camp days) 8:00 a.m. to 6:00 p.m. $48-$62 Program held at AVRC. CAMP MOORPARK AVERAGE DAILY ATTENDANCE COMPARISON Report Year Summer Adventure Camp Fall Camp Winter Camp Spring Camp 2023/2024 120.6 0.00 27.7 29.8 28.3 2022/2023 105.9 0.00 29.9 18.4 19.1 2021/2022 90.9 0.00 25.5 23.9 22.7 2020/2021** 52.71 0.0 17.2 / 30.3*** 13.2 / 14.6*** 22 / 15.25*** 2021/2220 71.3 18.8 27.4 22.5 0**** 2018/2019 64.1 12.7 21.3 19.6 28.1 2017/2018 91.5 19.2 19.2 23.7 29.5 *Sibling and weekly discount factored into lowest fee **Due to state mandated COVID-19 restrictions, maximum capacity was reduced from 120 to 60 ***Average weekly attendance for BASE Camp ****Cancelled due to COVID-19 restrictions RECREATION CLASSES The Recreation Division offers a variety of classes including art, music, baking, dance, STEM, and a wide variety of sports. During the summer, a variety of special interest camps are also offered. Classes are instructed by hourly employees as well as contract instructors. Most classes are held at the Arroyo Vista Recreation Center, except those classes requiring specialized facilities such as golf. The majority of classes offered are for preschool through elementary ages, with more limited offerings for teens and adults. After a near record-breaking year in 2021/22, enrollments for 2023/24 continued to be well above historical averages and slightly higher than 2022/23. Classes with high enrollment numbers included Kindercamp, sports camps, STEM camps, Let’s Bake 19 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 19 Workshops, tot sports, tennis, pickleball, golf, Spanish for Kids,and Parents Night Out. Classes that had mixed success over the year included Youth Evolution Soccer, youth art classes, youth dance classes, Saturday Night Science, and parent and me music classes. Classes that performed poorly overall included Makerspace, Guitar, Karate, adult painting, and Zumba. Recreation Classes Financial Summary Summer 2023 Fall 2023 Winter 2023/24 Spring 2024 Total FY 23/24 Total FY 2022/23 Total FY 2021/22 Classes Offered 88 83 84 106 361 347 409 Classes Run 76 73 67 72 288 283 318 Classes Canceled 12 10 17 34 73 64 91 Cancelation Rate 14% 12% 20% 32% 20% 18% 22% Enrollments 791 594 562 498 2445 2398 2619 Income $75,959 $37,200 $38,979 $34,456 $186,594 $152,873 $176,398 Direct Costs $43,432 $21,781 $23,852 $20,787 $109,852 $90,679 $104,352 Indirect Costs F/T Staff $29,390 $17,015 $13,921 $17,015 $77,341 $60,490 $43,292 Overhead Costs $8,301 $5,793 $4,959 $5,303 $24,356 $19,843 $20,857 Total Costs $81,123 $44,589 $42,732 $43,105 $211,549 $171,011 $168,501 Gross Revenue / (Subsidy) $32,527 $15,419 $15,127 $13,669 $76,742 $62,194 $72,045 Net Revenue / (Subsidy) ($5,164) ($7,389) ($3,753) ($8,649) ($24,955) ($18,138) $7,896 Cost Recovery Summary (Category: Recreation Classes) Recovered Minimum Target Percent Direct Costs Recovered: 100% 100% 100% Percent Division Indirect Costs Recovered: 75% 75% 100% Minimum Recovery Met: YES MOORPARK LITTLE LEARNERS ACADEMY PRESCHOOL Moorpark Little Learners Academy (MLLA) is a traditional preschool program that prepares students for entry into elementary school. With the introduction of universal Pre-K in public schools, the program was modified to provide services to younger students who are not eligible for public Pre-K. This year the program featured classes for toddlers on Monday and Wednesday or Tuesday and Thursday (Caterpillar Class), a 3-year-old class on Tuesday and Thursday (Butterfly Class), and a 3-year-old class on Monday, Wednesday, and Friday (Bumblebee Class). The 2023/24 school season started after Labor Day in September and ran through May 23. Monthly tuition was $275 for toddlers, $360 for the 3-year-old class, and $450 for the 4-year-old class. Overall enrollment increased this year, with the program filling to 93% capacity. Participants continue to be happy with the quality of the program and staff often receive positive feedback from the parents. 