HomeMy WebLinkAboutAG RPTS 1997 0407 PR REGCITY OF MOORPARK
PARKS AND RECREATION COMMISSION AGENDA
April 7, 1997
7:00 p.m.
1. CALL TO ORDER:
2. PLEDGE OF ALLEGIANCE:
3. ROLL CALL:
Commissioners David Badoud, June Dubreuil, John Oberg,
Janice Parvin, and Chairperson Sandra Thompson.
4. PROCLAMATIONS, COM1ENDATIONS, AND SPECIAL PRESENTATIONS:
S. REORDERING OF, AND ADDITIONS TO, THE AGENDA:
6. PUBLIC COM1ENTS :
7. CONSENT CALENDAR:
A. Approval of the Parks and Recreation Commission
Minutes of March 3. 1997. Staff Recommendation:
Approve as presented.
S. DISCUSSION /ACTION ITEMS:
A. Consider Special Events Report For Fiscal Year
1997/98, Staff Recommendation: Review report and
make recommendation to City Council on special
events for fiscal year 1997/98.
B. Consider City's Quarterly Recreation Brochure.
Staff Recommendation: Review Recreation Brochure
and provide comments and /or recommendations.
Any member of the public may address the Commission during the Public Comment portion
of the agenda. Speaker Cards must be received by the Recording Secretary prior to the
Public Comments portion of the meeting. Speakers will be heard in the order that
their Speaker Cards are received. A limitation of three (3) minutes shall be imposed
upon each speaker. Copies of the reports or other written documentation relating to
each item of business on the Agenda are on file in the office of the City Clerk and
are available for public review. Any questions concerning any Agenda item may be
directed to the Community Services Department Secretary, 799 Moorpark Avenue,
Moorpark, CA, 93021, (805) 529 -6864, ext. 227.
PARKS & RECREATION AGENDA
April 7, 1997
Page 2
C. 1997/98 Park Capital Projects, Staff
Recommendation: Commission to review and comment
on Park Capital Projects for recommendation to City
Council. (Continued from 3/3/97)
D. Consider 1997/98 Goals and Objectives. Staff
Recommendation: Approve 1997/98 Goals and
Objectives for recommendation to City Council.
(Continued from 3/3/97)
E. Consider Carlsbera Park Conceptual Desian: Staff
Recommendation: Discuss the conceptual design of
the Carlsberg 6.5 acre park and provide a
recommendation for consideration by the City
Council.
F. Consider the Established of a Park Amenities and
E uiAment "Working" List. Staff Recommendation:
grove the establishment of an on -going park
amenities and equipment "working" list.
sider R or s by Attending omm' s ion r of e
,' 1997 California Pacific Southwest Recreation and
Park Conference. Staff Recommendation: Receive
oral reports from Commissioners.
H. Consider Reports by Attending Commissioners of the
March 9, 1997. Park Tour, Staff Recommendation:
Receive oral reports from Commissioners.
9. ANNOUNCEMENTS /FUTURE AGENDA ITEMS:
10. ADJOURNMENT:
The next regularly scheduled Parks and Recreation
Commission meeting will be held on_May 5, 1997.
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s EM 7-- A
MINUTES OF THE PARKS AND RECREATION COMMISSION
Moorpark, California
1. CALL TO ORDER:
March 3, 1997
Chairman Thompson called the meeting to order at 7:03
p.m.
2. PLEDGE OF ALLEGIANCE:
The Pledge of Allegiance was led by Commissioner
Thompson.
3. ROLL CALL:
Present:
Commissioners Dave Badoud, John OYiangj-.:e Parvin,
and Chairman Sandra Thompson. Commissioner June
Dubreuil was absent.
Staff Present:
Mary Lindley, Director of Community Services, and Patty
Lemcke, Administrative Secretary of Community Services.
4. PROCLAMATIONS, COMMENDATIONS AND SPECIAL PRESENTATIONS:
None.
5. REORDERING OF, AND ADDITIONS TO, THE AGENDA:
None.
6. PUBLIC COMMENTS:
None.
7. CONSENT CALENDAR:
A. Approval of the Parks and Recreation Commission
Minutes of February 3. 1997, Staff Recommendation:
Approve as presented.
Now that the Park Status Report has been changed
from a monthly to a quarterly report, Commission
has requested staff to provide, if necessary, a box
item on any new or pressing matter relating to City
parks.
Minutes of the Parks and March 3, 1997
Recreation Commission
Page 2
MOTION: Commissioner Badoud moved to approve item 7.A.
Commissioner Parvin seconded. The motion was
carried 4 -0. Commissioner Dubreuil was absent.
8. DISCUSSION /ACTION ITEMS:
A. Consider Park Land Dedication for Tentative Tract
Map No 5053 (Pacific Community Developers) Staff
Recommendation: Commission to recommend to City
Council acceptance of fees in lieu of park land
dedication.
Commission expressed concern regarding a play area
being available for younger children who are unable
to walk to neighborhood parks.
Commission also would like to see a bike trail or
footpath to the Arroyo Vista pedestrian bridge and
to Griffin Park.
Staff to report to Commission on which zones, if
fees are decided upon, the funds will be
appropriated to.
MOTION: Commissioner Badoud moved to recommend to City
Council the acceptance of fees in lieu of park land
with the following conditions:
Pacific Community Developers to provide an adequate
recreation area for small children; a footpath be
included for access to the Arroyo Vista pedestrian
bridge; and, a footpath to Glenwood Park or the
proposed Villa Campesina Park.
Commissioner Oberg seconded. The motion was
carried 4 -0. Commissioner Dubreuil was absent.
B. 1997/98 Park Capital Proiects. Staff
Recommendation: Commission to review and comment
on Park Capital Projects for recommendation to City
Council.
Commissioner Parvin would like to see the addition
of repairing basketball court at Campus Canyon Park
and an additional basketball court to be
constructed in Zone 3.
Minutes of the Parks and March 3, 1997
Recreation Commission
Page 3
Commissioner Oberg requested a general report on a
comparison of water usage and cost if the
computerized irrigation system were installed.
Director Lindley stated she would supply this
report as a box item.
Commission and staff discussed additional issues
and concluded that to properly address Capital
Projects, item 8.B should be continued to the April
7, 1997 meeting, proceeding the March 9 park tour
and the March 26 joint meeting with City Council.
MOTION: Commissioner Oberg moved to continue item 8.B to
the April 7, 1997 meeting. Commissioner Badoud
seconded. The motion was carried 4 -0.
Commissioner Dubreuil was absent.
C. Consider 1997/98 Goals and Objectives Staff
Recommendation: Approve 1997/98 Goals and
Objectives for recommendation to City Council.
Director Lindley explained to Commission the Goals
and Objectives which have been carried over from
fiscal year 1996/97 and identified new potential
objectives for 1997/98.
Commission discussed with staff actions of the Teen
Council, suggesting an annual meeting with the Teen
Council and Commission. Commissioner Parvin
requested a copy of the Teen Council's information
binder for a skateboard park. Staff will copy and
distribute to Commission.
Commission and staff discussed a tentative list of
goals to present at the joint meeting of City
Council and Commission.
MOTION: Commissioner Badoud moved to continue item 8.0 to
the April 7, 1997 meeting. Commissioner Parvin
seconded. The motion was carried 4 -0.
Commissioner Dubreuil was absent.
9. ANNOUNCEMENTS / FUTURE AGENDA ITEMS:
Commissioner Badoud requested the following for
future agenda items:
1. Discussion on Arroyo Vista's general parking.
Minutes of the Parks and
Recreation Commission
Page 4
March 3, 1997
2. A park priority /specification list be added to
the agenda, to be updated on an ongoing basis.
3. A joint meeting to be held with Conejo Valley
and Simi Valley Park and Recreation Districts.
Director Lindley advised Commissioner Badoud
that this item should be referred to City
Council at the joint meeting on March 26,
1997.
Chairman Thompson requested that April's agenda
reflect a review of the March 9 Park Tour, and an
oral report from the Commissioners on their
attendance at the C.P.R.S. Conference in March.
Chairman Thompson also congratulated Shelly
Shellabarger, on the great job of the WWII
Remembrances video, and AYSO, class II, All Star
soccer team on their wins.
Commissioner Parvin requested an agenda item
regarding ways to deter vandalism in City parks.
Directory Lindley stated that April's agenda will
also include a special event proposal for fiscal
year 1997/98, and the Carlsberg Park Conceptual
Design to be agendized for April or May.
