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Home My WebLink AboutAG RPTS 2006 0405 RDA REG9 —� ESTABLISH ED # &WCH 14L lost # ��Rt�,` OF M� Resolution No. 2006 -159 MOORPARK REDEVELOPMENT AGENCY REGULAR MEETING AGENDA WEDNESDAY, APRIL 5, 2006 7:00 P.M. Moorpark Community Center 799 Moorpark Avenue 1. CALL TO ORDER: 2. ROLL CALL: 3. PUBLIC COMMENT: 4. PRESENTATION /ACTION /DISCUSSION: A. Consider Economic Development Marketing Brochure. Staff Recommendation: Approve marketing brochure and direct staff to develop materials for business attraction and retention. (Staff: David Moe) 5. CONSENT CALENDAR: A. Consider Approval of Minutes of Regular Meeting of March 1, 2006. Staff Recommendation: Approve minutes. B. Consider Approval of Minutes of Regular Meeting of March 15, 2006. Staff Recommendation: Approve minutes. 6. CLOSED SESSION: A. CONFERENCE WITH LEGAL COUNSEL - ANTICIPATED LITIGATION Significant exposure to litigation pursuant to Subdivision (b) of Section 54956.9 of the Government Code: (Number of cases to be discussed - 4) B. CONFERENCE WITH LEGAL COUNSEL - ANTICIPATED LITIGATION Initiation of litigation pursuant to Subdivision (c) of Section 54956.9 of the Government Code: (Number of cases to be discussed - 4) Redevelopment Agency Agenda April 5, 2006 Page 2 7. ADJOURNMENT: Any member of the public may address the Agency during the Public Comments portion of the Agenda, unless it is a Public Hearing or a Presentation /Action /Discussion item. Speakers who wish to address the Agency concerning a Public Hearing or Presentations /Action/ Discussion item must do so during the Public Hearing or Presentations /Action /Discussion portion of the Agenda for that item. Speaker cards must be received by the City Clerk for Public Comments prior to the beginning of the Public Comments portion of the meeting and for Presentation /Action /Discussion items prior to the beginning of the first item of the Presentation /Action /Discussion portion of the Agenda. Speaker Cards for a Public Hearing must be received prior to the beginning of the Public Hearing. A limitation of three minutes shall be imposed upon each Public Comment and Presentation/ Action /Discussion item speaker. A limitation of three to five minutes shall be imposed upon each Public Hearing item speaker. Written Statement Cards may be submitted in lieu of speaking orally for open Public Hearings and Presentation /Action /Discussion items. Copies of each item of business on the agenda are on file in the office of the City Clerk and are available for public review. Any questions concerning any agenda item may be directed to the City Clerk at (805) 517 -6223. In compliance with the Americans with Disabilities Act, if you need special assistance to review an agenda or participate in this meeting, including auxiliary aids or services, please contactthe City Clerk's Department at (805) 517 -6223. Upon request, the agenda can be made available in appropriate alternative formats to persons with a disability. Any request for disability - related modification or accommodation should be made at least 48 hours prior to the scheduled meeting to assist the City staff in assuring reasonable arrangements can be made to provide accessibility to the meeting (28 CFR 35.102 - 35.104; ADA Title II). STATE OF CALIFORNIA ) COUNTY OF VENTURA ) ss CITY OF MOORPARK ) AFFIDAVIT OF POSTING I, Blanca Garza, declare as follows: That I am the Deputy City Clerk of the City of Moorpark and that a notice for a Regular Meeting of the Moorpark Redevelopment Agency to be held Wednesday, April 5, 2006, at 7:00 p.m. in the Council Chambers of the Moorpark Community Center, 799 Moorpark Avenue, Moorpark, California, was posted on March 30, 2006, at a conspicuous place at the Moorpark Community Center, 799 Moorpark Avenue, Moorpark, California. I declare under penalty of perjury that the foregoing is true and correct. Executed on March 30, 2006. Cam- �7—` Blanca Garza, Deputy City Clerk CITY OF MOORPARK, CALIFORNIA Redevelopment Agency Meeting ACTION: - -'ADO M06- WARKREUEVELOPMENT AGENDA REPORT To: Honorable Agency Board of Directors FROM: David C. Moe II, Redevelopment Manager rraut _ y.A AGENCY DATE: March 24, 2006 (City Council Meeting of April 5, 2006) SUBJECT: Consider Economic Development Marketing Brochure BACKGROUND & DISCUSSION The development of a marketing brochure and related materials for business attraction and retention is among the City's objectives to strengthen the City's fiscal stability and long range financial growth. On April 2, 2003, the Moorpark Redevelopment Agency approved an agreement with Mayerson Marketing & Public Relations ( "Consultant ") to design a marketing brochure and establish a City theme or "brand" to be used with the brochure and other promotional mediums including the City website, quarterly magazine and public access channel. Receiving guidance from Agency staff and the Economic Development Committee (Councilmembers Milihouse and Parvin), the Consultant researched many color schemes, pictures and catchy phrases to develop the tag line, "Life can be this good" and marketing brochure. The Consultant also developed a template to be inserted in the brochure for information regarding demographics and related City services. On February 13, 2006, the Economic Development Committee reviewed the final brochure and recommended it to the Agency for approval. The proposed brochure will be provided to the Agency Board under separate cover. STAFF RECOMMENDATION Approve marketing brochure and direct staff to develop materials for business attraction and retention. 