20 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 20 MLLA Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Annual Enrollments 69 56 60 Average Monthly Attendance 63 57 60 Income $213,009 $172,485 $172,909 Direct Costs $86,192 $88,447 $83,128 Indirect Costs F/T Staff $24,664 $16,668 $24,113 Overhead Costs $26,930 $24,710 $11,917 Total Costs $137,786 $129,825 $119,158 Gross Revenue / (Subsidy) $126,817 $84,038 $89,781 Net Revenue / (Subsidy) $75,223 $42,660 $53,751 Cost Recovery Summary (Category: Recreation Classes) Recovered Minimum Target Percent Direct Costs Recovered: 100% 100% 100% Percent Division Indirect Costs Recovered: 100% 75% 100% Minimum Recovery Met: YES YOUTH BASKETBALL LEAGUE The youth basketball league is a co-ed recreational league for youth. Divisions offered included Mites for ages 5 -6, Rookie for ages 7-8, Junior for ages 9-10, Minors for ages 11-13, and Majors for ages 13- 15. Games are played on Friday evenings (Majors) and Saturdays (all other division) at the AVRC gym. Practices are held for one hour each week. League fees ranged from $99.00 to $159.00 depending on season and age division. Fees include a team jersey, photos, and a trophy or medal. As an enhancement to the league, an end-of season tournament was held in March (just after the Winter season concluded) which included the top Moorpark teams plus top teams from several other area leagues including Santa Paula, Fillmore, Thousand Oaks, and Oxnard. Youth Basketball Summer 2023 Fall 2023 Winter 2023-24 Spring 2024 Tourname nt Total FY 2023/24 Total FY 2022/23 Total FY 2021/22 Enrollments 192 170 302 218 80 962 914 563 Revenue $25,074 $21,813 $40,928 $31,828 $1,700 $121,343 $95,298 $59,688 Direct Costs $11,614 $11,409 $17,947 $13,772 $1,695 $56,437 $44,711 $27,882 Indirect Costs 0 F/T Staff $6,762 $6,762 $9,528 $6,762 $840 $30,654 $24,819 $24,884 Overhead Costs $7,413 $6,134 $7,769 $6,359 $439 $28,114 $20,472 $14,043 Total Costs $25,789 $24,305 $35,244 $26,893 $2,974 $115,205 $90,002 $66,809 Gross Revenue / (Subsidy) $13,460 $10,404 $22,981 $18,056 $5 $64,906 $50,587 $31,806 Net Revenue / (Subsidy) ($715) ($2,492) $5,684 $4,935 ($1,274) $6,138 $5,296 ($7,121) 21 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 21 Cost Recovery Summary (Category: Youth Sports Programs) Recovered Minimum Target Percent Direct Costs Recovered: 100% 100% 100% Percent Division Indirect Costs Recovered: 100% 50% 75% Minimum Recovery Met: YES GIRLS BASKETBALL TRAINING PROGRAM This new program was offered during the Winter 2024 season. This 8-week program was for girls ages 11 to 13, and included 45 minutes of training and 45 minutes of scrimmage game play each week. The fee was $159 and included a jersey. Girls Basketball Training Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Participation 13 Not offered Not offered Income $2,067 Direct Costs $486 Indirect Costs F/T Staff $922 Overhead Costs $954 Total Costs $2,363 Gross Revenue / (Subsidy) $1,581 Net Revenue / (Subsidy) ($296) Cost Recovery Summary (Category: Youth Sports Program) Recovered Minimum Target Percent Direct Costs Recovered: 100% 100% 100% Percent Division Indirect Costs Recovered: 84% 50% 75% Minimum Recovery Met: YES MOORPARK YOUTH RUNNING CLUB The Moorpark Youth Running Club was offered during the winter 2024 season at the AVCP Recreational Trail. The program was coached by a volunteer (Scott Mangers, the Moorpark High School track coach). The program’s purpose is to promote health and fitness through physical activity. The club met weekly for 4 weeks with the goal of running a distance equivalent to a half-marathon. As participants met distance goals, they received rewards, including gift certificates donated by local businesses. The registration fee was $10. Participants were also offered a discount on registration to the annual Groundhog Day run, held at Moorpark High School. 