10. ADJOURNMEMT:
Chairperson Thompson adjourned the meeting until
the next scheduled meeting of March 9, 1997, at
1:00 p.m., for the bi- annual park tour. The time
was 9:32 p.m.
Respectfully submitted,
Patty Lemcke
Administrative Secretary
APPROVED:
SANDRA THOMPSON
CHAIRPERSON
ITEM ._.
City of Moorpark
AGENllA REPORT
'I0- Parks and Recreation Commission
FROM: Mary Lindley, Director of Community Services / t' N__i
Prepared by: SG She IIabarger, Recreation Supervisor
DATEI: April 7, 1997
SUKJh.CT: Consider 1997 /1998 Special Event Proposal
Commission is being asked to review a summary of 1996/1997 Special events
and consider recommendations for 1997/1998 for presentation to Council. Each
year staff develops a proposed list of special projects for City Council
consideration. Since special events result in the expenditure of city funds, the
process of building a special event list takes place before the approval of the
new fiscal year budget.
Background
Attached is the report summarizing 1996/1997 special events and proposing
recommendations for 1997/1998.
Discussion
The recommendations, summarized below and detailed on the attached report,
are based on past experience and analysis of the resources and efforts
demanded by specific programs as well as event attendance.
In five instances, staff has recommended discontinuing a program.
Duc to dropping Moorpark attendance, the Rose Parade Trip has been
recommended for discontinuation.
Breakfast ivith the Bunny has lacked adequate participation to justify the cost
of the program. Additionally, it has proven to be an over extension of staff
time when held directly before the Easter Egg Hunt.
Visits With Santa, in addition to being time intensive, were found to be
duplicative. That is to say, individuals in the business community and other
groups are also providing this service.
Labor Dad was a very successful event when coordinated by a local volunteer
group. As the group began experiencing difficulty securing the volunteers
required to run this event, Labor Day was picked up by the City. In past years,
staff has also experienced difficulty securing volunteers for this holiday event
duc to its proximity to the beginning of the school year. Additionally, during
the prime planning and preparation time for this September event, staff is
pery' busy implementing summer programs (with 52% more activity than
other seasons) and planning hall programs.
The final prograin which staff recommends be dropped is the I.cilcrs I-) om
Scin�r. Ihi. am w,u not budgeted in I=Y 1996/97 but adopted a, an
C\perim.nt �\hich \ \a, funded by the Senior Center Tru,t Dune). Whilc \ci-\
popnl'11. ,taff )mind the personalirltion of letters to local children to IV t„�'
tinh c„n,uniin to continue, even with the considerable assistance of
� olunt�er,.
Additionally, staff would like to propose a Spring Children's festi%al and a
Valentine Hayridc for FY 1997/98.
Based on the popular Sleigh Rides With Santa, the Valentine Ilayride would he
held at Tierra Rejada Ranch at sunset. This event should be self supporting.
Based on the Baby Expo at Borchard Recreation Center (Conejo Recreation &
Parks), the Kids First Festival would feature vendors and exhibitors who
provide goods and services for families with small children (3 -12) as well as
attractions like pony rides, petting zoo and moon bounce. This event would
depend upon vendor fees and sponsorships to offset costs.
The Concerts in the Park and the annual Fireworks show fall at the heginning
of the fiscal year and are dependent upon donations from the community and
businesses to function. Due to these circumstances, staff requested direction
directly from City Council regarding these projects. At its March 19 meeting,
the Connell committed $5,000 towards the 1997 Fireworks event and directed
staff and the Fireworks Committee to proceed with the solicitation of donations.
If the committee is unable to raise sufficient funds ($8,000) by May 19, the City
Council will be asked to consider canceling this event.
Summary
A summary of the recommendations for each event follows.
EVENT
RECOMMENDATION
1997
hose Parade Trip
DiSC011litlUe
1997
Milli Mardi Gras
CO11 ti11 Ue
1996
Breakfast With the Bunny
Discontinue
1996
Easter Egg Hunt
Continue
1996
Community Celebration
Continue
1996
Concert In The Sky /Fireworks
Continue
1996
Concert Series
Continue
1996
Labor Day /International Festival
Discontinue
1996
Halloween Party &
'Frick or Treat Village
Continue
1996
11olidav Craft lair
Continue
1996
Letters Fr0111 Santa
Discontinue
1996
Breakfast With Santa
Continue
1996
Tree Lighting Ceremony
Continue
1996
Visits With Santa
Discontinue
1996
SleiOi Rides With Santa
Continue
1998
Valentine Ilayride
Begin
1998
Children's Festival
Begin
STAFF_ RECOMMENDATION: Review report and make recommendations to the
City Council on Special Events for FY 1997/98.
1996/1997 SUMMARY
Rose Parade Trip
Supervisor: Shellabarger
DATE: Wednesday, January 1, 1997
LOCATION: Arroyo Vista Recreation Center
(Pick up)
TIME: 6:00 am -3:00 pin
AGE GROUP: All Ages
This trip features morning refreshments, trans-
portation, grandstand seating and programs for
the Rose Parade. As always, this trip was a
sellout (49 tickets) at $65 per person.
1997/98 RECOMMENDATION: Discontinue
1997/1998 PROPOSAL
1996 Mini Mardi Gras le 1998 Mini Mardi Gras
Supervisor: Shellabarger Supervisor: Shellabarger
DATE: February 17, 1997 (President's Day) DATE: February 16, 1998 (President's Day)
LOCATION: Arroyo Vista Recreation Center LOCATION: Arroyo Vista Recreation Center
TIME: 10:00 am -1:00 pm TIME: 10:00 am -1:00 pm
AGE GROUP:Boys and Girls (3 - 12) AGE GROUP: Boys and Girls (3 - 12)
1
1'
This event was sponsored by Moorpark Kiwanis
and the City of Moorpark and featured Carnival
Games & prizes, Costume Contest, Goodie Bag
decorating, Frog's Egg Guessing Contest and
necklace distribution. Donations to the Moor-
park Food Pantry were taken at the door.
Volunteers and groups included Moorpark
Kiwanis, Kiwanis Builder's Club, Girl Scout
Troop 916, Mom's Club of Moorpark Commis-
sioners and local individuals. Moorpark Kiwanis
ran a snack bar.
There were an estimated 300 children at this
event. Including all the parents and volunteers,
there were an estimated 500 people in atten-
dance during the 3 hour period. 38 Volunteers
provided 134 hours of service.
1997/98 RECOMMENDATION: Continue
This event will be sponsored by Moorpark
Kiwanis and the City of Moorpark and feature
Carnival Games & prizes, Costume Contest,
Goodie Bag decorating, Frog's Egg Guessing
Contest, necklace distribution and donations to
the Moorpark Food Pantry.
1996/1997 SUMMARY
1996 Breakfast With the Bunny
Supervisor: Shellabarger
DATE':Saturday Alit-it 6. 1996
LOCATION: Arroyo Vista Recreation Center
TP01:: 8:00 -10:00 am
AGE GROUP:Boys and Girls (3 - 12)
`hhc 1996 Breakfast With the Bunny was held
at Arroyo Vista Recreation Center directly pre-
ceding the Easter Egg Hunt. 41 people signed up
for breakfast, visit with the bunny and a gift.
Kiwanis Volunteers assist with the event, pro-
viding the bunny. In 1996, there were 41 people
registered for this event.
1997 /98 RECOMMENDATION: Consider
discontinuing due to low interest. Focus energies
on the Easter Egg Hunt & Special Needs Egg
Hunt.
NOTE: 1997 Event Has Not Yet Occurred.
1996 Easter Egg Hunt
Supervisor: Shellabarger
DATE: Saturday April 6, 1996
LOCATION: Arroyo Vista Recreation Center
TIME: 10:00 am -12:00 pm
AGE GROUP: Boys and Girls (3 - 12)
The 1996 Faster l.gg Hunt was held on Saturday April 6
at Arroyo Vista Community Park. This event was co-
sponsored with Kiwanis. This event also featured pony
rides. it petting zoo, coloring contest and craft fair (the
craft fair was eliminated in 1997). Breakfast with the
Bunny preceded this event.
Kiwanis, Girl Scout Troop 916 and Kiwanis Builder's
Club served as volunteers. There were an estimated 1300
children in attendance with an estimated total of 975
parents for a total of 2275.
For 1997, it committee has been formed to study the event
and present recommendations on how to handle the con-
flicts associated with this event.