0 cJV0 %L OF MOORPARK, CALIFORNIA i,� -.� levelopment Agency Meeting 1 j. ! EM s :1C•T 1 __.a 44jte�MINUTES OF THE REDEVELOPMENT AGENCY ' - March 15, 2006 A Regular Meeting of the Redevelopment Agency of the City of Moorpark was held on March 15, 2006, in the Community Center of said City located at 799 Moorpark Avenue, Moorpark, California. 1. CALL TO ORDER: Chair Hunter called the meeting to order at 7:35 p.m. 2. ROLL CALL: Present: Agency Members Harper, Mikos, Millhouse, Parvin, and Chair Hunter. Staff Present: Steven Kueny, Executive Director; Hugh Riley, Assistant Executive Director; David Moe, Redevelopment Manager; Nancy Burns, Senior Management Analyst; and Deborah Traffenstedt, Agency Secretary. 3. PUBLIC COMMENT: Rosemary Moffat spoke the Theater on High Street's rental policy and the denial of her request to rent the theater for a wedding. 4. PRESENTATION /ACTION /DISCUSSION A. Consider Professional Services Aareement for Proiect Coordination Services with PICON for 81 Charles Street. Staff Recommendation: Approve the Agreement with PICON for rehabilitation of 81 Charles Street, and authorize the Executive Director to execute all documents, necessary to this transaction. Ms. Burns gave the staff report. In response to Chair Hunter, Ms. Traffenstedt stated there were no speakers. MOTION: Agency Member Harper moved and Agency Member Parvin seconded a motion to approve the Agreement with PICON for rehabilitation of 81 Charles Street, and authorize the Executive Director to execute all documents, necessary to this transaction. The motion carried by unanimous voice vote. 000002 Minutes of the Redevelopment Agency Moorpark, California Page 2 March 1 2006 5. CONSENT CALENDAR: Chair Hunter requested Item 5.13. be pulled from the Consent Calendar. MOTION: Agency Member Harper moved and Agency Member Mikos seconded a motion to approve the Consent Calendar with the exception of Item 5.B., which was pulled for individual consideration. The motion carried by unanimous voice vote. A. Consider Approval of Minutes of Regular Meeting of February 15, 2006. Staff Recommendation: Approve minutes. The following item was pulled for individual consideration. B. Consider Allowing the Executive Director the Authority to Purchase Real Property Less Than $1,000,000. Staff Recommendation: Grant the Executive Director the authority to acquire property up to $1,000,000 for redevelopment purposes. MOTION: Agency Member Parvin moved and Agency Member Mikos seconded a motion to direct staff to continue Item to March 15, 2006, as amended to grant the Executive Director the authority to make offers not purchases. The motion carried by unanimous voice call vote. 6. CLOSED SESSION: None was held. 7. ADJOURNMENT: MOTION: Agency Member Parvin moved and Agency Member Harper seconded a motion to adjourn the meeting of the Moorpark Redevelopment Agency. The motion carried by unanimous voice vote. The time was 7:46 p.m. Patrick Hunter, Chair ATTEST: Deborah S. Traffenstedt Agency Secretary 0000W, 3 CITY OF MOORPARK. CALIFORNIA Redevelopment Agency Meeting = 5.8. of ' _- 06 k ACTION MINUTES OF THE REDEVELOPMENT AGENCY ... Moo March 15, 2006 A Regular Meeting of the Redevelopment Agency of the City of Moorpark was held on March 15, 2006, in the Community Center of said City located at 799 Moorpark Avenue, Moorpark, California. 1. CALL TO ORDER: Chair Hunter called the meeting to order at 7:35 p.m. 2. ROLL CALL: Present: Agency Members Harper, Mikos, Millhouse, Parvin, and Chair Hunter. Staff Present: Steven Kueny, Executive Director; Hugh Riley, Assistant Executive Director; David Moe, Redevelopment Manager; Nancy Burns, Senior Management Analyst; and Deborah Traffenstedt, Agency Secretary. 3. PUBLIC COMMENT: Rosemary Moffat spoke the Theater on High Street's rental policy and the denial of her request to rent the theater for a wedding. 4. PRESENTATION /ACTION /DISCUSSION A. Consider Professional Services Aareement for Proiect Coordination Services with PICON for 81 Charles Street. Staff Recommendation: Approve the Agreement with PICON for rehabilitation of 81 Charles Street, and authorize the Executive Director to execute all documents, necessary to this transaction. Ms. Burns gave the staff report. In response to Chair Hunter, Ms. Traffenstedt stated there were no speakers. MOTION: Agency Member Harper moved and Agency Member Parvin seconded a motion to approve the Agreement with PICON for rehabilitation of 81 Charles Street, and authorize the Executive Director to execute all documents, necessary to this transaction. The motion carried by unanimous voice vote. 000004 Minutes of the Redevelopment Agency Moorpark, California Page 2 March 15, 2006 5. CONSENT CALENDAR: MOTION: Agency Member Mikos moved and Agency Member Harper seconded a motion to approve the Consent Calendar. The motion carried by unanimous voice vote. A. Consider Allowina the Executive Director to Make a Purchase Offer Subject to Agency Board Approval for Real Property Up to $1,000,000. (continued from March 1, 2006) Staff Recommendation: Allow the Executive Director to make a purchase offer subject to Agency Board Approval on real property up to $1,000,000. 6. CLOSED SESSION: None was held. 7. ADJOURNMENT: MOTION: Agency Member Parvin moved and Agency Member Mikos seconded a motion to adjourn the meeting of the Moorpark Redevelopment Agency. The motion carried by unanimous voice vote. The time was 7:41 p.m. Patrick Hunter, Chair ATTEST: Deborah S. Traffenstedt Agency Secretary 000005