22 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 22 Youth Running Club Financial Summary FY 2023/24 FY 2022/23 FY 2021/22 Participation 15 14 13 Revenue $150 $140 $130 Direct Costs $0 $0 $4 Indirect Costs F/T Staff $483 $1,515 $1,183 Overhead Costs $130 $221 $54 Total Costs $613 $1,736 $1,241 Gross Revenue / (Subsidy) $150 $140 $126 Net Revenue / (Subsidy) ($463) ($1,596) ($1,111) Cost Recovery Summary (Category: Special Interest Group): Recovered Minimum Target Percent Direct Costs Recovered: 100% 50% 100% Percent Division Indirect Costs Recovered: 24% 0% 50% Minimum Recovery Met: YES ADULT SOFTBALL LEAGUES This league offers a Coed division on Wednesday evenings, and a Men’s division on Thursday evenings. All games were held at the AVCP ballfields. League fees ranged from $425 to $475 per team, based on length of season and registration date. Official’s fees are paid directly to officials by the teams. Although enrollment, and correspondingly revenue, increased compared to last year, it has not quite returned to pre-pandemic levels (45 total teams in 2018/19, 59 in 2017/18, and 57 in 2016/17). Adult Softball Summer 2023 Fall 2023 Spring 2024 Total FY 23-24 Total FY 2022/23 Total FY 2021/22 Teams 16 14 14 44 33 29 Players 224 196 196 616 525 457 Revenue $6,650 $5,865 $5,990 $18,505 $13,635 $12,175 Direct Costs $3,968 $3,324 $2,721 $10,013 $6,953 $6,115 Indirect Costs 0 F/T Staff $1,740 $1,740 $1,740 $5,220 $8,082 $12,690 Overhead Costs $2,823 $3,427 $2,576 $8,826 $6,598 $3,410 Total Costs $8,531 $8,491 $7,037 $24,059 $21,633 $22,214 Gross Revenue / (Subsidy) $2,682 $2,541 $3,269 $8,492 $6,682 $6,060 Net Revenue / (Subsidy) ($1,881) ($2,626) ($1,047) ($5,554) ($7,998) ($10,039) Cost Recovery Summary (Category: Adult Sports Programs) Recovered Minimum Target Percent Direct Costs Recovered: 100% 100% 100% Percent Division Indirect Costs Recovered: 60% 75% 100% Minimum Recovery Met: NO 23 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 23 Staff Recommended Action for this Program to Meet Cost Recovery: The City’s softball league has not been able to meet its minimum cost recovery requirement due to a decline in team enrollment that began in FY 2013/14. Although the program did not meet its minimum again this year, enrollment and cost recovery continues to trend upward, as shown in the graph. Staff recommends continuing efforts to increase league enrollment, reduce costs where feasible, and add more sports programming to continue to help defray full-time staff costs. ADULT BASKETBALL LEAGUES The Adult Basketball League offers open divisions on Monday and Thursday evenings, with games played at the Arroyo Vista Recreation Center Gym. League fees ranged from $350 to $425 per team, based on length of season and registration date. Official’s fees are paid directly to officials by the teams. Although participation increased compared to last year, like softball, enrollment has not quite returned to pre-pandemic levels. Adult Basketball Summer 2023 Fall 2023 Winter 2023-24 Spring 2024 Total FY 23/24 FY 2022/23 FY 2021/22 Teams 16 14 14 14 58 53 50 Players 128 112 112 112 464 540 382 Revenue $4,590 $4,675 $4,103 $4,737 $18,105 $18,001 $15,970 Direct Costs $2,163 $1,607 $1,510 $1,768 $7,048 $5,830 $8,204 Indirect Costs F/T Staff $1,549 $1,549 $1,549 $1,177 $5,824 $13,176 $16,608 Overhead Costs $2,356 $2,144 $2,199 $2,074 $8,773 $7,310 $5,265 Total Costs $6,068 $5,300 $5,258 $5,019 $21,645 $26,316 $30,078 Gross Revenue / (Subsidy) $2,427 $3,068 $2,593 $2,969 $11,057 $12,171 $7,766 Net Revenue / (Subsidy) ($1,478) ($625) ($1,155) ($282) ($3,540) ($8,315) ($14,108) Cost Recovery Summary (Category: Adult Sports Programs) Recovered Minimum Target Percent Direct Costs Recovered: 100% 100% 100% Percent Division Indirect Costs Recovered: 76% 75% 100% Minimum Recovery Met: YES DROP IN BASKETBALL This program was implemented in spring 2024. The intent was to allow for paid open gym times for adults to play pick up basketball. The program took place on Tuesday evenings from 7:00-9:00 p.m. at the AVRC gym. Admission was $10 per night, or $30 for 6 nights. 