1997/98 RECOMMENDATION: Continue
NOTE'. 1997 Ft -cent Has Not Yet Occurred.
1997/1998 PROPOSAL
1998 Easter Egg Hunt
Supervisor: Shellabarger
DATE: April 11, 1998
LOCATION: Arroyo Vista Recreation Center
TIME: 10:00 am -12:00 prii
AGE GROUP: Boys and Girls i 3 - 12 )
This event will be co- sponsored with Kiwanis
and feature pony rides. a petting zoo, coloring
contest.
1996/1997 SUMMARY
1996 Community Celebration
Supervisor: SLlmers111C
DATF: Saturday .luny 1. 1996
LOCATION: Arro\c> Vista Recreation Center
TIM1 : I I :00 am -5:00 pm
A(:;I- (. WAIP: Families /preteens and teens
This event included entertainment, Milk Cap
Tournament, Martial Arts Demonstration, speed
skating, karate demonstrations, jolly jump,
pony rides, game booths, SADDLS Dance
teams, car show, Rappers, a bike demonstration
and twilight dance.
The fire department, Sheriff's department and
DARE were involved. Attendance of?'?
1997/98 RECOMMENDATION: Continue
NOTE: 1997 Event Has Not Yet Occurred.
Poindexter Park Dedication
Supervisor: Shellabarger
DATE: Saturday, July 27, 1996
LOCATION: Poindexter Park
TIME: 10:00 am -12:00 pm
AGE GROUP: Families
The purpose of this event was to dedicate the
new downtown park. Activities included a
horseshoe tournament by Moorpark Seniors,
posting of the colors by the American Legion,
Pledge of Allegiance led by the Veteran's of
Foreign Wars, the Veteran's War Memorial
dedication with the presentation of a ceremonial
flag by Nao Tagasuki's office, dedication of the
park and a reception.
Refreshments were donated by Take 5 Catering.
An estimated 105 people were in attendance.
No 1997/98 RECOMMENDATION: One time
event.
}
1997/1998 PROPOSAL
1998 Community Celebration
Supervisor: Sumersille
DATE: Saturday June 6, 1998
LOCATION: Arroyo Vista Recreation Center
TIME: 11:00 am -5:00 pin
AGF. GROtJP:l-'amilies /preteens and teens
This event will include entertainment, tourna-
ments, demonstrations and shows.
,1996/1997 SUMMARY
1996 Concert In The Sky /Fireworks
Supervisor: Shcllahargcr.
DA TL': July 3, 1996
LOCATION: Moorpark High School Stadium
T1111:: 7:00 -9:00 pm (Concert)
9 :00 -9:30 pin ( Fireworks)
AGE GROUI':Families
}
This event was co- sponsored by the City of
Moorpark, Moorpark Chamber of Commerce
and Moorpark Unified School District. The con-
cert, game and food vendors were located in the
high school stadium. Satellite Park locations
(with food vendors) included the lower stadium,
Arroyo Vista Community Park, Glenwood Park,
Tierra Rejada Park, Mountain Meadows Park.
Financial sponsors included Mail Marketing,
TMC, Kavhco and SDI.
Volunteers included Kiwams, Rotary, Explorer
Scouts, Moorpark Presbyterian Church, Shiloh
Church, Pacific Grove Foursquare Church. 47
volunteers provided a total of 192 hours of
service at this event.
An estimated 10,000 people attended this event
at the stadium and satellite parks.
The committee has begun tentative preparations
i*or 1997.
1997/98 RECOMMENDATION: Continue
lit
i
1997/1998 PROPOSAL
1997 Concert In The Sky/F ire% orks
Supervisor: Shellaharger
DATE:Thursday. July 3. 1997
LOCATION: Moorpark Iligh School Stadir.rnr
TIMF: 7:00 -9:00 pm (Concert
9:00 -9:30 pm (Firework;)
AGE GROUP:Familics
This event will be co- sponsored by the City of
Moorpark, Moorpark Chamber of Commerce
and Moorpark unified School District.
The committee has begun tentative preparations
for 1997.
1996/1997 SUMMARY
1996 Concert Series
Supervisor: Shellaharger
1997/1998 PROPOSAL
1997 Concert Series
Supervisor: Shellabarger
1=ahultnts Chevelles, Rock & Roll With the exception of the Jule 3111 c011cert. cash
►):ill:: wCdne;day. Jule 3. 1996 event will be presented on a Sunday afternoon at
I.U(•,V1'IUN: Moorpark f Eigh SCho(il Stadium Arroyo Vista Community Park with 1 ood vendors
TI%, II:: T00- 1):Qtl pill
on hand. Participants will he encouraged to
AGE, GROUP: Families
A'ITENDANCE: 10,000 (With Fireworks attend, bring a blanket and enjoy the music.
Cody Bryant Band, Country & Western
DA'Z'E: Sunday, July 14, 1996
LOCATION: Arroyo Vista Community Park
TIME: 6:00 -8:00 pm
AGE GROUP: Families
ATTENDANCE: 200
Sapadilla, Reggae
DA'L'E: Sunday, July 28, 1996
LOCATION: Arroyo Vista Community Park
TIME: 6:00 -8:00 pm
AGE: GROUP: Families
ATTENDANCE: 320
Crazy Hot Rhythym Orchestra
DATE: Sunday, August 11, 1996
LOCATION: Arroyo Vista Community Park
TIME: 6:00 -8:00 pm
AGF GROUP: Families
ATI'ENDANCE: 200
The Hodads, 60's /70's Rock
DATE: Sunday, August 25, 1996
LOCATION: Arroyo Vista Community Park
TIME: 5:00 -9:00 pm
AGE GROUP: Families
A "ITENDANCE: 3,000 (With the Little League Welcome
Home Rally)
With the exception of the July 3rd concert, each event was
presented on a Sunday afternoon at Arroyo Vista Com-
munity Park with food vendors on hand. Participants were
encouraged to attend, bring a blanket and enjoy the music.
These events were highly attended and enjoyed. Dona-
tions from Pindler and Pindter, Anderson Rubbish and
California Community Builders supported these events.
Without sponsors, this series is not possible. Solicitation
letter is in process for the 1997 concert series.
1997/98 RECOMMENDATION: Continue.
Consider increasing budget to allow for video-
taping and broadcast of concerts.
Without sponsors, this series is not possible.
Solicitation letter is in process for the 1997
concert series.
PROPOSED SCHEDULE:
DATE
BAND
MUSIC
July 3*
Hodads
Rock & Roll
July 20
Sapadilla
Reggae
August 10
Freeway
Philharmonic
Jazz
August 24
TBA
TBA
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1996/1997 SUMMARY
Labor Dav /International Festival
Supervisor: Sllnlel'S111C K Shellabarger
0A IT": Saturday..luly 27, 1996
LOCATION: Arroyo Vista ('Om111UnIlV Park
TIMF: 10:00 am -12:00 pm
AGI: GROUP: families
City Council directed staff to combine the
Worldfcst International Festival with the Labor
Day Picnic for FY 1996/97. Supervisors
SumersiIle and Shellabarger coordinated on this
cvcnl.
Activities included entertainment with MC Doc
Dewberry, the Santa Rosette Cloggers, the
Golden Stompers and our headliner: The Inca
f;nsenih1c. Other activities included children's
crafts with an international flavor, face and hair
painting, bubbleworld, jolly jumps moonbounce
and golf course, pony rides, petting zoo, inter-
national balloons and trampoline. Food vendors
provided BBQ, soda and ice cream.
Staff experienced an extreme difficulty booking
entertainment, staff and volunteers for the holiday
event. It is estimated that 1,800 people attended.
Due to demands of Summer Camp and Fall
Brochure (which runs June through September -
the key planning window), it is very difficult for
Supervisor Shellabarger to have time to dedicate
to a major event.
1997/98 RECOMMENDATION: Discontinue
and focus resources to the concert series.
1997/1998 PROPOSAL
1996 /1997 SUMMARY
1996 Halloween Party
& Trick or Treat Village
Super%'isor: Shc11aha1-1-c1-
DATI :: Salurdav October 26, 1996
LOCATION: Arroyo Vista Recreation Center
"DIME: 10 am -2 pm
AGE GROUP: Boys and Girls (3 - 12)
This event included Carnival Games, Costume
Contest, Witches Kisses Guessing Contest,
Coloring Contest and Trick Or Treat Village.
Moorpark Kiwanis built two permanent Trick or
Treat Village houses. Donations totaling $170
for the Trick or Treat Village Candy were re-
ceived from Espresso Deli, Swimming Pools
etc., the American Legion, Turbonetics, D &D
Shirts, A to Z Storage, Studebaker Services and
Bogarts Hair Design.
Representatives from Chaparral ASB, Kiwanis
Builder's Club, Girl Scout Troop 916 and nu-
merous community volunteers helped run the
carnival games. Moorpark Kiwanis coordinated
the prize booth.
Moorpark Kiwanis and Girl Scout Troop 916
ran a fund raising snack bar. There were no
entries in the Carved Pumpkin contest. Bags
were distributed to the children with the city
logo and Halloween safety tips.
Troop 916, MOM'S Club, Chaparral Middle
School ASB, Kiwanis Builder's Club and
Moorpark Kiwanis provided over 58 volunteers
donating over 23 l hours.
There were an estimated 450 children at this
event. Including all the parents and volunteers,
there were an estimated 600 people in attendance
during the 4 hour period.
1997/98 RECOMMENDATION: Continue
1997/1998 PROPOSAL
1997 Halloween Party
& Trick or 'Treat Village
Supervisor: Shellabarger
DATE: Saturday October 25, 1997
LOCATION: Arrovo Vista Recreation Center
TIME: 10 am -2 pm
AGE GROUP: Boys and Girls (3 - 12)
This event will be co- sponsored with Moorpark
Kiwanis and include Carnival Games, Costume
Contest, Witches Kisses Guessing Contest, Col-
oring Contest and Trick Or Treat Village.
1996/1997 SUMMARY
1996 Holiday ('raft Fair
Supervisor: Shcllabar�Tcr
I):ATL:Saturcfay. November 16, 1996
LOCATION: Arroyo Vista Recreation Center
11 \7f:: 10:00 am -4 pnr
AGE: (;ROI'P- Failiilies
The 1096 Holiday Craft Fair was held at the
Arroyo Vista CommunllV Park & Recreation
Center. Vendor check in began at 7:30 am. This
was a very successful event due to several
factors including a "built in" customer base of
AYSO soccer families and beautiful weather.
Success is defined by a large customer turnout,
lack oforganizational problems, positive vendor
evaluations and a smooth pre -event preparation.
There were 77 vendors with an estimated 1,750
customers.
The total revenue from vendor lees was $2,925.
1997/98 RECOMMENDATION: Continue
1996 Breakfast With Santa
Supervisor: Shellabarger
DATE: Saturday, December 9, 1996
LOCATION: Moorpark Community Center
"DIME:: 8:00- 10 -.00 am
AGE GROUP:Families
This popular event includes a light breakfast,
visit and photo with Santa in an unhurried en-
vironment and a gift from Santa for each child.
Community volunteers served as Santa's elves
and servers. Stephanie Casillas coordinated this
event. 70 people attended.
1997 /98 RECOMMENDATION: Continue
1997/1998 PROPOSAL
1997 Holidav Craft Fair
Supervisor: Shellabarger
DATE: Saturday. November 15. 1907
LOCATION: Arroyo Vista Recreation Center
TIME: 10:00 am -4 pm
AGE GROUP: I'amilICS
The 1997 Holiday Craft Fair will be held at the
Arroyo Vista Community Park & Recreation
Center. Consider a visit from Santa and activi-
ties for the children.
1997 Breakfast With Santa
Supervisor: Shellabarger
DATE: Saturday, December- 6, 1997
LOCATION: Moorpark Community Center
TIME: 8:00 -10:00 am
AGE GROt1P:Families
This popular event will include alight breakfast,
visit and photo with Santa in an unhurried envi-
ronment and a gift from Santa for each child.
�'. ' r, � Ci , l t•
1996/1997 SUMMARY
Tree Lighting Ceremony
Supervisor: Shellaharger
I)ATE: Sunday, December 10, 1996
LOCATION: Moorpark Cornmunity Center
"PIMP: 2:00 -5:00 pin
AGE GROUP :Families
The Annual "free Lighting Ceremony includes a
Welcome from the Mayor, entertinament, re-
freshments and a visit from Santa. This year,
entertainment included Moorpark Dance Classes,
Shiloh Church, O'Connor School of Irish Dance,
Flory 4th & 5th Grade Choi-us, Amadeus Boys
Choir, Amadeus Girls Choir and the Senior
Recorders
The tree and fireproofing were donated.
1997/98 RECOMMENDATION: Continue
1996 Visits With Santa
Supervisor: Shellabarger
DATE: December 16 -22, 1996
LOCATION: Area Resident Homes
TIME: 5:00 -8:00 pm
AGE GROUP:Families
Area residents registered to have Santa visit
their home during the holiday season for a 20
minute visit. 30 visits were scheduled.
1997 /98 RECOMMENDATION: Discontinue
� J
1997/1998 PROPOSAL
Tree Lighting Ceremony
Supervisor: Shellabarger
DATE:Sunday, December 7, 1997
LOCATION: Moorpark CUillilluilltV Center
TIME: 2:00 -5:00 pm
AGE GROUP: Families
The Annual Tree Lighting Ceremony will include
a Welcome from the Mayor, entertinament, re-
freshments and a visit from Santa.
1996/1997 SUMMARY
1996 Letters From Santa
Super\ isor: Shellabarger
MAIL, DATE: December 20, 1996
LOCATION: Moorpark Senior Center
\Gl1 (�ROUP:Children aoed 12 and under
This unbudgeted event grew from a collabora-
tion hetween the recreation division and the
Senior Center as an intcrgenerational program.
Moorpark Seniors provided stationary, stamps
and volunteer servives to mail letters to area
children from Santa.
Over 200 forms were received.
Staff recommends not funding this activity in
1997/1998 due to the unprescedented time needed
to personalize all the letters.
1997/98 RECOMMENDATION: Discontinue
1996 Sleigh Rides With Santa
Supervisor: Shellabarger
DATE: Saturday, December 21, 1996
LOCATION: Tierra Rejada Ranch
TIME: 4:00 -8:00 pm
AGE GROUP:Familics
Tierra Rejada Ranch provided the setting for this
horse drawn ride with Santa followed by a bon-
fire and cocoa.
Commissioner Jim Hartley played Santa.
Stephanie Casillas coordinated this event. Over
100 people participated (this event was a sell-
out).
1997/98 RECOMMENDATION: Continue
1997/1998 PROPOSAL
1997 Sleigh Rides With Santa
Supervisor: Shellabarger
DATE: Saturday, December 20, 1997
LOCATION: Tierra Rejada Ranch
"TIME: 4:00 -8:00 pm
AGE GROUP:Families
Tierra Rejada Ranch will he the setting for this
horse drawn ride with Santa followed by a bon-
fire and cocoa.
1996/1997 SUMMARY
1997/1998 PROPOSAL
1998 Valentine Hayrides
Supervisor: Shellabarger
DATl,: Saturday, February 14, 1998
LOCATION: "Tierra Rejada Ranch
TIME: 4:00 -6:00 pm
AGE GROU'P:Adults
Tierra Rejada Ranch will be the setting for this
horse drawn ride at sunset which will include a
flower and a chocolate for each participant. $10
per person or $18 per couple.
1998 Kids First Festival
Supervisor: Shellabarger
DATE:Saturday, May 9, 1998
LOCATION: Arroyo Vista Recreation Center
TIME: 4:00 -6:00 pm
AGE GROUP:Adults
Based on the Baby Expo at Borchard Recreation
Center (Conejo Recreation & Parks), the Kids
First Festival would feature vendors and exhibi-
tors who provide goods and services for families
with small children as well as attractions like
pony rides, petting zoo etc. A city booth with
information on Camp Moorpark would be in-
cluded.
V ■
City of Moorpark
AGENDA REPORT
TO: Parks and Recreation Commission J, Fig
�. .
FROM: Mary Lindley, Director of Community Services
Prepared by: SG Shellabarger, Recreation Supervisor -
DATE: March 10, 1997 (P &R Meeting of April 7)
SUBJECT: Consider Recreation Brochure
At the request of the Parks and Recreation Commission, this staff report is provided as an
overview of the City's quarterly recreation brochure. �.
Background
The City of Moorpark, Department of Community Services has produced a seasonal recreation
brochure for over 8 years. The brochure has traditionally been our primary promotion tool. Costs
associated with the production of this book include the printing, purchase of labels from a mailing
service, preparation of the books for mailing and the cost of the mailing.