24 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 24 Drop In Basketball Total FY 23/24 FY 2022/23 FY 2021/22 Players 44 Not offered Not offered Revenue $220 Direct Costs $516 Indirect Costs F/T Staff $372 Overhead Costs $716 Total Costs $1,602 Gross Revenue / (Subsidy) ($296) Net Revenue / (Subsidy) ($1,382) Cost Recovery Summary (Category: Adult Sports Programs) Recovered Minimum Target Percent Direct Costs Recovered: 43% 100% 100% Percent Division Indirect Costs Recovered: 0% 75% 100% Minimum Recovery Met: NO Staff Recommended Action for this Program to Meet Cost Recovery: Staff recommends giving the program more time to build interest and increase attendance. If the program does not improve during the next two seasons, it will be discontinued. BASKETBALL 3V3 TOURNAMENT Two tournaments were offered in the 2023/24 year. The summer tournament was held on July 30 at the AVRC gym. A total of teams participated. A winter tournament was also offered, but cancelled due to lack of enrollment. 3v3 Basketball Tournament FY 23/24 FY 2022/23 FY 2021/22 Teams 4 Not offered Not offered Players 20 Revenue $300 Direct Costs $399 Indirect Costs F/T Staff $574 Overhead Costs $194 Total Costs $1,166 Gross Revenue / (Subsidy) ($99) Net Revenue / (Subsidy) ($866) Cost Recovery Summary (Category: Adult Sports Programs) Recovered Minimum Target Percent Direct Costs Recovered: 75% 100% 100% Percent Division Indirect Costs Recovered: 0% 75% 100% Minimum Recovery Met: NO 25 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 25 Staff Recommended Action for this Program to Meet Cost Recovery: Staff recommends giving the program one more year to gain interest. If the program does not have higher enrollment in 2024/25, it will be discontinued. ADULT SOCCER LEAGUES The Adult Soccer League was reinstated in the spring of 2022, after a 7-year hiatus. This year soccer was offered for three seasons. Divisions included Coed on Tuesday evenings and Mens on Wednesday evenings. Games are played at AVCP Athletic Fields. League fees ranged from $375 to $425 per team, based on length of season and registration date. Official’s fees are paid directly to officials by the teams. Adult Soccer Summer 2023 Fall 2023 Spring 2024 Total FY 23-24 FY 2022/23 FY 2021/22 Teams 14 18 18 50 44 13 Players 182 234 234 650 660 130 Revenue $4,710 $6,395 $6,169 $17,274 $15,576 $5,075 Direct Costs $3,414 $2,075 $3,593 $9,082 $7,659 $2,511 Indirect Costs 0 F/T Staff $1,882 $1,882 $1,882 $5,646 $10,603 $4,805 Overhead Costs $1,589 $3,195 $2,857 $7,641 $5,840 $1,393 Total Costs $6,885 $7,152 $8,332 $22,369 $24,102 $8,709 Gross Profit / (Loss) $1,296 $4,320 $2,576 $8,192 $7,917 $2,564 Net Profit / (Loss) ($2,175) ($757) ($2,163) ($5,095) ($8,526) ($3,634) Cost Recovery Summary (Category: Adult Sports Programs) Recovered Minimum Target Percent Direct Costs Recovered: 100% 100% 100% Percent Division Indirect Costs Recovered: 60% 75% 100% Minimum Recovery Met: NO Staff Recommended Action for this Program to Meet Cost Recovery: Although this program did not meet its’ cost recovery minimum for the second year in a row, indirect cost recovery improved significantly, for 48% last year to 60% this year. Staff recommends taking the same approach with soccer as recommended for softball. FINANCIAL ANALYSIS OF FACILITY RENTALS Facility rentals are not governed by the Policy. This section is included for informational purposes only. Figures below include participants as indicated on paid rental permits, including those for youth sports organizations, the Arroyo Vista Recreation Center, Moorpark Community Center, and all City park facilities. Not included in participation is use by the public without permits and use by City-run programs included elsewhere in this report. Field costs, field light costs, picnic pavilion costs, court costs, parking lot costs, and indoor room costs are included in the overhead calculations for rentals. This report includes rentals from June 1, 2023, through May 31, 2024. 26 Parks and Recreation Commission 11/04/2024 Regular Meeting Page 26 Facility Rentals FY 2023/24 FY 2022/23 FY 2021/22 Total Rental Hours (facilities and equipment) 27,204 24,103 21,807 Rental Headcount 811,890 537,786 274,024 Revenue $397,780 $343,548 $342,791 Direct Costs $40,734 $24,833 $14,767 Indirect Costs F/T Staff $105,293 $106,145 $94,206 Overhead Costs $151,391 $133,308 $131,869 Total Costs $297,418 $264,286 $240,842 Gross Profit / (Loss) $357,046 $318,715 $328,024 Net Profit / (Loss) $100,362 $79,262 $101,949 STAFF RECOMMENDATION Provide feedback on the cost recovery report and direct staff to present the report to the City Council. 27