TIME ELEMENTS
MAILING SCHEDULE: The brochure is generally mailed four times a year: Fall, Winter,
Spring and Summer. At one point, to save money, the City attempted combining two issues
(sending out Fall/Winter, Spring and Summer) but the Winter revenues were severely
impacted and this was discontinued.
PRODUCTION SCHEDULE: Planning for each brochure takes place 3 -6 months before
the programs actually run. In March we are developing Summer programs, in May we are
developing Fall programs, in August we are developing Winter programs and in December
we are developing Spring programs. Events are generally developed 6 -12 months in
advance.
STAFF TIME: The brochure demands a large amount of staff time in layout, production
and ad sales. Below is a chart showing the amount of time required per issue:
TASK
HOURS
Data Input
48
Layout
35
Ad Sales
32
Blue Line
2
Meet With Printer
1
TOTAL
118
BROCHURE ELEMENTS
BROCHURE FORMAT
Prior to 1989, the brochure was printed in a tabloid format (14 x 17 with a center fold) on
newsprint. In 1989, the city began producing an 81/2 x 11, 8 -12 page book (on 1 i x 17"
paper with a center fold and staple or'binding). With a few adjustments, we use this format
today. Due to the way the paper is laid out and processed at the printer, only 4 page
increments are possible. Brochures can be 12, 16, 20, 24, 28 or 32 pages.
COLOR
We pay for each color of ink used on a brochure page. Most brochures are a 2 color inside
with a 4 color front. (Black is considered a color.) A 4 color cover is considered
imperative. The goal is to capture the public's attention and encourage them to open the
book.
PHOTOGRAPHS & GRAPHICS
Often the city will use event/activity photographs in the brochure to capture attention and
add activity. In addition, the graphics are used throughout the brochure and are obtained
through an annual clip art subscription. Staff is in the process of exploring ways to upgrade
the brochure's graphics to CD Rom.
SELLING ADVERTISING
In an effort to offset brochure costs, and provide a service to Moorpark businesses, staff
developed a program to sell advertising to local businesses. The program has enjoyed some
success. Recently, one quarter ad sales covered all the direct brochure costs including
mailing, though the financial return has not been adequate to cover the staff costs associated
with brochure production.
However, advertising revenue has not been stable. During some quarters the brochure
competes with sales for advertising in other publications (Chamber Directory, High School
Annual Year Book etc.) and revenues do not cover the costs associated with selling
advertising.
The City's advertising efforts include mailers in Business License Renewal envelopes,
direct mailings to businesses and telephone calls. Additionally, staff visits each of the
storefront businesses to solicit ads. These efforts require a great deal of staff time and the
City's currently reviewing the cost effectiveness of continuing advertising in the Recreation
Brochure.
In the past, staff provided layout services for advertisers. The purpose was to encourage
ad sales and increase revenues. It became apparent that the amount of staff time required to
provide this service made it unfeasible and this service was discontinued.
MARKETING ALTERNATIVES
TARGET MARKETING & MARKET SEGMENTATION
As a member of LERN and a subscriber to Dynamic Graphics, Recreation Supervisor,
Shelly Shellabarger receives publications and has attended trainings on alternatives to the
traditional approach to recreation promotion. The promotion alternatives described below
serve not to supplant the brochure, but to augment the promotion process through tools
such as target marketing and market segmentation.
Target marketing operates on the principle that the maximum marketing effort should be
directed to the current customer. It encourages separate mailings to specific customer groups
identified as a market segment. For example, a new T -Ball league for ages 5 -7 may be
targeted for a mailing from past T -Ball Clinic participants, 5 -7 year old Camp Moorpark
Participants and 5 -7 year old Basketball league participants from the last quarter. Such a
mailing would "Target" the "Market Segment" most likely to respond to the program.
With the addition of the new computers and data base for recreation registration, target
mailing lists can be easily developed and managed. Staff is currently costing the purchase of
new recreation registration software and plans to present its findings and recommendations
to the City Council as a part of the FY 1997/98 budget process.
OTHER TOOLS
The City internet web page and Channel 10 character generator are also used to promote
recreation programs. In addition, the senior center produces a newsletter which is directly
mailed to local seniors on a monthly basis.
Recommendations
Review Recreation Brochure and provide comments and/or recommendations.
(c.
AGENDA REPORT
PARKS AND RECREATION C0MMISSION
TO: Parks and Recreation Commission
FROM: Mary K. Lindley, Director of Community Services 1'�{
DATE: February 18, 1997
SUBJECT: Consider Proposed Capital Improvement Budget for 1997/98
Each year, the Parks and Recreation Commission reviews the Park Improvement Fund (Fund 212)
to provide the City Council with a recommendation on capital projects to be considered for the
upcoming fiscal year.
Attached to this report is the five -year Capital Improvement Program for the City's parks.
Included is information (Attachment A) related to estimated funds balances in each park
improvement zone and past and current projects that the City Council has previously approved.
In addition, the attachment shows projects that have been identified in the past by the City
Council and/or the Parks and Recreation Commission.
The Park Improvement Fund is comprised of so- called Quimby park in -lieu fees, fees imposed on
new multi - family residential and commercial/industrial projects, parkland lease revenue, and
interest income on the fund balance. Pursuant to City Council's approved action, there are five
park improvement zones in the City. Funds are collected within a zone when new development
takes place. Of the newly collected funds, 60 percent stay within the zone where the funds were
collected. These funds can only be spent on neighborhood park facilities located within that zone.
The remaining 40 percent go into a community park fund which funds improvements of
community park facilities (Arroyo Vista Community Park).
During 1996/97 very little park improvement activity took place. As of June 30, 1996, the Park
Improvement Fund Balance was $433,024 for all park zones. As the attachment shows, the
Community Park fund has a significant deficiency ($409,427 as of June 30, 1996). The City
Council has approved several loans to this fund (General Fund and inter -zone) which will be
repaid as new fees are collected. In addition, there are no funds in the Mountain Meadows
Zone (Zone 5). Funds were expended in excess of the available park development money in this
zone or loaded to other park zones. In this zone, as well as zones with limited funding, identified
projects are listed as "FuturefUnfunded ". Its important to note that anticipated revenue identified
under the Community Zone may not be received in FY 1997/98, therefore, the Commission
should approach those funds in a conservative fashion.
CA\DOCS \COMSERV\PARKiMPR.COM
Park Capital Improvement Budget
In FY 1996;97, the City Council budgeted funds for a teen center, AVRC kitchen equipment,
AVCP conceptual design, and paving the access road at AVCP. Staff anticipates that all of these
projects will be complete or start by June 30, 1997 with the exception of the teen center. It is
likely that the teen center project will be carried over to FY 1997/98.
The only project identified by staff for funding in FY 1997/98 is the replacement of wooden
benches with concrete benches at Campus Park and Griffin Park. The wooden benches are
weathered and have graffiti markings etched into them. This is a replacement project that past
Commissions have identified.
The Commission is being asked to consider staff suggestions and to identify any other projects for
FY 1997/98 it deems appropriate for a recommendation to the City Council.
Recommend Park Improvement Capital Projects for FY 1997/98 to the City Council for
consideration.
C.IDOCSICOMSER V\PARKDAPR.COM
Attachment "A"
Park Capital Improvement Budget
I
P
I
j Jul -96
Project
!Cost
f
- --
Fund
Proposed Expenditures
Title
Cost
1994 -95
1995 98
Balance
1996 -97
1997 -98 1998 -99
1999 -2000 1 2000 -20001 'Future /Unfunded
COMMUNrrY ZONE
royo Vista P vk
6
I
i
Ballfield (2) Improvements
I 588,875
5261865
$62,010
Ballfield Lights
I $171,034
$85,517
_
I
Restroom/Concession
$126000
,
I _ SO
- --
5128 000
$85,517
Hardscape Work
519,213
$19,213
Play Equipment
$62,295
$58,317
$3,97.8
Picnic Area Improvements
$37,948
$37,948
Tennis Court Complex
I $400,000
$O
I
i
Auquatics Facility
$1,500,000
$0
I
I
$400,000
Infrastructure
I ,
,
_.
22
51,500,000
Rollerhockey Rink and Lights
$123,103
$10,460
$62,643
}
Water Well (New and Repair)
$95,000
$35,148
$59,8.16
I I I
l $50,000
Portable Court Screening
I 51,100
Backboards, Poles, Court Striping- 1
$0
SO
I $0
$1,100
Teen Center
$75,000
_
$75,000
Kitchen Equipment - GF
$20,000 f
_
$10,000
$10,000
AVCP Conceptual Design Phase II
$10,0_00 I
I
$10_000 j
f
Paved Access Road
$80,000 f
i
580,000
Sub Total
i
$2,664,317 I
$280,990
$381,674
I
J
$175,000
SO I
I I
t
Cummunity Center
I
-
Regrade East Grass Area For Bocce Ball
$6,000
Monument Sign and Redwood Building Signs
$4,600
$4.600
�-
$6,000
Computerized litigation Syslem/Weather Station
$36,500
!
Sub Total I
$47,100 i
I
$4,600 J
I
� I
!
SO J
I
$0
$36,500
TOTAL FOR ZONE i
5 -
52,958,517
$290,190
- -
$361,674
j
5175,000
SO t
` I
Municipal Pool
J
$25,034
-
-- - - --
- --
Projected Mission Bell Park Improvement Funds
j
$293,000
Projected West America Park Improvement Funds
!
$42,780
Projected Colmer Park Improvement Funds
I
I
$30,000
-
If
Available in Community Zone
r+
I
i
- -- r
$395,765
I
- - - --
$34,091
- --
-- - -- -
j (5409,427)
-- -
(5584,427) !
i
_ _ .
$219,247
- - -
- - --
- f
SO
I
P
Park Capital In., ,vPment Budget
Jul -96 -
Project Project Fund F X__M UM I
Title Cost 1 1994 -95 1995 -96 Balance 1996.97 1997 -98 1998 -99 1999 -2000 2000 -2001 Future /Unfunded
Zone 3 1
i � I
j I �
C&mW1a Pa ►k
Align Fence and Wall Near Freeway $5,000 $5,000 4 t
Replace Picnic Tables $3,000 f $3,000 I I 4(
Replace Barbeques $800 i $800 J J j li I
Spring toys $1,500 i $1,500 _ }
Computerized Irrigation System 57,196 I I I $7,196
Trash Cons $600 I $600 I I f
Security Lighting 55,000 $5,000
Re -Root Restroom 52,500 i $2,500 I l
Sub Total 1 $25,596 1 $11,500 # $3,90.0 $0 i $3,000 j j SO
Gam�ya Canyon Park 1 I I 1
Playground Equipment $7,500 $7,500
Computerized Irrigation System $7 196 1 1 i i $7,196
Security Ligthing $15,000 fI _$15,000 It I
Sub Total $29,696 I
$22,500 } 4 I j I I I $7,196
Griffin Park I I
Replace Picnic Tabbes $3,000 - I $0 ! $3,000 J
Improve College View Drive as Parking Lot $15,000 $15,0.00 i
Computerized Irrigation System $7,196 I I I $7,196
Sub Total $25,196 I $15,000 i 5o j $3,000 I J $0
i 1
Virginia Colony Park 1 I J
Computerized Irrigation System $7,250 $7,250 I I }
Sub Total $7,250 $7,250
TOTAL FOR ZONE $87,738 ! $18,750 1 $41,400 1 $0 $6,000 I SO
Loan to Community Zone i 1 $85,000
I
Actual Available in Zone 3 { 1 $249,914 _l $164,914 $158,914
I - i - ..
1
i
1 I
F
Project
Title
Zons 1
Complete Park Improvements
Sub Total
Mills Camnssina Pak
Complete Park Improvements
TOTAL FOR ZONE
Loan to Community Zone
Available In Zone 1
ZONE 8
Country Trail Park
Complete Park Improvements
Mountain Meadows Park
Install Irrigation in Ballfield Infield(s)
Field Lights
Computerized Irrigation
Replace all Wood Play Equipment"
Sub Total
IlerrRfada Park
Add Fourth Tennis Court
Light Tennis Courts
Computerized Irrigation System
Sub Total
TOTAL FOR ZONE
Available In Zone 5
F 3
Park Capital Improvement Budget
Jul -96
Project I
I
Fund
Expenditures
Cost
1994 -95
1995 -96
Balance
1996.97
1997 -98
1998 -99 1999 -2000 1 2000.2001
Future /Unfun+
i
$1,054,010
51,032,600
I
$21,410 t
$1,054,010 I
so
f 61,032,600
_
I
I
$21,410
$1,054,010
$0
I
I $11032,600
$21,410 I
$0
I I
$O
I
I
I
_
5290,537 _
$269,127 I
!
$269,127_
j
0.
$4,000 1
f
I a
$4,000
$60,000
+
I
I I $80,000
$4,70-
- I
I
j $4,701
s°
_ l
$° 1
I
l i
$68,701 I
s0 I
SO
il.
I
S30,000
I
-
-
t
i
- -
- - - - -
$30,000
$80.000
_
- -
--
_... -
- -- - - --
- -
0:000
_ _ $4,947
-}
f
- —
- --
- - -- -
- -
--
4,947
6114,947
s0
- k
-
- $0 _
- -
- -- - -
6183,848
s0 I
50
i
- I
►
I
i
I
1
(513,800) i
(513,800)
($13,800) j
($13,800)
F 3
Project
Tale
Zone 6
Glenwood Park
Computerized Irrigtion System
Restroom Facility
Replace Barbeques
Security Lighting
Trash Cans
Drinking Fountain
Sub Total
ITOTAL FOR ZONE
Available in Zone 6
ZONE 4
Replace Barbeques
Basketball Court
Replace Tiny Tot Play Equipment
Computerized Irrigation
Sub Total
Monte Vista Park
Computerized Irrigation
Sub Total
Carlabsra Park
Complete Park Improvements
ITOTAL FOR ZONE
Available in Zone 4
Park Capital li. .ement Budget
F 1
$52,897 I
Jul -96
Project
I
Fund Expenditures
Cost
F 1994 -95 L 1995 -96
Balance 1996 -97 1997 -98 ! 1998.99 1999 -2000 2000 -2001 Future /Unfuni
$400
514,500
6400
;
$14,500
$75,000 i
;20,000
$75,000
$2,000
t
j $2,000
$12,000
$12,0_00
$600
I 512,154
_$600
$18,200
$1.500
$12,154
$1,500
I
$105,600 1
SO $14,100
$0 SO
I
$105,600 I
$0
$14,100
F 1
$52,897 I
$38,797 $48,72_0 i $48,720 I
($52,703)
$400
j
6400
j
$20,000
;20,000
$18,200
$18,200
j 1
$12,154
I 512,154
$50,754
$18,200
$20,400 j
$12,154
$12,154
I
I 1 I
$12,154
$12,154
I
f 1
i r
$12,154
$62,908
I $18,200
$20,400 ; _ _ f
1 $24,308
$45,445 `
_
,
$25,045 $26,792 1 $26,792 $26,792 J
, I I
F 1
Park Capital Improvement Budget
Project Project
Title Cost 1994 -95
Jul -96
r
Fund
1995 -96 Balance
IExpenditures
1996 -97 1997 -96 1996 -99 1999 -2000
I i
2000 -2001 ,Future /Unfunded
I
GRAND TOTAL ALL PROPOSED CIP $4,386,311 i $322,576 I $1,537,57_4_
5196,410 i $6,000
1 $0
f
TOTAL AVAILABLE FUNDS $2,002,595 J $465,021
-
=433,024
$307,921 { $287,92.1
$28.7,92.1
II
l
}
'Financed and Developed by Others
•' Funded through surplus CDBG Funds
- - - --
- Funded by Moorpark Basketball Assoclatl n
P
J y �� g.
�a
AGENDA REPORT
PARKS AND RECREATION COMMISSION
TO: Park and Recreation Commission
FROM: Mary Lindley, Director of Community Services
DATE: February 24, 1997
SUBJECT: Consider 1997/98 Goals and Objectives
As discussed at the Commission's February 3 meeting; each year the City Council adopts at list of
goals and objectives. To aid in that process, the Commission is being asked to consider and
recommend to the Council goals and objectives that directly relate to park and recreation
programs and activities. A summary of the goals and objectives for 1996/97 has been provided
as Attachment A to this report. The list has been modified to show the objectives that were
assigned specifically to the Community Services Department only. I have inserted an asterisk to
indicate the objectives related to the Parks and Recreation matters.
Since the City was without a specifically dedicated Director of Community Services for the first
six months of the 1996/97 fiscal year, many of the Department's objectives have not been
completed and are not expected to be completed by June 30. Therefore, staff recommends that
the Commission include these items as carryover objectives in its recommendation to the City
Council. The carryover items from 1996/97 goals and objectives that are directly related to the
Parks and Recreation Commissions are as follows:
• Revise park land dedication ordinance and park master plan.
• Evaluate the feasibility of establishing a teen center.
• Develop a youth master plan.
• Develop ten new enrichment classes for teens.
In addition, staff has identified new potential objectives for fiscal year 1997/98 that it would like
the Commission to consider for recommendation to Council including the following:
Proceed with the conceptual design of AVCP Phase II.
C ADOCSTOMSER V\OBJECT98.COM
1997 %98 Goals and Objectives
Coordinate the conceptual design of the 6.5 acre Carlsberg park
Research the feasibility of funding and constructing a skateboard park.
Design and implement two recreation activities /classes for physically and/or mentally
challenged youth.
Lastly, Attachment B is a "master" list of Community Services objectives that the Commission
may find useful for its discussion on this issue. This list consists of projects/work efforts compiled
by staff and the City Council over the last several years. These are items that were identified at
one time or another as desirable to accomplish.
For the Commission's information, since the Department encompasses more than parks and
recreation staff will be looking at additional objectives, which address current efforts to participate
in the reorganization of the County library system, remodeling the senior center, better utilizing
the City's government cable television channel, improvements to City's cable television broadcast
system and equipment, and exercising the City's emergency response plan.
Recommendation
Approve a list of objectives for 1997/98 for recommendation to the City Council that includes the
1996/97 carryover items and the new items as identified in the staff report.
CADOCSTOMSERV\OBJECT98.COM
CITY OF MOORPARK
Mission Statement, Goals, and Objectives
CITY MISSION STATEMENT
Striving to preserve and improve the quality of life in Moorpark.
DEPARTMENTAL GOALS AND OBJECTIVES FOR FY 1996/97
A. Expand and encourage community involvement in establishing the
general policies of the City and increase the public's understanding of
local government operations.
8. Tape 25 hours of Moorpark activities for replay supporting public
information and community promotion efforts and evaluate the
feasibility of taping a video about Moorpark City government. (CS)
B. Revitalize downtown Moorpark with a focus on High Street and the
surrounding business district and residential neighborhoods.
C. Improve traffic circulation and mitigate impacts on the movement of
traffic through the City.
D. Strengthen the City's fiscal well -being and long -range financial growth.
* 9. Revise park land dedication ordinance and Park Master Plan including
evaluation of existing Park Improvement Fund Zones and evaluate
adequacy of current parks improvements fee for commercial and
industrial development. (CS)
10. Develop schedule to amortize and fund replacement of park amenities,
facilities and related equipment. (CS)
C:\city-rngr\c9obj96-97
E. Reduce the potential for juvenile crime through intervention and
prevention efforts.
* 2. Evaluate feasibility of establishing a teen center. (CS)
* 3. Develop a Youth Master Plan including City's role relative to other Citv
based and regional agencies. (CS)
* 4. Develop ten (10) new enrichment classes for teens, including classes
such as vocational interest classes, entrepreneurial skills, and mentoring,
and intergenerational activities. (CS)
* 5. Evaluate feasibility and interest for "late night" activities for teens at
Arroyo Vista Recreation Center. (CS) (completed & ongoing)
F. Enhance the delivery of services and expand program efficiencies.
13. Develop system to track time for Recreation personnel for programs and
activities, including planning, implementation, evaluation, and
supervision time for each activity and program. (CS)
14. Research the feasibility and funding for: 1) remodeling the Citrus Room
for additional senior activities; 2) expanding parking lot to the south of
the Senior Center; and 3) installing drop ceiling. (CS)
* 15. Contract Landscape Architect to prepare conceptual design for Phase 11
of Arroyo Vista Community Park, including 4 to 8 tennis courts. (CS)
G. Reinforce and enhance Moorpark's attractive community character and
safeguard its desirable resources.
5. Develop program guidelines for City Council consideration for use of
Art in Public Places and Tree and Landscape fees. (CS &- CD)
6. Apply for "Tree City U.S.A." designation. (Upon adoption of amended
Tree Ordinance.) (CS)
2
CAcitymgAcsobj96 -97
27. Review possible changes to Municipal Code pertaining to
the duties and responsibilities of the Parks and
Recreation Commission.
Recreation
Enhance and expand quality recreational opportunities for all
Moorpark residents, and effectively coordinate recreational
activities with other organizations.
-- recrention prociranto target±ny
• .•
* * (Move
to Teen Subsection)
•
(On-going)
4. Develop procedures for a scholarship -type program for low
income families to participate in recreation programs.
** . (Completed and on- going)
. __L___' istr ict (Move to Teen Subsection)
* 7. Look at offering a more diverse variety of classes which
will appeal to all age groups and interests. Expand
classes to increase revenue for department to fund 75% of
one recreation position from this source by June 30,
19967.
* 8. Develop standard procedure for pricing of recrea-�_on
classes and programs.
. .. . . . .. . .. . . ..
.. ... • ..
10. Research feasibility of initiating credit card
registration for all fee based programs, as well as
other customer service programs such as frequent user
discounts and early registration for return participants.
In conjunction with the City Clerk, develop a volunteer
appreciation program for recreation volunteers.
- - -
13. Assess feasibili„y _`or :se of baske'. ii '
court lighting a- _ -_n _ -a_-!, ..
14. Evaluate initiatior. c f *ee -,pen gym volleyball an,i
basketball for possible impl= -.entatic: by _`a11, 199-:__-6.
(On- going)
. .. .. - ..
of 4th of ..
(on-going)
17. Consider including a "Fun Run" as part of a City Special
Event.
.. • •• •
: .. -L I 1=-.3 L X L-
pi!ogratrus with use of .•.
e0R.M211ity Park. (On-going)
20. Evaluate feasibility and interest in involving City's
HOA's and apartment complexes, which would provide
classes and activities out in the community at
"satellite" locations.
21. Develop system to track time for Recreation personnel for
programs and activities, including planning,
implementation, evaluation, and supervision time for each
activity and program.
22�. Develop a Master Plan for the Arts.
\ 23. Evaluate incorporating community group and individual
volunteer recognition into City Special Events.
Provide recreation staffing for programs and activities for youth
ages 11 - 19.
1. Develop programs or components of existing programs
specifically targeted to the 10 - 14 age group.
2. Evaluate feasibility of establishing a teen center.
39
1 V/ j �_ �'�,' _ �. � !^, .ti`s I • . ' � :. �.
�i< 1'..
1 1 1
Conduct a citywide youth track meet with cooperation from
school district as part of teen /middle school intramural
program.
4. Offer two (2) teen music festivals per year in
conjunction with Rancho Simi Recreation and Park
District.
5. Coordinate at least six (6) events with other teen
serving agencies in Moorpark.
6. Spend up to ten (10) hours per week on middle and high
school campuses, providing outreach programs and
encouraging youth to participate in City sponsored
activities.
7. Develop a Youth Master Plan.
8. Develop ten (10) new enrichment classes. for teens,
including classes such as vocational interest classes,
entrepreneurial skills, and mentoring, and
intergenerational activities.
9. Evaluate feasibility and interest for "late night"
activities for teens at Arroyo Vista Recreation Center.
Senior Citizen Pro r� ams
Provide recreation staffing for programs and ac vities for Senior
Citizens.
**
lwpqsm� .. • 0 •
..(.1LL V."1 U, ___V 50U Ut.J V\„x141 i11{G.GVV V14000U, ILG4 ...11
.��.a_cclaiaay.�I �ua_yia.. 'J _'c 'J .W"e.a, 11 IJ l ILc_LL "c c IA
SpOrto and speakers' . (On- going)
** 3, Conduct a second Senior Expo (May,
,;in997 .
** 4. duct an intergenerational holiday program, and assist
ith evaluating implementation of on -going
tergenerational 0xc3grams.
40
Research other -,-rants ar.d fun djrig ava_;.a
program costs.
*
6. _ ; iroq ram
priority with Senior Advia/ory Committee)
_r,.- ....... ...t..........� .....mot..,
(on- going)
8. Research the feasibility and funding for:
Space, 1) remodeling the Citrus Room for
additional senr activities; 2) expanding parking lot to
the south o the Senior Center; and 3) installing drop
ceiling.
9. Conduct Sghior Olympics Program (October, 1996).
Parks
Provide well- maintained, safe general purpose parks in all areas of
the City and construct budgeted improvements in a timely manner.
..,..�
.. ..
29, ±9967 • open • • .
* 2. In potential for improvement of the land above
the underground portion of the Happy Camp Drain in the
Virginia Colony as a linear park.
* 3. Continue assessing feasibility of performing additional
park maintenance functions by City staff and develop
final work program for City staff.
BeVe!Op PrOPOSed
(Completed)
.. - .-
tile iMprOventeilt Of tile j"�.�d neighborhood park.
(Coordination iprogress)
**
3-1, 1995- (Completed December, 1995)
NOW
41
__ __
.cmpleted November, 1995)
}, Be Ve± lip P±aL I tIJ tI ___�
Park. (Completed by June
30, 1996) Complete improvements to south area of park
leased from Cal Trans.
9. Complete improvements in the 1995 96 1996 -97 Budget.
* 10. Develop a report on the estimated construction and
maintenance costs for a municipal swimming pool and
research alternative funding strategies.
11. Evaluate other potential uses for Arroyo Vista Community
Park, such as, land lease for private health club and
interim facilities such as a driving range.
eanyon Parks. (Completed)
i3. Provide train±nv to have at ±east "IteLialn-e staff
Prevention devices by 6dne 38, i9 . (Completed)
Park. court lighting at Sriffin (see Recreation Item #13)
15. Investigate expansion of Arroyo Vista Community Park by
incorporating use of adjacent Southern California Edison
property.
16. Expand the Arroyo Vista Community Park Memorial Grove and
Poindexter Park Veteran's Memorial Grove.
* 17. Review Park Use Rules for possible revision including
group size, dog shows, skateboarding, moon bounces, etc.
Park. ie. Evaluate need fOr iftailltelletnee fac±±ilcy a1c Arroyo Vista
(Fenced storage facility installed in
1996)
19. Contract Landscape Architect to prepare conceptual design
for Phase II of Arroyo Vista Community Park, including 4
to 8 tennis courts.
42
20. Research cost for purchase and installation of temporary
parking lot security lighting for two gravel parking lots
at Arroyo Vista Community Park.
21. Consider cost and funding options for installing outfield
fence for Softball Field kl, at Arroyo Vista Community
Park.
22. Evaluate possible root bound problem and remove certain
sycamore trees at Peach Hill Park and replace with new
trees.
23. Research costs and benefits for having certified arborist
conduct annual review of all City owned trees.
Facilities
Efficiently maintain Community Center, City Hall, Arroyo Vista
Recreation Center, and other facilities in a clean and safe
condition.
(Defer until further direction as an t of decision
to expand City Hall)
2. Research and modify CiZance onditioning system.
* 3. Upgrade facilities to ir use by completing
budge ted improvements 996 1997.
*
Recreettiull . On- going)
5. Assist Adminis ative Services in determining long term
maintenance eeds of Redevelopment Agency owned
properties d buildings.
* * Be, V,
APP'
een
into
i
(Completed with study conducted under Parks 44)
.- (Completed)
43
(Completed)
AGENDA REPORT
c
Parks and Recreation Commission
x'.�;
TO: Parks and Recreation Commission
i FROM: Mary K. Lindley, Director of Community Services'
DATE: March 7, 1997 ( April 7 Meeting) L ?�
SUBJECT: Consider the 6.5 Acre Park Proposed in Carlsberg Specific Plan
"j-,. },x.rr tt�•�, -; c_• 1.
Background iz
At its March 19 meeting, the City Council directed C T Financial (Carlsberg), to proceed with the
conceptual design of the Carlsberg 6.5 acre park. In addition, the Council directed that the Parks
and Recreation Commission provide comments and a recommendation regarding the park's
design and recreational amenities.
The Carlsberg Specific Plan includes a 6.5 acre park. Carlsberg is obligated to design and
construct the park as part of its agreement with Lennar Homes who will control the construction
of the 552 dwelling units. The Settlement Agreement with the City contains provisions that
specifically address the park and its amenities (Attachment A). The park provisions include:
• A softball field with a minimum of 300 foot outfield radius, backstop, foul line chain link
fencing, fenced dugouts, and bleachers to seat 150 people.
• Regulation soccer field (225 feet wide and 360 feet long) and two semi- permanent goals
• Two tennis courts.
• Full basketball court }
• Children's play equipment and tot lot similar in size to lot at Tierra Rejada Park.
• Concrete block restroom with tile roof.
• Picnic shelter.
• Off - street parking with 30 spaces.
The Agreement also states that the Park's final design, plans, and specifications shall be approved
J
• .. ..., 11 1�.'I t ^., l .. ` 4 .. l.J I. � � -, .. 1 rl �C:.J.�S L r,
6.5 Acre Park
by the City Council. The design shall include applicable handicapped requirements, hardscape,
landscape, security lighting necessary perimeter fencing, trash bin enclosures, bike racks,
barbecues, picnic tables, identification monument signs, etc. The park shall be dedicated to the
City and available to the public prior to the occupancy of the 227th dwelling unit within the
boundaries of the Amended Specific Plan. The Developer is required to provide a minimum of
one year's maintenance for the park and its amenities.
The Developer has secured a landscape architect to draft a preliminary conceptual design for the
proposed park. The architect has presented the City with two alternative conceptual park designs
(see attachments B & Q. The alternative conceptual designs illustrate park amenities in different
locations. When considering the final location for the approved amenities, it will be important to
consider the proximity of said amenities to surrounding residential dwellings and the relative
elevation differences.
At the March 19 meeting, the Council expressed an interest in exploring the feasibility of adding
two additional tennis courts to the two required by the Settlement Agreement. Any such change
to the park amenities contained in the Settlement Agreement will require the approval of the
developer. As a result, if the City were to request additional tennis courts it most likely would
have to eliminate another park amenity(ies) or features. The Commission is being asked to
consider whether additional tennis courts could be desirable over the other amenities identified in
the Settlement Agreement.
Discuss the conceptual design of the Carlsberg 6.5 acre park and provide a recommendation for
consideration by the City Council.
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2. SOCCER FIELD (225' X 36(Y)
3. BASKETBALL COURT
4. (2) TENNIS COURTS
5. RESTROOM
6. PICNIC SHELTER
7. TOT LOT (PLAY AREA)
8. PARKING (30 CARS)
9. PICNIC TREE GROVE
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NM: OPTIMUM SOCCER FIELD SIZE
(195 X 3301 NS AXIS, POSSIBLE (225 X 360
FIELD ON E -W AXIS, OVERLAPPING THE BASEBALL
FIELD AS ILLUSTRATED WITH DASHED LINE
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SCIENCE DRIVE
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AGENDA REPORT
PARKS AND RECREATION COMMISSION
TO: Parks and Recreation Commission
FROM: Mary Lindley, Community Services Director Y Q�l
DATE: March 19, 1997 (April 7 Meeting)
SUBJECT: Consider Establishment of a Park Amenities and Equipment "Working" List
Background
At its March 3 meeting, the Commission requested that staff report back on the establishment of
an on -going list to be used by the Commission to identify and track desirable park amenities and
equipment for future reference. As suggested by Commissioner Badoud, when the Commission
becomes aware of amenities and equipment that they believe would benefit our City parks, they
need a mechanism to capture the information. When funds become available for park
improvements, the Commission can refer back to this "working" list to assist with the formation
of a recommendation.
Staff recommends the implementation of a "working" list of park amenities and equipment
specifications. The list would not need to be agendized and Commissioners would not need the
approval of the full Commission to add items. Commissioners would contact staff at any time to
request the inclusion of new items. As items are added to the list, staff would provide
Commissioners with an updated copy as a "box item ". The specific types of items to be identified
on the "working" list include, but are not limited to, playground equipment, drinking fountains,
bike racks, sports facilities (basketball, baseball, soccer, etc.), picnic amenities, lights, and other
park items the Commission deems appropriate.
When the Commission is tasked with making a recommendation regarding park improvements, it
could refer back to the "working" list. It is at that time the Commissioners would discuss the pros
and cons of the various park amenities and equipment on the list prior to making a
recommendation. Additionally staff envisions that during that discussion, the Commission could
vote to remove items from the list that are no longer deemed desirable.
Recommendation
Staff recommends that the Commission approve the establishment of an on -going park amenities
and equipment "working" list to aid with future park improvement recommendations.
C ADOC ST OMSER V\PARKSPEC. AGD